Dirk Rowley retweetet

A church switched from giving branded mugs to first-time visitors to donating meals to a local rescue mission in their name.
Their connect card completion rate went from roughly 15% to almost 95% (@refugechurchlc on IG).
The gift changed from "here's our logo" to "we did something meaningful on your behalf." Turns out their community responded to generosity, rather than merchandise.
English














