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It’s been exactly one year since the KSI rebrand! Since then, the KSI main channel generated: 590M+ views, 68M+ hours watched, 2M+ new subscribers The most exciting part isn’t the numbers though. It’s seeing people enjoy so many different types of content. Over the last year we’ve experimented with everything. Some ideas worked better than others, but every upload taught us something and helped shape where we’re heading next. KSI+ Channel: For the OG fans who loved the lockdown-era KSI content, we’ve never forgotten you. That’s exactly why KSI+ exists. JJ is his raw self, uploads more there, and creates the type of content some of you originally subscribed for. KSI+ is for the OG fans. KSI Main channel: For those who love the bigger YouTube productions, KSI Main will continue pushing towards global-scale content that can compete with the very best on the platform. KSI Originals channel: For those who enjoy premium storytelling, KSI Originals is where we’ll continue investing in high-end documentaries and long-form productions. Prime FC was a huge success, and the Dagenham & Redbridge documentary launches this week! The goal has never been to replace one audience with another. It’s to build something for everyone. The future is simple: more content, more consistency, more experimentation, and more reasons for every type of KSI fan to keep watching.

JUST IN: 🇰🇼🇮🇷 Kuwait International Airport seen following Iranian strikes.

📸 Tobi via Snapchat