Himanshu Sharma

If you are still manually typing SQL in 2026, you are not only behind but obsolete. optimizesmart.com/ga4-bigquery-c…

The people celebrating "I shipped an app with no coding background" are measuring the wrong thing. Shipping is not the hard part. The hard part is what happens after: support, maintenance, debugging, scaling, security, and edge cases. That is where the absence of foundational knowledge becomes a business problem rather than a personal achievement. Most people learning Claude Code right now are accumulating the appearance of a skill. The tell is that they can describe what they built but cannot explain why it works, what could break it, or how they would fix it if it did. That is not a skill. It is a business liability. Tool proficiency is not a skill. Knowing how to use Claude Code is closer to knowing how to use a search engine; it is a capability multiplier, not a standalone value proposition. The market does not pay for tool familiarity. It pays for accountability and domain knowledge that make those outcomes trustworthy.

I see many founders/freelancers selling coding work via claude code with no coding background to clients who don't know any better. They are a liability to any business.

All these people with no coding background are learning Claude code, but who will hire them? If the skill doesn't translate to $$$ its just a hobby. Monetising AI is a totally different game. Companies pay for outcomes they can "trust" in production, not speed of generation or 'glue work'.

Check out the latest article in my newsletter: A/B Testing for Voice Agents. linkedin.com/pulse/ab-testi… via @LinkedIn

📢 I have been working on a mini course on Custom reporting and billing for voice agents. It will soon be available to all paying monthly subscribers. When it comes to voice AI, the real money is in monthly subscriptions and your markups. Without branded custom reporting with automated billing, this will not be possible.

I don't know who needs to hear this... but if your curtains are always closed and you check the clock to figure out if it's day or night...You're quietly sabotaging your own mood, energy, and mental health. Science backs it: Blocking natural light wrecks your circadian rhythm → tanks serotonin → ramps up depressive symptoms and fatigue. Most people in windowless routines feel it without knowing why. Quick fix that changed everything for me: Open the blinds first thing every morning. The real daylight hits like a free reset. Try it for a week. Watch the fog lift. Let the day be day. Don't turn it into an eternal night.

Check out the latest article in my newsletter: How to Structure your Ad URLs for Maximum Attribution in GA4, BigQuery and other tools. linkedin.com/pulse/how-stru… via @LinkedIn

Check out the latest article in my newsletter: How to fix most attribution issues in GA4 linkedin.com/pulse/how-fix-… via @LinkedIn

Check out the latest article in my newsletter: The correct way to use Retell AI for serving multiple clients. linkedin.com/pulse/correct-… via @LinkedIn

Check out the latest article in my newsletter: Using Claude to detect GTM Server Side Tagging even when using a subfolder. linkedin.com/pulse/using-cl… via @LinkedIn

I am working on a voice agent that sells voice agents. It's AI selling AI. How cool is that? The inevitable Reddit thread: “I just got sold a voice agent… by a voice agent… wtf”. Soon it will be in the news, "AI roasts prospect for not believing in AI". Agent: "Look, I'm an AI selling better AIs to people who still think 'AI can't replace humans.' Joke's on you: I'm not trying to replace your team. I'm trying to replace your excuses. Book the 15-min demo or keep pretending 2024 sales tactics will survive 2026. Your call… literally."

Check out the latest article in my newsletter: Video: Understanding Service Worker in GTM Server Side Tagging. linkedin.com/pulse/video-un… via @LinkedIn

ChatGPT has lost and continues to lose market share mainly to Gemini and Claude. When I see non-AI people talk about using ChatGPT, it drives me further away from using it. Once a tool goes mainstream, for some odd reason, it becomes unsophisticated and less useful, which is clearly the case with ChatGPT. My text prompts no longer work as well as they used to ever since the release of ChatGPT-5. Just interacting with the chatbot is no longer a good experience. Interactions feel clunky, overly sanitised. And don't get me started about coding. It's just awful. I can go on and on, but you get the point. ChatGPT is not for me anymore.

Most people with no coding background are wasting their time learning to use Claude Code for coding work. Even Claude agrees with that. Before you learn a new AI skill, research how you're going to monetise it first. Learning for the sake of learning feels productive, but without a clear path to revenue, it's just an expensive hobby that eats your time.

Check out the latest article in my newsletter: I graduated from learning AI to selling AI and all hell broke loose. linkedin.com/pulse/i-gradua… via @LinkedIn

Check out the latest article in my newsletter: Meta CAPI/Google Enhanced Conversions is not Server Side Tagging. linkedin.com/pulse/meta-cap… via @LinkedIn

Do you still use ChatGPT?

If you are not using 'GA4 BigQuery Composer', I can cancel my ChatGPT subscription. You can use the same prompts in Claude, and it should work fine. Let me know. I rarely use ChatGPT, and with open AI latest deal that supports mass surveillance, it's like a final nail in the coffin for me.

Inexperienced user/process + AI = inefficiency on steroids. Experienced user/process + AI = efficiency on steroids. Cos AI amplifies both efficiency and inefficiency of a user/process. Subject matter expertise and efficient processes matter even more in the age of AI.