True North Research retweetet
In the first three rounds of @SuperNetball 7 of the 8 teams have been part of a nail biting match. The @GIANTS_Netball have their best chance this weekend.
#SSN2026 #netballfamily
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True North Research
715 posts
True North Research
@_TrueSport
Producers of BenchMark: Evaluating our emotional connection to sport & sponsors. Wave 10 is available now. Get in touch to access the insights.
Australia & UK Beigetreten Mart 2018
231 Folgt251 Follower
Well this is utter joy for the Scots, and it defines emotional connection to a team. #FIFAWorldCup here come the Scots!
Scotland National Team@ScotlandNT
McTominay. Shanks. KT. The Mayor. Proof that last night did happen ⤵️ #FIFAWorldCup | @FIFAWorldCup
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A great demonstration of the emotional connection to a team 👏
Red Roses@RedRosesRugby
A sunflower farm in Hampshire has grown a giant red rose to celebrate the #RedRoses at #RWC2025! 👏 Tap below to learn more 👇
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True North Research retweetet
True North Research retweetet
@BBCSport TY for sharing this info. Deeply disappointing and unbelievable that there is still such a big difference between men and women’s prize funds. My study (market researcher) evaluates how fans engage w. sponsors & teams. Women’s team’s fans deliver. Prize funds should reflect this
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True North Research retweetet
A very good example of what drives our emotional connection to a team - the role of an individual.
Also great to see the hugs for Jo Harten from managers of both teams.
GIANTS Netball@GIANTS_Netball
A fitting farewell 💫
English
True North Research retweetet
True North Research retweetet
A classic demonstration of why we connect with people… Dan Evans has always been transparent about who he is. His honesty and yesterday his outward display of emotion - continue to keep me connected.
BBC Sport@BBCSport
An emotional moment for Dan Evans 🥹 He saw the door and he walked through it! 🚪🚶
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We are back in field very soon evaluating teams across sports around Australia, including SSN teams.
Have you got a question you want included in our next BenchMark wave?
Netball Australia@NetballAust
Netball Australia has entered a groundbreaking global broadcast partnership with the newly launched All Women’s Sports Network (AWSN), founded by entertainment icon Whoopi Goldberg. DETAILS 👉 netball.com.au/news/na-partne…
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True North Research retweetet
This has caused some ‘wow’s’ and ‘whoa this is cool’ responses!
Encouraging to see and interesting to follow the progress.
Netball Australia@NetballAust
Netball Australia has entered a groundbreaking global broadcast partnership with the newly launched All Women’s Sports Network (AWSN), founded by entertainment icon Whoopi Goldberg. DETAILS 👉 netball.com.au/news/na-partne…
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This demonstrates the long term outcomes of emotional connection to a team.
Do you measure it? We do!
Get in touch if you want to know how your team is performing in 2025. What it can shout about, and where it can improve connection and attract sponsors.
Georgie Maynard@true_north_res
The moments you feel so proud to be both a Brit and an Aussie. Such a great team, collaboration, passion, dedication shining through. Leading to goose bumps and just a few tears of happiness! ⚽️ 🇬🇧🇦🇺 🏆🥰
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True North Research retweetet
🗣 "I'm not passionate, I'm just obsessed... that's my autism, it's my superpower." 💪 🦸♀️
@LucyBronze discusses her autism and ADHD during #NeurodiversityCelebrationWeek.
#BBCFootball
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True North Research retweetet
A lecture well worth watching. Southgate holds a unique spot in the history of men’s football. But he goes well beyond just sport, his ability to engage us, inspire us and make us reflect is invaluable.
Sir Gareth Southgate 👏👏 bbc.co.uk/programmes/m00…
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True North Research retweetet
The Toon Army has been rewarded today for the longevity of their team commitment! 👏🙌
Premier League@premierleague
70 years in the making 🥹 Newcastle’s EFL Cup victory is their first domestic trophy since the 1955 FA Cup!
English
Another example of the progress required around women’s sport. Our next generation are in, but we’re not doing enough to support their interests.
Georgie Maynard@true_north_res
“I wish women’s football (WSL) had more competition”. My daughter feels some clubs dominate, like Arsenal but she’s disappointed that there aren’t more competitive teams. Women’s sport needs more investment! Our young have moved forward, we need investors to move with them!
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There are some standout stats in this! E.g. @Richmond_FC players and management having a huge impact on the positive connection to the club, significantly higher than any other winter league team.
Georgie Maynard@true_north_res
Yesterday’s job (aka enjoyment) was delving into the BenchMark Wave 12 results. Here are a few highlights from the Sept/Oct study… #SportsBiz #BenchMark #EmotionalConnection #Sponsorship linkedin.com/posts/georgie-…
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True North Research retweetet
Yesterday’s job (aka enjoyment) was delving into the BenchMark Wave 12 results. Here are a few highlights from the Sept/Oct study…
#SportsBiz #BenchMark #EmotionalConnection #Sponsorship
linkedin.com/posts/georgie-…
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True North Research retweetet
It’s pretty hard not to smile watching this joyful celebration. It’s fantastic to see the happiness, and it’s inherently engaging.
Congrats to the Women’s team, pushing success and pride for the club
@NMFCOfficial
North Melbourne Women's@NMFCWomens
It's right there in the lyrics. #WorthTheWait
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