Whyte Corporate Affairs

Deze week nieuws over de nieuwe CEO van @RTLBelgium , nieuwe aanwervingen bij @MoblyBelgium en @Whyte_CA, de campagne van @LAPRESSE_be en nog meer. Kom het te weten in onze wekelijkse newsletter. 👉 bit.ly/3uWlvYs

Big day, as @PortofAntwerp and @Port_Zeebrugge join forces to become one single port. We are proud to make our contribution to the announcement of this historic agreement. Great team work, great results! #portofantwerpbruges #pr #whyteatwork

How to keep your employees motivated and dedicated during Covid times? Check our new blogpost and dare to think out of the box! whyte.be/2021/01/22/cor… #internalcommunication #Motivation #Homeoffice #COVID19

.@GBoutin: 'This crisis has allowed to restore meaning to the role of communicators. We've refocused on the essence of the job and on the substance of the message: speaking truthfully and authentically, in order to build trust.’ What better way to conclude the #BECOM2020 summit?

According to @GBoutin, it is essential for the future to reconcile economic growth and positive societal impact. Opposing the two makes no sense and communication is the key to restore trust. #BECOM2020 #CEOinsights

Interesting quote from @LamoteMimi : 'Remaining faithful to your company's DNA. That's the only stability you can count on. By doing so, you can continue to have the support of your staff, which are your best champions' #BECOM2020 #CEOinsights #EmployeeAdvocacy

When talking about #homeworking, @ThGeerts points out that the length of the COVID crisis was not entirely unpredictable. Sending his staff home was a hard message to give but at least, people had a certainty and could adapt. Clarity is key for #internalcommunication #becom2020

According to futurologist Raphael Thys, anticipating and preparing is key to face a future which is increasingly uncertain. Of course, we couldn’t agree more. There is no better way to be able to transform a crisis into opportunity #BECOM2020 #crisiscommunication

De Croo I 🇧🇪 affects the rules of the #publicaffairs game. Find out which new dynamics you need to take into account in our new blog post. whyte.be/2020/10/02/de-…

"Whatever your brand guidelines are, lose them on TikTok. #TikTok is about real people. Think creativity and simplicity. Make it as spontaneous as possible and don't forget about humor." Interesting insights from @sarahlevwein on @Digimedia_NL 's #SocialMediaSummit

"Where money is the currency of transactions, trust is the currency of interactions" , interesting first keynote speaker Marcel Molenaar @mlnr from LinkedIn at the @Digimedia_NL #SocialMediaSummit #whyteatwork

“We need to break the idea that sustainability, equality and diversity are nice-to-haves or at odds with with economic advancement. The companies that bake these in are the ones that will thrive.” @tanyajoseph @HKStrategies #PRovokeEMEA

“Covid19 turned out to be an incredible accelerator for platforms and tools, however at the same many employees are experiencing digital fatigue or boredom. So it’s important to keep it fun!" Very accurate observation by @edouard_fillias @JIN_live #provokeemea #summit #prcomms

“Zoom is the glue that holds the company together” – very recognizable quote😉from @paulholmespr during #PRovokeEMEA Summit #prcommunication #brands #PRagencies

Interesting insights during the first panel discussion at the #Sabresummit from @NontokozoM88 at @MomMetZA - Empathy & digital innovation will indeed define leadership in a Post-Crisis World #PRovokeEMEA #prcommunication #brands

@matuvu @ANNVANPESTEL @AndresAlvar3z @Ljosmyndun Omdat dit probleem oplossen niet vanzelf gaat

@Whyte_CA @ANNVANPESTEL @AndresAlvar3z @Ljosmyndun Oprechte vraag: waarom heb je daarvoor een taskforce nodig?

Gigantische cringe: "Om zich aan te sluiten bij de BLM-beweging en omdat het diversiteit als een van zijn kernwaarden beschouwt, verandert Whyte zijn naam een week lang in Black." Ter illustratie, de tweede foto is het team van het agency in kwestie.

@DaveDriesmans @Ljosmyndun Dat vinden wij ook

@DaveDriesmans @Ljosmyndun Toch wel, er is intern serieus over gedebatteerd en toch bewust gekozen, goed wetende dat deze kritiek ging komen. Want speaking up is ook iets dat we belangrijk vinden.

@Dailybits @Pieterjanvl @Ljosmyndun Nu verwart u ons zeker met iemand anders?

@Ansitru @Ljosmyndun We hadden deze ktitiek verwacht. Het interne debat is stevig op gang komen omdat iedereen beseft dat het niet vanzelf zal gaan. Een taskforce werkt aan voorstellen en we gaan actief het gesprek aan met organisaties die ons op weg kunnen helpen

@Whyte_CA @Ljosmyndun Hoe is dit je nek uitsteken? Wat doen jullie concreet om de beweging te steunen? Wordt er tijdens hiringprocessen ingezet op diversiteit? Werken jullie met PoC consultants om toondove, pijnlijke fouten als deze te voorkomen? Hebben jullie geld gedoneerd?