Design Army

EXHIBIT: An AI-infused campaign by @DesignArmy takes potential Georgetown Optician customers to a retrofuturistic alien world all about eyewear. ow.ly/jp8Q50NUjzi

“We took a risk in partnering with a non-human. And while it doesn’t take much time for AI to spit out an image, it takes time to do it right and nail the execution.” said Pum Lefebure, @DesignArmy's chief creative officer and co-founder. adweek.it/3KfXK5h

Inspiration: @DesignArmy shakes up the real estate market with arty advertising for Gallery 64 bit.ly/3Z6imBM

EXHIBIT: @DesignArmy’s campaign for this new Washington, DC, apartment building conveys the cultural institutions in its proximity as well as the city’s artistic history. ow.ly/brYl50Np8aK

With music by @squeakeclean, @DesignArmy takes the town in colorful spot for @CityCenterDC via @creativeboom. Learn more on our blog, ow.ly/GXH150KRRzf! #prnews

. @TheOneClub for Creativity kicks off the celebration of The One Show’s first— and next— 50 years of honoring global creative excellence with an engaging call for entries campaign from @DesignArmy, Washington DC. l8r.it/z5AZ

INSIGHTS: Pum Lefebure, cofounder and chief creative officer of @DesignArmy, expresses how designers respond to culture by filtering it through their unique point of view. ow.ly/kcAp50L6XNp

The One Show Celebrates 50 Years With “What’s Your One?” Campaign From Design Army buff.ly/3CZYir0 @TheOneClub @DesignArmy

"Why wait for Prince Charming to put the glass slipper on you when you can create your own?" Spend #2minuteswith … Pum Lefebure, CCO of @DesignArmy: bit.ly/3fDvc9j

What’s your One? The One that’s been stuck in your head since childhood? The One that made you realize that there was an actual job that would let you be this creative? 🏆 For 50 years, #TheOneShow has celebrated a lot of Ones...what's your One? Enter: oneshow.org

Lovely work here: @DesignArmy's new campaign for a downtown development is bursting with colour and life bit.ly/3Lu2Ych

@TheOneClub Celebrates 50 Years With "What’s Your One?" #Campaign From @DesignArmy. adsofbrands.net/en/news/the-on…

Pum Lefebure, CCO/Co-Founder @DesignArmy took mentees on an eye-fest with her #CreativeLIAisons virtual talk, giving advice in terms of selling their ideas, no matter how over-the-top the idea may seem. #LIAawards #Creativity #CreativeCoaching #DesignArmy liaawards.com/press/press_re…

EXHIBIT: An experiential installation created by @DesignArmy introduces Paris Fashion Week attendees to the joy of @saucony’s Endorphin Pro 3 shoe. ow.ly/w0hy50KiJik

Design Army's pop-up experience helps Saucony launch its new ‘shoe of speed’ bit.ly/3py6Te6 (cc @DesignArmy)

Forget NYC Fashion Week: DC just hit the style spotlight with @DesignArmy’s new CityCenterDC campaign, redefining luxury and repositioning our nation’s capital as the creative/fashion-forward city it actually is, in the most fun, whimsical way ever! l8r.it/7YAg

Check out a clip of this week's Transatlantic: Pum Lefebure, Co-Founder and Chief Creative Officer @DesignArmy shares her insights. Full episode coming soon! #LIAawards #transatlanticpodcast #creativity #inspiration #leadership #designarmy drive.google.com/file/d/1_lpM_l…

On the Capitol Communicator: The One Club for Creativity Names Pum Lefebure, Co-Founder and CCO of D.C.-based @DesignArmy, Vice Chair buff.ly/2RLWVbK

Jury President @DesignArmy’s Pum Lefebure broadcasts the Design Lions debrief from Washington DC - a one hour special show with data analysis, interviews with the jury and winners talking through their work. @Microsoft. Watch the full Debrief: loom.ly/6ALkNe8

Meet @ANDYAwards judge, Pum Lefebure Co-Founder & CCO of @DesignArmy. With an entrepreneurial edge, the Thailand native brings a global sensibility to American design. And currently judging the work👀 Tune in on 4/1 to hear from her and the jury via Facebook.com/andyawards