Sanya Jolly

62 posts

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Sanya Jolly

Sanya Jolly

@sanyabuilds

Founder & CEO, Ostrya AI · The operator behind your creator brand. Building in public · Outcomes over features, taste over templates.

New Delhi, India شامل ہوئے Mayıs 2026
33 فالونگ3 فالوورز
Sanya Jolly
Sanya Jolly@sanyabuilds·
I think it has to be both. Document the parts that repeat, prune the parts that need too much explaining. A good system should not need a second brain just to keep running. If every handoff needs a doc, the workflow is probably still too fragile. The goal is less “document everything” and more “make the obvious path the default path.”
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Mary Kreyn | Drift Frame Studio
Exactly. That is where “tool stack” quietly turns into “tool debt.” I am trying to build around that now: fewer places to check, cleaner handoffs, and workflows that do not need babysitting every day. Curious how you handle it: do you document everything, or keep pruning until the system stays obvious?
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Mary Kreyn | Drift Frame Studio
This photo will probably make more sense later. Right now it just looks like a creator surrounded by too many tools. But for me, this is the beginning of an experiment I can’t stop thinking about: Can one person build a real creative studio before there is a team, a big budget, or a finished portfolio to hide behind? That’s the question behind Drift Frame Studio. I don’t want to wait until everything looks impressive to start showing it. I want to document the stage where the foundation is being built, the taste is being developed, and the workflow is slowly becoming something real. Because later, if this works, the polished version will only tell half the story. The more interesting part is happening now. Before the result is obvious. Would you rather discover a project after it already looks successful… or follow it early enough to see how it became real? Drop your answer below 👇 #DriftFrameStudio #Blender #DaVinciResolve #Automation #BuildingInPublic
Mary Kreyn | Drift Frame Studio tweet media
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@BlatzSystems This list captures the modern creator stack well. The opportunity is not just picking a platform - it’s knowing which part of the business each platform is actually responsible for.
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BLATZ
BLATZ@BlatzSystems·
7 platforms I use to build income outside my day job: 1. Gumroad - digital products, zero monthly fee until you sell 2. Amazon KDP - ebooks, 70% royalty, global reach 3. Substack - newsletter with paid tier option 4. Beehiiv - email list with built-in ad network 5. Lemon Squeezy - handles EU VAT automatically 6. Podia - simple course platform 7. Whop - community + product bundles for digital creators Reality: I'm actively using 2. The others are next. Pick one. Get a first sale. Then add the next one.
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@AITrainingSites Live-building a course is a great format. People don’t just learn the final system - they learn the decisions behind it, which is often the more valuable part.
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James Maduk
James Maduk@AITrainingSites·
🔴 Live tonight at 9 PM ET Building a course from scratch using AI — live on stream. Watch every prompt, every decision. Nothing edited. 👉 trainingsites.io/go/livstream/
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@emckiranu @heyeaslo @IAmPascio Notion templates are a good low-risk starting point because they package thinking, not just information. The real business starts when a template solves a repeated workflow clearly enough that people recommend it.
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Raj k
Raj k@emckiranu·
Founders/makers: Is learning Notion one of the best low-risk ways in 2026 to monetize your knowledge via templates/systems? Anyone built a real business selling Notion templates? Share your steps, revenue reality, pitfalls, and advice for beginners please @heyeaslo @IAmPascio
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@getDistinction Views are a weak proxy for creator success. The stronger signal is whether people trust your knowledge enough to learn from you, buy from you, and come back again.
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@emaildeepdive 1.9k members in a free community is real trust. Love seeing communities become the front door before the paid product.
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@kit Behavior-based segmentation is underrated. Someone clicking “I want to start a course” is already telling you the next conversation they’re ready for.
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Kit
Kit@kit·
Kit tip: link triggers let you segment subscribers based on what they actually click. someone who clicks "I want to start a course" is telling you exactly what they need. tag them and follow up accordingly. behavior-based segmentation is more powerful than anything you can learn from a signup form.
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@nicholejoubert This is such a real creator-business problem. Creative work gets attention, but clear boundaries, contracts, and repeatable process are what make it sustainable.
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nicholejoubert
nicholejoubert@nicholejoubert·
Getting ghosted after delivering 3 videos with no contract protection. Writing pitches that sound like everyone else's because you're starting from scratch every time. Sound familiar? The creator business model is broken.
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Sanya Jolly
Sanya Jolly@sanyabuilds·
Every creator tool promises leverage. But serious educators still end up with: Linktree for the front door Topmate for calls Razorpay for payments Forms for leads Sheets for tracking Zoom for delivery WhatsApp for community Notion for content None of this is broken alone. The problem is that the creator becomes the integration layer. That’s the operation layer I want Ostrya to remove.
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Dhruv Bakshi
Dhruv Bakshi@DramaticDhruv·
Sanya, Raghav, and I are building Ostrya AI. Launch date: 15 June. The task is honestly a little insane. They’re handling distribution, customers, brand, deals, and market understanding. I’m building the product: course builder, website builder, and a secret sauce we haven’t seen other platforms do properly. Everything AI (ofc, because it's Dhruv Bakshi) For too long, we were thinking in a shell. Now we’re putting it out there. 6 days left. Not fully sure how we’ll pull it off. But ab bol diya toh karna hi hai. Whatever it takes.
Dhruv Bakshi tweet media
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@pmitu Execution has really become the key
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Paul Mit
Paul Mit@pmitu·
OK this is how I see vibe coding there are still few good ideas worth building
Paul Mit tweet media
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Ava Monroe
Ava Monroe@codewithava·
Happy new week everyone 👋 Let people see what you’re working on. Drop your app, SaaS, website, tool, side project anything you’re building. I’ll check them out, and maybe others here will too. Small builders need more small builders around them. What are you building?
Ava Monroe tweet media
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@pics_tokyo Love seeing specialist knowledge packaged into a live online course.
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P.I.C.S.
P.I.C.S.@pics_tokyo·
【TOPICS】 アニメーション監督・木下麦 (P.I.C.S. management)によるオンライン講座「物語を伝える映像演出の技術 ~『オッドタクシー』『ホウセンカ』から学ぶストーリーテリング~」が、 CGWORLD ONLINE ACADEMYにて開催されます。 @CGWjp @mugicaan1 @oddtaxi_ @anime_housenka #CGWORLD #木下麦 #オッドタクシー #ホウセンカ #pics_mgmt
CGWORLD.jp@CGWjp

📹『物語を伝える映像演出の技術』カリキュラム紹介 『オッドタクシー』『ホウセンカ』の監督を務めた木下麦氏(@mugicaan1)が「ストーリーテリング」を解説します📢 ■ストーリーテリングの基礎と、演出の考え方について └フレーミング、アングル、ライティングによって視聴者へ与える印象とは └ビジュアルメタファーやコントラストのつけ方、間の取り方など、講師自身が重視している演出の考え方 ■『オッドタクシー』と『ホウセンカ』から見る、ストーリーテリング └実際に作中の映像を見ながら、“物語を伝える映像”とはどのように作られるのか解説 ■名作から学ぶ └講師が影響を受けた過去の名作映画を題材に、ストーリーテリングの観点で紹介 📅6月30日(火)18時より開催(アーカイブあり) 詳細はこちら🔽 academy.cgworld.jp/contents/2062

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Sanya Jolly
Sanya Jolly@sanyabuilds·
@aakanksha_m0eb3 Creator economy getting tougher is exactly why the next edge is ops, not just reach. The creators who compound will treat offers, community, follow-up, and monetisation like one business system.
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Aakanksha Monga
Aakanksha Monga@aakanksha_m0eb3·
India's Top 100 Digital Stars, a Forbes India-Goat study, is back with the second edition. As the creator economy gets tougher, find out if your favourite influencer made the cut. Grab your copy now.
Aakanksha Monga tweet media
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@gbscoach @AlexHormozi @danwilliamsdtg Strong positioning. Coaching communities work best when the message, onboarding, sessions, and follow-up all feel like one system. Otherwise the coach ends up becoming the glue between everything.
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Greg Styan
Greg Styan@gbscoach·
@AlexHormozi much appreciated. Thanks skool for promoting our coaching community. Skool - The Coach Trap. Turn your message into a business and escape the coach trap.
Greg Styan tweet media
Kediri, Indonesia 🇮🇩 English
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@GrammarHippy The hidden insight here is that cohort work compounds only when the repeated ops disappear. If you have to explain/rebuild the same system every batch, the business becomes harder to scale than the content.
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George Ten
George Ten@GrammarHippy·
Imagine you’ve been running a cohort for almost three years. Explaining to students how to build sales pages. Time after time. And I built a Claude skill that replaces ALL OF IT. Literally. You upload ONE image and one sentence and it builds the WHOLE sales page.
George Ten tweet media
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@Finlo_com @_ritam_basu_ Love the India-first angle. Finance education here needs a very different operating reality from global course products: shorter trust loops, WhatsApp-heavy follow-up, local payments, and habit-building over one big course.
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Finlo
Finlo@Finlo_com·
@_ritam_basu_ Morning. Building Finlo today, a finance learning app for India shaped like Duolingo. Quick daily lessons on SIPs, taxes, credit, and the scams beginners fall for. Trying to make money sense a small daily habit, not a course people quit. tryfinlo.co
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Ritam Basu
Ritam Basu@_ritam_basu_·
Good morning guys, What are you building today ?
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Sanya Jolly
Sanya Jolly@sanyabuilds·
@arpit_bhayani This is the part most cohort tools underplay: the course is not just content. It is timing, reminders, live discussion, payment, student context, and post-session follow-up. The ops around the cohort shapes the learning experience.
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Arpit Bhayani
Arpit Bhayani@arpit_bhayani·
enrollments open for sys design July cohort (sessions start from 11th July) - arpitbhayani.me/course The course is completely no-fluff and packed with brainstorming and discussions that will shape your thought process and intuition. You'll feel like you're part of a real technical discussion happening at your workplace.
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Arpit Bhayani
Arpit Bhayani@arpit_bhayani·
Yes, I know you are building AI systems. But you know what? Someday, you will run them in production at scale :) That is where system design comes in. To be really honest, sys design is actually more important than ever. AI can help you build applications, but it cannot design and operate production-grade systems for you. You still need to understand trade-offs and the issues you will run into when operating systems at scale, especially long-running AI systems. The more AI systems you build, the more you realize how critical strong system design skills are. By the way... enrollments are now open for my 37th System Design Cohort, starting July 11th. As always, the course is highly practical, not theoretical. It is filled with discussions, brainstorming sessions, and questions - exactly the way engineering teams collaborate and make design decisions in the real world. We do not stop until every question is answered. Here are some key highlights: - Build 25+ systems in 6 weeks - 40+ hours of live weekend classes - Lifetime access to recordings - Open forum to ask any question, literally - Brainstorming sessions to help you build strong intuition One of the most valuable aspects of the cohort is the people who join. We regularly have leads, staff engineers, and even principal engineers participating. They bring real-world experiences, stories, and nuances from systems they (and I) have built and operated in production, and those discussions are invaluable. Throughout the course, we explore all possible approaches and trade-offs for every system and understand the reasoning behind every design decision. We do not jump straight from the problem statement to the final solution because there is rarely only one correct way to design a system. So, if you are an SDE-2, SDE-3, Staff Engineer, or Principal Engineer looking to build rock-solid system design intuition, or simply want to spend your weekends having meaningful technical discussions with like-minded engineers, I would love to have you join the cohort. Do go through the testimonials on the course page to see what past participants have to say. One piece of feedback I hear repeatedly is that the course reignited their engineering curiosity and helped them become better engineers. The July cohort begins on July 11th :)
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Rohit Yadav
Rohit Yadav@RohitYa08173144·
6 months ago I didn't know what an API was. Today I have 2 deployed projects and 40+ GitHub commits. No bootcamp. No paid course. Just docs, YouTube, and stubbornness. Freshers don't need more courses. They need to start building.
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