Tom
86 posts


I am trying to find out the context of what this young, moderately dressed, softly spoken girl could have possibly done to deserve an arrest.
If anybody has any information please comment.
twitter.com/BGatesIsaPysch…
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Tom retweetet

@SmythsToysUK
Hi Smyths, I have recently bought a 8ft trampoline and it was partly damaged. I assume it was because it was packed incorrectly. It doesn’t affect the trampoline itself but I have had to patch up the damage.




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@SkySportsNews #mysteryplayer
I think I read somewhere that Tony Adams, former Arsenal legend, was known for collecting art?
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@CenterParcsUK I’ve had a mare, I’ve left it a week too late to re-book a visit and use the come back offer!! It expired on the 15th, don’t suppose you would honour it 😂🤷♂️🤦♂️ we’re yearly regulars!
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@tntsports @footballontnt
Amateurs!!!! Can’t even get your sound equipment working properly!
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Mo to hit the target? 🎯
The next #SkyBetSuperWeek Super Boost is now live 📲
Swipe to see Salah's Premier League stats 👈👀 #WOLLIV
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Formula 1 is one of the world's fastest-growing sports.
Each race is watched by more than 75 million people globally — and brands are now leveraging that audience to make billions.
Here are a few of my favorite examples:
1. Ferrari
Enzo Ferrari quite literally built the Ferrari brand through Formula 1, as he only started selling sportscars to fund the Ferrari racing team.
But now that Ferrari is the oldest and most successful team in F1 — they have competed in every grand prix since 1950 — F1 pays them $35 million annually simply due to the team's historical significance.
The team has 80 million fans worldwide. And with both their drivers finishing in the top 5 of the standings last year, Ferrari turned that attention into huge sales.
Ferrari’s 2022 Financial Overview
• 2022 revenue: $5.5 billion (+19.3% YoY)
• Operating profit: $1.02 billion (+12% YoY)
• Total car shipments: 13,221 units (+18.5% YoY)
And Ferrari is focused on more than just cars.
The brand brought in $523 million in sponsorship & commercial revenue last year alone (+11% YoY), and they now own 15 brick-and-mortar stores globally, selling hundreds of millions of dollars in clothing, shoes, watches, jewelry, eyewear, luggage, and more.
2. Aston Martin
When Lawrence Stroll purchased the Formula 1 racing team Force India a few years ago, many people thought he was just guaranteeing his son a long-term seat in F1.
And while that may be true — Stroll spent $80 million to get his son an F1 seat with Williams in 2017 — it's really only half the story.
That's because Lawrence Stroll then invested $235 million for a controlling stake in Aston Martin.
He rebranded the Force India team as the Astron Martin Team, convinced Toto Wolff to spend $22 million on a 1% stake in the business, and hired key executives away from other F1 teams, including Mercedes.
This led to better on-track performance — Fernando Alonso currently sits third in the F1 Driver Standings — and the parent company is also selling more cars.
Lawrence Stroll says...
• 70% of Aston Martin’s $1.75 billion in annual sales are because of the F1 team.
• Aston Martin has sold 300+ Vantage F1 edition cars ($60 million total) because of their partnership as the F1 safety car.
And maybe the craziest example of on-track performance impacting sales is when Aston Martin's stock increased 15% (+$300M market cap) after Fernando Alonso's podium finish to start 2023.
3. Mercedes
Mercedes won eight consecutive Constructor Championships from 2014 to 2021.
And that success had a HUGE impact on its brand.
For example, Mercedes says the team averaged about 25% of total TV share (aka their car was on the screen) during their championship-winning seasons, and the company's brand value nearly doubled.
Mercedes Interbrand Rankings
• 2013: $32 billion
• 2022: $56 billion
The Mercedes F1 team has also seen its workforce increase from 650 employees in 2013 to 1,250 employees today.
They now bring in $450 million in annual revenue, up from $196 million in 2013. And the introduction of the cost cap has helped Mercedes expand its profits from $15 million in 2020 to $75 million today.
Mercedes F1 Business Overview
• Employees: 1,250
• Revenue: $450 million
• Profit: $75 million
• Valuation: $1 billion-plus
And the drivers benefit from this success, too.
Take Lewis Hamilton, for instance. He earned $65 million last year and was ranked as the world's 21st richest athlete, according to Forbes.
Most of that money came through his F1 contract ($55M), but he also makes $10M annually from sponsors like Bose, Monster Energy, and Puma.
4. Red Bull
We all know the saying by now: Red Bull isn’t an energy drink company; it’s a marketing company.
That's because Red Bull spends 35% of its annual budget on marketing and then simply outsources the production of its non-proprietary energy drink formula.
And while Red Bull owns and operates several soccer, hockey, surfing, sailing, and MotoGP teams, their most significant investment (by far) is in Formula 1.
Red Bull cofounder Dietrich Mateschitz purchased the Jaguar F1 team for $1 in 2004 and agreed to invest hundreds of millions in the team over the next 3 years.
Mateschitz then renamed the team Red Bull Racing — and the rest is history.
Red Bull has invested $2.3 billion into Red Bull Racing since, creating $300 million in annual brand exposure.
That means they have generated more than $5 billion in annual exposure since owning the team, securing a 2x return on their total investment.
And that exposure has certainly impacted sales.
But regardless, the bottom line is clear.
Formula 1 attracts tens of millions of viewers each and every weekend.
And the world’s most prominent brands are intelligently leveraging those eyeballs to build big businesses.
** This breakdown is an excerpt from my 3x weekly podcast (Top 25 in US Sports). Subscribe using the links below so you don't miss any future episodes!
Apple: podcasts.apple.com/us/podcast/the…
Spotify: open.spotify.com/show/5PLKKWZNo…




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@JeremyClarkson Please can we have a season 3 of @clarksonsfarm? Absolutely brilliant 👏
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@bluelightcard @DraytonManor Is there going to be a discount for blue light to Drayton manor?
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@bluelightcard @DraytonManor Morning BLC & DM, I was told that there would be a DM discount put up on the BLC website, I noticed the post about BLC days at other parks but nothing with DM, is there anything in the pipeline? Tia, Tom
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Since the interview, Ronaldo’s signed the biggest transfer deal in sporting history, is now the world’s highest paid athlete, and has scored twice & been Man of the Match in every club game he’s played.
MUFC Data@MUFCData
📈 ManUtd’s form since Cristiano Ronaldo’s infamous interview with Arsenal supporting Piers Morgan: 📊 WWWWWWWD
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@DraytonManor Do you still accept blue light card for discount? I notice on the website it says you do but there’s nothing in the BLC app/website.
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