Suzanne Brown/Biz + Marketing Strategy

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Suzanne Brown/Biz + Marketing Strategy

Suzanne Brown/Biz + Marketing Strategy

@OKsuziStrategy

Fractional CMO/Biz + marketing strategy. Help brands improve marketing agency relationships. Marketing plans & audits. Int'l Traveler. Mom. Also @mompowerment.

Austin, TX Beigetreten Ocak 2014
358 Folgt1.1K Follower
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
What your current and potential customers need and want is likely changing. Are you following their lead and changing up your marketing or trying to do the same old thing as a year ago? How can I help you make the transition to something new? #MarketingStrategy #consulting
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
@FinolaHoward Totally understand this approach. My monthly retainer for them is done with this approach. My challenge is that I have never done this work for this or any other client. That's why it's hard for me to put together a package. Make sense?
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
Curious about your thoughts on pricing. I have a client that I usually do marketing strategy for. I'm now reviewing all of their web pages (for two strategic purposes) and providing recommendations on changes. What's a reasonable hourly rate for something like this?
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
@cgritmon I don't think I've seen a reco yet for Shawshank Redemption. Such a good reminder about keeping hope over the long term. Hope things turn around quickly!
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
This is an amazing thread!! As a working mom with limited time, I am using these suggestions and those in the responses to work on some new things this summer with my 12 and 9 year olds.
Ali Schwanke@alischwanke

This summer my kids are enrolled in the "school of mom" - learning life lessons (& growing up so they don't need me as much) ages elementary and high school So far: - how to make certain meals - how to order groceries online - how to update drivers license What should I add?

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Rachel Pedersen
Rachel Pedersen@TheMrsPedersen·
What's the best way to grow on social media? Bad answers only 😅
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Deb Coman
Deb Coman@DebComanWriting·
@OKsuziStrategy @FuhsionMktg @mompowerment You'll be fabulous, Suzanne, and it sounds like you have more on the horizon. I know you make such an impact with your message. Keep us posted on the events and thanks so much for your very kind words. ♥️ #WinnieSun
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Finola Howard - Marketing & Brand Strategist
Finola Howard - Marketing & Brand Strategist@FinolaHoward·
A8. Understanding your audience is everything. Without them you’re not in business. If you don’t understand them you can’t connect with them and build relationships with them #winniesun
#WinnieSun ☀️@winniesun

Q8. What can be learned from understanding your audience / clients? What research can you conduct to identify their needs, interests, & obstacles? How can you use this info to give them what they want when implementing brand marketing strategies so it resonates? #WinnieSun

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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
A3 OKsuzi is built on the idea of my nickname, Suzi. People said OK, Suzi all the time. Eventually, I used it as my email and for messaging. And then it became my company name because it is memorable. I added the Strategy part to clarify what I do within marketing. #winniesun
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
A7 Know the pain points of your ideal target, understand how your competitors solve that challenge, and how you can solve it differently. And that will help you figure out who you are and how you are different from your competitors. You do need a unique perspective. #winniesun
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
A6 Know what your ideal target needs + provide it in a unique way. Allow your authentic self to shine through. Consider your logo colors, what you wear & the stories you share. Show personality in social media via memes, or quotes. It's not only about knowledge. #winniesun
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
@winniesun Winnie, you're so good about bold color being a part of your brand. I love how your blazers are bright, not old-school black, navy, or dark grey. It's part of how you stand out as a personality and not simply a smart woman in the financial field. #winniesun
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
A3a When it comes to colors, I looked at a lot of colors. I love blue for what it represents, especially to my clients. Bold blue is stability and dependability. And I get to add my bright pink to show personality as part of my brand. #winniesun
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Suzanne Brown/Biz + Marketing Strategy
Suzanne Brown/Biz + Marketing Strategy@OKsuziStrategy·
A4 Be consistent in your branding. Choose colors, visuals that truly exemplify who you are. If you're about change, consider what you're wearing and the colors you choose. Think about what's in the background of your photos. It all says something about your brand. #winniesun
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