Hunter Hewitt
869 posts


i've been automating our ENTIRE google ads research flows inside claude code…
and the results have been INSANE
so i decided to document the ENTIRE system..
covering the setup, workflow, and ready-to-run prompt templates to research winning google and youtube ad in SECONDS inside ONE chat
here's what's included inside the guide:
> the ICP deep-research master prompt
(mines reddit, quora, amazon and forums for the exact language customers use, plus 2 follow-ups that go deeper)
> the competitor teardown
(homepage, ads and review-sentiment, compiled into the conquest weakness file)
> google ads angle extraction
(research turned into ToF, MoF and conquest keyword clusters with the copy written)
> the voice-of-customer doc
(87 verbatim phrases off one brand, ranked by frequency, every swipeable hook lives here)
> the GMC feed rewrite
(titles that match how people actually search instead of "supplement 60ct")
> niche templates, the research cadence, funnel architecture, and the compounding research library
(everything past phase 5, including the page-type map and the weekly re-pull)
all backed by everything i learned after generating +$20M for ecom brands at my google/youtube ads agency
like + comment "GUIDE" and i'll send it over
(must be following + RT for priority access)

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This influencer doesn’t exist... and they’re outperforming real creators
Yapper + podcast-style content might be the best bet for reaching younger audiences on TikTok with AI.
• No shoots
• No creator fees
• No waiting
• AI-made UGC at scale
Built with Kling 3.0 + Nano Banana Pro.
The wild part? Most people don’t even realize it’s fake.
Want my workflow? Comment “UGC”
(must be following)
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I just vibe-coded a Meta ad research app in Claude Code 🤯
One keyword search → winning ads analyzed, creative briefs generated, trends mapped, and 10 ad variations written for your brand.
All inside Claude Code.
Perfect for DTC brands and agencies who are still doing competitor ad research manually inside the Meta Ad Library.
If you're clicking through ads one by one, watching videos, taking notes in a Google Doc, trying to reverse-engineer what's working, and then rewriting briefs from scratch every time...
This app eliminates the entire loop:
→ Search and filter winning Facebook ads by niche, country, language, and performance tier
→ Watch video ads inline without leaving the app
→ Fetch top-performing ads and generate a full creative brief tailored to your brand
→ Run a trend radar across 100+ ads to see which formats, CTAs, and landing pages are dominating your niche
→ Pick any winning video ad and Gemini watches it, reverse-engineers the creative DNA, and generates 10 new ad variations for your product
No scrolling the Ad Library for hours.
No manual note-taking.
No rewriting briefs from scratch.
What you get:
→ Creative briefs generated from real winning ads in your niche
→ Trend analysis with format distribution, top CTAs, landing page intel, and AI insights
→ 10 brand-specific ad variations from any winning video — with hooks, scripts, and Nano Banana prompts
→ A full app you host in Replit and customize for your team
Built 100% in Claude Code with the @gethookdai API + Gemini.
I put together a free playbook with every prompt I used to build this app from scratch, so you can build it yourself.
Want it for free?
> Like this post
> Comment "META"
And I'll send it over (must be following so I can DM)
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I built 10 Claude Code skills for Meta Ads
They're free. Here's what they do: 👇
Operations:
bleed-check: finds ad sets burning cash with zero conversions, pauses them
rebalance: shifts budget from losers to winners automatically
fatigue-scan: catches creative fatigue before your CPMs spike
weekly-report: pulls KPIs, compares WoW, sends to Slack
Creative & Intelligence:
spy: scrapes competitor ads from the Ad Library, diffs weekly
bulk-creative: generates 50–500 ad variations, renders to PNG
hooks: writes 50+ copy variations using PAS, AIDA, BAB frameworks
deploy-ads: reads a manifest, creates campaigns via API in minutes
Setup & Architecture:
setup-capi: generates production-ready Conversions API code
audience-audit: finds overlap, maps funnel stages, fixes exclusions
How to use them:
Drop the .md files into .claude/commands/
Set your Meta access token
Type /bleed-check, /spy, /hooks — it just runs
~25 hours/week of manual work → automated.
No complex setup. No code to write.
Just slash commands.
Full skill files + setup guide in the article.
Comment "CLAUDE" and I'll share the link
(must be following!)

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Self-improving Claude Code skills are f*cking ridiculous 🤯
One loop → 10 test runs, scored against an eval, prompt rewritten, retested, winner kept.
A hook writer skill went from 32/50 to 47/50 overnight.
All inside Claude Code.
Perfect for DTC brands and agencies who have built Claude Code skills but the output is still inconsistent — great 70% of the time, unusable the other 30%.
If you've been manually tweaking your skill prompts one run at a time, re-reading outputs, adjusting instructions based on vibes, and never quite getting the consistency you need...
This method eliminates the entire loop:
→ You define 3-5 binary eval criteria for your skill
→ Claude runs the skill 10 times with varied inputs
→ A separate evaluator scores every output against your criteria
→ It identifies the most common failure patterns
→ Rewrites the skill prompt to fix what's failing
→ Retests and keeps the winner
→ Repeats until the score plateaus
No manual prompt tweaking.
No reviewing every output by hand.
No "it worked that one time but I can't reproduce it."
What you get:
→ A skill prompt that's been through 50+ automated test runs
→ A scored improvement log showing exactly what changed and why
→ Eval criteria you can reuse every time you update the skill
→ A method that works on any skill: hooks, briefs, ad copy, scripts, reports
Inspired by @karpathy's auto research repo, the same loop AI labs use to improve their own models, applied to your creative workflow.
I put together a full playbook showing how to set up the eval, the exact Claude Code prompt for the improvement loop, and starter eval criteria for the 5 most common DTC creative skills.
Want the playbook for free?
> Like this post
> Comment "IMPROVE"
And I'll send it over (must be following so I can DM)
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$90k+/month ad accounts are quietly testing clay-style animated ads
not influencers
not ugc creators
not expensive studio shoots
just simple clay characters acting out the problem
a tiny character brushing his teeth
a small bathroom scene showing the issue
then the product appearing naturally in the story
the format feels playful, but the message lands instantly
no talking head
no complicated explanation
the visual itself carries the whole ad
that’s why these are pulling extremely high roas
ai builds the characters and environments
brands generate dozens of variations from one concept
same product
new situation every video
constant creative testing
rt + comment “clay” and i’ll send the framework
(follow for dm)
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supplements are one of the only ecommerce products where a single idea can become a massive business
you don’t need a crazy gadget
you don’t need a complicated invention
sometimes all it takes is one compelling mechanism
example
microplastics in the human body
people are starting to realize they’re everywhere
water
food
air
now imagine a supplement positioned around this idea
“helps remove microplastic buildup from the body”
suddenly the product isn’t just a pill
it’s a solution to a problem most people didn’t even know they had
this is why supplements dominate ecommerce
new research appears
a mechanism is discovered
a product gets built around it
and a completely new category is born
do you have any idea the returning customer rate you’d be able to get?
rt + comment “supp” and i’ll send the biggest supplement angles working right now
(follow for dm)

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$120k+/month pages are quietly built around fake podcast clips
two microphones
two people talking
one simple conversation
no big studio
no famous guests
no expensive production
just a casual moment that feels like a real podcast
“wait… you actually tried that?”
“yeah and it fixed it in a week”
the product appears naturally inside the conversation
it doesn’t feel like an ad
it feels like a clip someone reposted from a show
people stop because conversations trigger curiosity
ai generates the hosts
ai generates the discussion
volume does the scaling
rt + comment “podcast” and i’ll send the framework
(follow for dm)
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RIP landing page designers 🤯
I just built a system in Claude Code that clones high-converting advertorial pages & rebuilds it for your brand in minutes.
Find a presell page that's been running on Meta for months →
Feed it to Claude Code →
Get back a production-ready page with your product, your copy, your angles.
Built 100% in Claude Code.
Perfect for DTC brands and agencies testing multiple advertorial angles on Meta.
The best brands on Meta are running 5-10 different advertorial pages at any given time.
Each one targets a different audience, a different pain point, a different hook.
Building those pages manually means freelancers, back-and-forth, and weeks of waiting.
This system solves it:
→ Find an advertorial that's scaling on Meta
→ Feed the page to Claude Code
→ Claude extracts the exact DR framework
→ Swap in your brand details, product, audience, and mechanism
→ Claude one-shots a complete HTML page following the same proven structure
→ Paste into Shopify. Done.
No designer.
No copywriter turnaround.
No starting from scratch.
What you get:
→ The exact advertorial structure that's already converting on Meta, rebuilt for your brand
→ Full HTML page ready to import into Shopify in 60 seconds
→ Copy that follows every DR beat — authority, pain escalation, root cause reframe, social proof, offer
→ A repeatable system you can use to spin out new angles whenever you need them
The pages that are scaling hardest on Meta all follow the same formula. This just lets you use it.
I put together a full guide showing the exact process — how to find winning pages, extract the structure, and build your own in Claude Code.
Want the full guide for free?
> Like this post
> Comment "CLONE"
And I'll send it over (must be following so I can DM)
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Currently paying some of my top editors $8,000+ per month
Need some more AI specific editors to join the team.
If you are cracked at Talking Object videos or HeyGen videos, and stay at the front of AI content this is for you.
If you’re a cracked Editor and you need more work, DM me..
Or drop a comment below and I'll send you more info
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We’re sharing the full persona-led creative system we run across our client portfolio. Free.
Most DTC brands aren't losing on creative quality. They're losing on creative logic.
They're producing content without a system underneath it. No persona architecture. No brief structure tied to funnel position. No way to know which signals are actually working.
That's the gap we've spent the last six months closing, for ourselves and every brand we work with.
We've taken everything we know about persona-led creative, our own account data, our Meta partnership research, conversations with Maxime (Meta's Creative Strategist for Disruptor brands, who walked us through how Andromeda actually processes creative signals) and built it into one place.
The AI research stack we use to build personas from scratch. How we structure briefs. How we tier tests. How we read results and feed them back into the system.
The full engine, in the order you'd actually run it. Each step explains why it feeds the next.
If something resonates, every section links to the deeper resource behind it.
It's free. Retweet this post and comment PERSONA and I'll send it over.
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Animations are a beautiful way to tell a visually compelling story that hooks your audience in.
It bypasses the ‘being sold to’ wall, and allows you to really dig in to the meat and bones of your idea. Literally.
If you’re a health and wellness brand spending real money on meta and want to test out some animation ads - DM me ‘ADS’.
HookRate@hookrate_
it took weeks for studios to come up with these animations before
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My OpenClaw just generated a fully animated AI video with a single Telegram message 🤯
This is V2. And it's a completely different beast.
V1 went viral — type a topic, get a fun animated video back. Educational content, silly food characters, entertainment stuff.
V2 turns it into an actual ad production system.
Two upgrades that change everything:
→ Upload your own brand mascot or product character
→ The agent locks that image across every scene via Nano Banana Pro
→ It writes real direct response scripts — hook, pain points, proof, CTA
→ Output is built to run as a Facebook ad or native TikTok
→ Still one message. Still fully automated.
No generic educational fluff.
No random AI tomato characters.
No manual prompting between tools.
What you get back:
- A 32-second animated video starring YOUR brand character
- DR ad script with a real hook, agitation, and CTA
- Consistent character across all 4 scenes
- Ready to drop into Meta or TikTok as-is
Perfect for DTC brands and agencies producing volume creative without a production team.
The agent writes the script, generates every frame on-brand, animates with Veo 3, adds voiceover natively, and delivers the final cut to Telegram.
I put the V2 skill + full setup guide into a Google Drive folder.
Want access for free?
> Like this post
> Comment "CLAW"
And I'll send it over (must be following so I can DM)
English

I know a guy running AI podcast interviews as paid ads... 4.2x ROAS.
$0 spent on creators.
$0 spent on production.
Just specific prompting + Calico AI.
Here's 11 AI video tactics brands are using to create viral ads for nearly $0:
1. AI street interviews (you can't tell they're fake)
2. Podcast-style clips that look 100% real
3. Viral food videos with zero kitchen
4. Anatomical video animations
5. Localization at scale — clone ads into any language instantly
6. Try-on videos without a single model
7. Shock hooks getting 47% higher completion rates
8. Product-style commercials
9. POV adventure content for travel brands
10. Real estate transformation videos
11. AI unboxing videos
Most marketers have no idea these exist yet.
I put together a free PDF with the exact prompts for all 11 along with the tool I'm using.
Comment "AI ADS" below, follow, and I'll send you everything (must be following so I can message you!).
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I just vibecoded your target audience's dreams generator in Claude Code within 6 hours.
Copy and paste the link of your product or your competitor's.
Claude extracts the answers for these 4 questions:
1. What are you selling?
2. Who is the buyer?
3. What does this person actually want from life?
4. What does your product specifically make possible?
(or you can input manually)
Claude Code does the research for you, and within 30 seconds it outputs 10 dream life scenarios for your avatar.
If you're media buyer testing 10-20 different creatives per week...
If you're a solo founder writing your own landing pages and ads...
If you're the marketing agency managing 10+ clients...
This completely eliminates the time spent on brainstorming ad angles, bullet points, and your ICP's struggles.
You can try this for free today.
> Like this post
> Comment "DEEP"
> Follow my profile so I can send the link
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CLAUDE + MCP just automated 100% of my Facebook Ads reporting.
This MCP integration turns Claude into your personal Facebook Ads analyst.
Ask questions in plain English.
Get full performance reports with charts in seconds.
Perfect for agencies & e-comm operators who are tired of wrestling with Ads Manager.
Here's the problem:
You need a quick performance snapshot for a client call.
So you're digging through Ads Manager, pulling metrics into spreadsheets, building charts manually, formatting everything into something presentable.
30 minutes later, you've got one report.
Claude + MCP does it differently:
→ Connects directly to your Facebook Ads account
→ Pulls all performance data automatically
→ Calculates ROAS, CPA, conversion rates on demand
→ Generates charts and visualizations in real-time
→ Builds complete client-ready reports from scratch
No Ads Manager tabs.
No spreadsheet wrangling.
No formatting headaches.
What you can ask Claude:
- "How did my campaigns perform last week?"
- "Which ad sets have the best ROAS?"
- "Build me a client report for October"
- "What's killing my conversion rate?"
One prompt. Full report. Done.
Built with Claude MCP.
Want the complete MCP setup?
> Comment "CLAUDE"
> Like this post
>Follow "@sakhil_ai "
And I'll send it over (must be following so I can📩 DM)
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