Register and book your room now for eduWeb Summit!
$179/night at Drury Disney Springs.
The ONLY official source for your housing 👉 eduwebsummit.com/general-inform…
#HigherEdMarketing #eduWeb26
English
eduWeb Summit
7K posts
eduWeb Summit
@eduWebSummit
eduWeb is a community of higher education professionals and industry partners who are passionate about advancing the communications and web field in education.
Orlando, FL Beigetreten Temmuz 2008
2.8K Folgt3.2K Follower
SESSION SPOTLIGHT:
Work Smarter: Enlist your target audience in building a “content-first “ campaign
PRESENTED BY:
Natalie Ipson
Director of Anniversary Communication
and
Chad Little
BYU 150 Anniversary Lead
#eduWeb26 #HigherEdMarketing
English
SESSION SPOTLIGHT:
A Masterclass in Operationalizing Digital Storytelling
PRESENTED BY:
Voltaire Miran
EVP, Brand and Web Strategy
#eduWeb26 #HigherEdMarketing
English
SESSION SPOTLIGHT:
Beyoncé Energy Meets Big Tech Strategy: Turning Admissions Into Fan Engagement
PRESENTED BY:
DéRecco Lynch
Assistant Vice Provost for Enrollment Management
and
Crystal Walker
Director of Student Engagement & Marketing
#eduWeb26 #HigherEdMarketing
English
SESSION SPOTLIGHT:
Analytics: Because Hope Is Not a Strategy
PRESENTED BY:
Jeremy Britten
Auburn University's Harbert College of Business
#eduWeb26 #HigherEdMarketing
English
SESSION SPOTLIGHT:
Actually Doing More With Less: Scaling Retention Marketing with Shrinking Budgets
PRESENTED BY:
Toni Marie Perilli
Marketing and Communications Specialist, Career Center, Fordham University
#eduWeb26 #HigherEdMarketing
English
SESSION SPOTLIGHT:
“Our Website is a Mess!” Preparing for and Leading a Major University Website Redesign
PRESENTED BY:
Emmaline Massaglia, Florida State University
Division of Student Affairs Web Development Strategist
#eduWeb26
English
ROOM BLOCK AVAILABLE!
Drury Disney Springs - $179 per day + taxes. The rate is good until June 24, 2026.
Book your hotel room now!
eduwebsummit.com/general-inform…
English
Join us for the eduWeb Summit 2026!
July 14 - 16
Orlando, Florida
Learn more and register 👉 eduwebsummit.com
#HigherEdMarketing #eduWeb26
English
ROOM BLOCK AVAILABLE!
Drury Disney Springs - $179 per day + taxes. The rate is good until June 24, 2026.
Book your hotel room now!
eduwebsummit.com/general-inform…
English
Join us for the eduWeb Summit 2026!
July 14 - 16
Orlando, Florida
Learn more and register 👉 eduwebsummit.com
#HigherEdMarketing #eduWeb26
English
...ed:
If there are 490 schools with the same major, what makes yours stand out?
Brand is the reason a high school student says “That's the one for me.”
His favorite word? Enchant.
“Isn't that the business we're in?”
Enchanting people, not just selling to them.
The 5...
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...powerful
Fenty – beautiful
REI – adventurous
And then:
“Tell me a brand you dislike and why.”
Answers included:
Liberty Mutual, Amazon (“evil”), OpenAI, Tesla, Target, the College Board (“not for students”), McDonald's.
Ethan brought it back to higher...
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:thread:Does Your Brand Really Matter?
Final keynote at #eduWeb25 with Ethan Braden, VP & CMO at Texas A&M University. Let's dive into what makes a brand truly enchanting, especially in higher ed:point_down:
There are over 4,000 degree-granting colleges in the U.S. So why...
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