Blue State

As a purpose-driven agency committed to positive change, we are dedicated to principles this platform seeks to undermine. We will no longer participate on X in the spirit of living our values & in support of the growing movement of voices leaving X. More: bluestate.co/news/why-were-…

🎓 Historically Black Colleges and Universities (HBCUs) have led civic engagement for generations. In our latest blog, Laylah Wilson, Strategic Communications Associate, shares strategies to mobilize HBCU voters. 🗳️ bluestate.co/news/mobilizin…

📢 We’re excited to be part of @MADDNational’s bold new rebrand! Blue State partnered with the iconic organization to develop a fresh identity to inspire people of all generations and backgrounds to help end impaired driving for good. Check out the new look!

There is tremendous value in creating tailored audience journeys to more deeply engage supporters. Learn how customer data platforms like @lytics make it easy to set them up. bluestate.co/news/enhancing…

First-party data helps organizations create personalized content to strengthen their connections with supporters. Customer data platforms make it simple to track. Learn how to get started here: bluestate.co/news/accelerat…

With increased competition for donors’ attention, nonprofits are asking: How will the U.S. election impact nonprofit fundraising? We went straight to the source, surveying thousands of donors to find the answer. Check out what we found [report]: bluestate.co/landingpage/do…

As the election nears, what are 5 things communicators can do to counter authoritarian speech? Find out in our latest blog post by Noelle Howey, Blue State’s Managing Director of Strategic Communications bluestate.co/news/lets-talk…

“There’s always an opportunity to execute on the right moment”: Our SVP Caitlin Mitchell shares with @C_and_E how down-ballot campaigns can make the most of the presidential debate: campaignsandelections.com/industry-news/…

On #WorldRefugeeDay we invite you to take a moment to reflect on displaced communities around the world. Read about what this day and week are about and our @Refugees partnership: bluestate.co/news/celebrati…

How will the election season impact charitable giving? Our SVP Chris Maddocks tells @Philanthropy it is more hopeful than you think based on our new survey: philanthropy.com/article/midlev…

For the @NEAQ new website, we worked to bring two stories together seamlessly: information for the million visitors to the Aquarium annually & ocean conservation and pioneering research. Check out the results here: bluestate.co/case-studies/n…

When raising funds for your organization feels like an uphill battle, it might be time to call in a secret heavy hitter: paid search. Here’s how you can make the most of your audience’s google searches: bluestate.co/news/why-paid-…

In this time of noise and disinformation, how can we make climate policy accessible, digestible, and engaging? In partnership with Blue State, @ClimatePower is working to meet this challenge. Take a look at our recent work together: bluestate.co/case-studies/c…

*New report* Our new survey on charitable giving across the UK Muslim community found that British Muslims are giving four times more to charity than the UK average. Download the full report here. bluestate.co/landingpage/do…

Feeling like your supporters have issue fatigue? Aren’t sure if your organization’s message is resonating with your audience? Here’s how we partnered with @ONECampaign to evolve their proposition, energize existing supporters, and reach new audiences. bluestate.co/case-studies/o…

We’re so proud of the innovative, award-winning work we get to do with our campaign partners – congratulations to the teams @ewarren, @ClimatePower, and @NYCVotes for winning 2024 Reed Awards!

Gen Z prioritizes authenticity and community above all. So how can you market to Gen Z without “marketing to Gen Z” in a critical election year? Our Creative Director Megan Malloy maps the path to Gen Z voters: bluestate.co/news/election-…

Dear @AyannaPressley, We're honored to be your partner in this work 📽️💌. Love, Blue State

Taking a fundraising website into the next decade means putting donors front and center, alongside the work that goes into caring for millions of patients every year at @BrighamWomens. Take a look at our site redesign here: bluestate.co/case-studies/b…

It’s an election year, which means our email inboxes will soon be even more crowded than they already are. With that in mind, we are tracking the INs and OUTs of email production for 2024: bluestate.co/news/email-pro…