Michelle Garrett | B2B PR Consultant/Writer

ICYMI: I wrote a BOOK! 😲 B2B PR That Gets Results is available now - but who is it for? 🤔 ✅ Small marketing teams (as small as a team of one) ✅ Small B2B companies (< 500 employees) ✅ PR/comms pros looking for a refresher or tips ✅ Anyone looking for *practical* PR advice

One of the things I love most about being interviewed for an @NPR story is that people are hearing it - and reaching out to let me know ☺️ Do you understand this billboard? If not, that's the whole point npr.org/2026/03/18/nx-…

TOMORROW, March 26 @ noon ET, join me & guest @katierobbert of @TrustInsights for a *new* episode of PR Explored! We'll be talking all about SEO & GEO - and how both matter in the context of public relations. Stop by with your Qs on LI or YouTube - or catch the replay anytime.

@JuliaBramble Oh, my...that is tough - sending you a hug 🫶

Content plan duly adjusted! Glad you're OK. And it's lovely to chat so thank you for commenting! I'm adjusting to single 'nest getting emptier' life, but things are pretty challenging at the moment as both my parents have rapidly declining health & they live 4 hours away - it's all-consuming!

Quick reminder - the number of impressions your post gets isn’t just about that piece of content … … it’s about how many other people you’ve engaged with recently too.

@JuliaBramble Yes, LOVE the ducks! I'm OK - adjusting to single empty nest life, but overall, I'm fine ☺️ - hope you are doing well!

@PRisUs Aww thank you - it's been too long since I shared them just being ducks! I must do more! How's life with you?

ICYMI: I talked about the process of writing & self-publishing my book, B2B PR That Gets Results, on the Weaving Influence podcast. Always happy to answer questions about the process. Whew, tested my patience, but I learned SO much. weavinginfluence.com/podcast/episod…

@paulwdowns One of my favorite shows EVER! Thank you for bringing us Deborah & Ava. ❤️

Yay!! Grateful to @Notified for the opportunity to talk about how consistent PR helps your brand stay out there & be found by the audiences that matter.

Thx @lorimquillerapr for recommending it! "Michelle has a knack for distilling candid insights & budget-friendly strategies into tried-and-true blueprints for solving a variety of challenges. Definitely a great read & wonderful resource" Available wherever you buy books online

Looking for your next great read? How about a book by one of these female authors? To honor #WomensHistoryMonth, @CMIContent asked marketers for their favorite woman-authored books. My book, 𝐁2𝐁 𝐏𝐑 𝐓𝐡𝐚𝐭 𝐆𝐞𝐭𝐬 𝐑𝐞𝐬𝐮𝐥𝐭𝐬, is included 🙌 contentmarketinginstitute.com/career-develop…

PR tip: Having too many people on a media call can be overkill. If you schedule a meeting with a reporter, it's better to have 1 spokesperson (max 2-unless there's a special circumstance). Back in my agency days, I'd been on calls with as many as 6 ppl representing the client😵‍💫

Today's PR tip: When someone is looking to hire a public relations resource, say a consultant like me or an agency, they might not check whether they've worked with other clients in their industry. Why does that matter? #PRTips

Did you hear me on Morning Edition? Yes, THAT Morning Edition! I’m SO excited to be included in journalist @chloeveltman’s story on @NPR about the uniquely worded billboards that have been popping up in San Francisco. npr.org/2026/03/18/nx-…

I think one of the biggest myths about freelancing is that $1,000 is $1,000. No. It's $1,000, LESS your taxes (set aside 1/3) & your expenses to pay for your own healthcare & any other costs of running your business.

@dieworkwear I stopped following someone in my industry because of the way he repeatedly talked down about his own children on social media. Appalling.

There should be a strong online norm against speaking ill of children online. Does not matter if they're wearing a funny outfit or a MAGA hat or acting "gay." Being a kid can be tough and using them as fodder for jokes or clicks online, esp if you're adult, is loser behavior.

With the spread of deepfakes and misinformation, audiences will rightfully be ever more skeptical when viewing or listening to content. Is that _really_ the CEO of that company? 🤨 More in my latest blog post: michellegarrett.com/2026/02/16/in-…

Of all the ways PR can help your business, positioning you as the go-to expert in your space is among the most significant. When journalists come to you, that's success. I share more on @Notified's podcast Behind the Storyteller: youtu.be/P77st25Pdp0?si…

Most businesses think PR means sending one press release and waiting for the media to call. That’s not PR. PR is relationships, timing, relevance, and persistence. It’s a long game, and the businesses who understand that win.

When you have an online presence that speaks for you, you don't have to sell yourself because it does a lot of that work. If you're showing up in search - GEO/AEO (AI-driven search) now in particular - that's half the battle.

Today's tip has to do with media relations. When you're working with reporters, remember that they're busy - & they're often on deadline. A little common courtesy - & common sense - can go a long way. #PRTips