BlackMedia__@BlackMedia___
Lizzo’s new album tracks pulled a combined 61k views in their first 24 hours on YouTube across 10 songs (excluding “B*tch” and “Don’t Make Me Love You,” which were released earlier). Notably, not a single track entered either the Global or US Apple Music Top 200 charts.
Despite a rollout heavy on PR stunts and thousands of users on X (formerly Twitter) promising their support, the digital hype failed to materialize. For context, her recent post about Nicki Minaj has already amassed 6 million views.
Ultimately, this rollout serves as another clear reminder that social media engagement and viral metrics do not automatically translate into real-world sales or streams.