Max G

Two things can be true at once: 1. Outcomes matter. They may have financial repercussions and lead to new and better opportunities. 2. The top of the mountain is narrow. All the life is on the sides. The best way to climb a mountain is to care deeply and to do it with good people. Something I’ve found time and time again in my nearly two decades coaching, researching, writing, and reporting on excellence: Outcomes matter. They absolutely do. But a few years down the road, nobody sits around and reflects on the score. What people remember is the hard work, lessons learned, experiences, and most of all, the relationships forged along the way. “The wins and losses are all crap...All those wins or losses they fade away but those relationships stick with you forever and that's where the self-esteem and the self-satisfaction comes." — Gregg Popovich, the winningest coach in basketball history. The best coaches are not just in the business of developing performers. They are also in the business of developing people. This is not some let’s all hold hands and sing Kumbaya talk. This is reality. This is the mindset and practice of nearly all the greatest coaches across fields. Research shows the best way to get the most out of people—as a coach, as a teammate, as a parent—is to have high expectations, tell the truth, and do it on a foundation of deep caring and support. It’s the combination of these qualities that makes for great performance. Excellent coaching means: Caring deeply. Paying attention. Repeated practice. Learning from failure. Staying curious. Steadfast dedication. Getting close. Showing up, again and again and again. Which is to say that excellent coaching looks a lot like love.

Team USA just won its first Olympic hockey gold in 46 years. On February 22. The exact anniversary of the Miracle on Ice. Forget the storybook narrative for a second. What happened today is a masterclass in what performance science teaches us about pressure, identity, and legacy. Consider the pressure this team was under. They walked into today carrying 46 years of near misses. The US hadn't won Olympic gold since 1980. They lost the gold medal game in 2002 and 2010...both times to Canada. Last year at the 4 Nations tournament, Canada beat them in overtime. That loss was still raw. The 1980 hero, Mike Eruzione, was in the building. He told the players before the game: "It's just a hockey game." It wasn't. And everyone knew it. Canada outshot the US 41-26. They dominated the second and third periods. Nathan MacKinnon missed an open net. Macklin Celebrini had a breakaway and couldn't convert. Devon Toews had Hellebuyck beaten and somehow the puck stayed out. Then Charlie McAvoy cleared a puck off the goal line with his glove. This was not a dominant performance. It was a team surviving enormous pressure and refusing to break. That distinction matters. How does a team perform under that kind of weight? It starts with the environment the coach creates. Mike Sullivan is now the only American-born coach to win multiple Stanley Cups AND Olympic gold. When he took over the Pittsburgh Penguins in 2015, the team was loaded with talent — Crosby, Malkin, Letang — and completely broken. His description: "There was a dark cloud over the locker room." His first move wasn't a new system or a motivational speech. It was a reframe. He told the team: "There are certain things in life we can control and certain things we can't. We needed to focus on the things that we could control and not dedicate any cognitive resources or worry to things we couldn't control." The team adopted a two-word motto: "Just play." Six months later, they won the Stanley Cup. Tonight, he helped USA do it again on the biggest stage in the world. Sullivan builds what he calls a "safe zone for learning." His video review sessions are explicitly NOT about blame. "We don't want a player walking into our video room on eggshells worried about 'Am I going to be in the film? Is Coach going to yell at me?' It's a game of mistakes. Our responsibility is to learn from them." His guiding principle from his college coach: "Before players want to know what you know, they want to know that you care." It's the difference between compliance and buy-in. Buy-in wins championships. Research backs up Sullivan. Fear-based environments don't produce peak performance. Especially when pressure is already high... They produce anxiety, risk-aversion, and choking. When people feel psychologically safe — when they know mistakes won't be weaponized against them — they take smarter risks, recover faster from errors, and perform better under pressure. We could see it in how Sullivan framed this moment in the weeks before the game. "What an incredible opportunity we have in front of us." Not a burden or expectation...Opportunity. He took the unusual step for a hockey team and kept the team in the Olympic Village instead of a hotel. His reasoning: "The Village is part of the experience." The Hughes brothers roomed together. The Tkachuk brothers roomed together. He didn't try to ignore or isolate them from the pressure. He was embedding them in it, together. And then there's the guy who scored the goal. Jack Hughes came into the Olympics injured, underperforming, slotted on the fourth line. Sullivan moved him up mid-tournament because, as he put it, "We thought by moving him and getting him more ice time, he could impact the game more." Hughes's response: "I believe in myself more than anyone. Wherever I was slotted coming into this thing, I knew I was going to play well." A coach who believed in him when results said otherwise. A player who believed in himself when the lineup said otherwise. Then two teeth got cracked in half by a high stick in the third period. And he scored the golden goal anyway. Everyone's going to remember this as the night the US ended a 46-year drought. On the anniversary. In overtime. Against Canada. But the real lesson is quieter than that. The environment you create determines the performance you get. A safe zone for learning. A focus on controllables. Relationships built on care, not fear. Pressure reframed as opportunity. That's what it looks like when a team is ready, with the right environment and support to tackle the ghosts of history. They built a culture where a team could survive 41 shots and a kid with two broken teeth could score the biggest goal of his life. The 1980 Miracle was about belief overcoming talent. Today was different. Today was talent, preparation, identity, and 46 years of accumulated hunger arriving at the same moment. -Steve