Famous Campaigns

Tens of millions in free marketing… for a stolen truck of Kit Kats Nestlé may have lost a truckload this week, but the internet had other ideas. What could have been a supply chain headache turned into a global marketing moment leading the news agenda. famouscampaigns.com/2026/03/intern…

AD of the day ★★★★☆ Thai ads are built differently. 💡Voiz Wafer

Cadbury launch 'GooTool' to upgrade how you eat a Creme Egg. The brand celebrates the weird and wonderful rituals around the Easter treat with a playful nod to the Swiss Army Knife. famouscampaigns.com/2026/03/cadbur…

‘Call a boomer’ service puts students in direct line to lonely seniors A street-level activation in Boston is inviting young people to pick up the phone and connect with seniors living in care homes. famouscampaigns.com/2026/03/call-a…

St Patrick’s Day campaign of the week 🏆 In Toronto Häagen-Dazs opened O’Häagen’s, a pop-up designed to look like a traditional Irish bar but serving only pints of ice cream. famouscampaigns.com/2026/03/haagen…

British Airways reframes the safety briefing as an escape plan. The airline turns the familiar language of inflight safety briefings into an invitation to step away from everyday stress. famouscampaigns.com/2026/03/britis…

Sephora brings beauty trackside with F1 deal 🏁 The move extends the brand into motorsport through fan experiences, hospitality and driver backing. famouscampaigns.com/2026/03/sephor…

A billboard you can pick flowers from 🌷 For Mother’s Day, Tesco turned a classic media space into something unexpectedly handy – a giant pick-your-own bouquet at King’s Cross Station. famouscampaigns.com/2026/03/tesco-…

Pints & Ponytails! Hair braiding class for dads goes viral. A live event from Secret Life Of Dads has struck a chord online by turning a practical parenting skill into a relaxed night out for fathers. story > famouscampaigns.com/2026/03/secret…

KitKat turns the everyday dash into a reminder to take a break Building on the long-running “Have a break, have a KitKat” platform, the simple shift turns a symbol people see countless times a day into a subtle prompt to pause. famouscampaigns.com/2026/03/kitkat…

In 2015, Chanel asked employees’ children to draw the brand’s products. The best sketches were turned into Mother’s Day posters. The result felt warm, human and a refreshing break from the usual gloss.

👀 Early-bird tickets end today. We’re bringing together the people behind Britain’s most distinctive brands. Real stories behind the work — including how Yorkshire Tea used northern wit and creative conviction to build the UK’s most loved brands. contentevents.net/event/f534b4ec…

more about it here > famouscampaigns.com/2026/03/norweg…

AD of the Week ★★★★★ The Norwegian Consumer Council are on a mission against ensh*ttification 💡Video by NewsLab

Pet's Mart or Pet Smart? - this guy demands answers 💡Ben Lapidus on IG

story > famouscampaigns.com/2026/02/guinne…

Guinness turns matchday moments into shareable ‘Pints of View’ The beer brand are engaging Six Nations fans on social with a simple visual device: a pint-shaped silhouette in a beer mat.

Story > famouscampaigns.com/2026/02/mcdona…

McDonald’s confidently ditch the logo for OOH campaign The chain, in New Zealand, has stripped its advertising back to little more than menu item names, trusting brand fame to do the rest.

Channel 4 turns up sewage protest with 'Fountain of Filth' The structure features bronze like statues appearing to vomit murky brown water, a reflection of the experiences of people who say they were made ill by sewage polluted waterways. famouscampaigns.com/2026/02/channe…