Afterwork

our founders did something @go.afterwork/video/7241314463289462062?_t=8cvMXlZ19lT&_r=1" target="_blank" rel="nofollow noopener">tiktok.com/@go.afterwork/…

@harpriiya omg is it still available

selling my baby 🥲 limited edition vespa - with vespa branded picnic basket + accessories dm me if you can give it a nice new home :)

@businessbarista I will die on this hill. IRL experiences need to CREATIVE & EXCITING!!! I’m so tired of these boring ass industry events. that’s what we do best, bring the fun in corporate events. 😎

There's an opportunity to build a 9-figure business that brings B2B marketing out of the stone age. And I'm going to seize that opportunity. Here's my thinking... I like big markets that are complacent & driven by herd mentality. I believe B2B marketing is one such market. I can count on one hand the number of B2B companies who inspire me with their marketing: - Beehiiv - Figure - Hubspot - Shopify - Y Combinator This is insane. B2B companies don’t lack marketing chops because they lack interesting things to say. They lack marketing chops because they’ve succumbed to status quo thinking & allow a proven playbook for “demand gen” to prevent them from truly wowing the market. I want to bring back B2B’s marketing mojo. No one is jealous of it. Most marketers think B2B marketing is stale, unoriginal, and salesy. But it doesn’t have to be that way. What B2B marketing is today: - 101 SEO blog content written by an LLM - Webinars drier than overcooked chicken - Cringey booths at trade shows - Cold outreach begging for you to accept free AirPod Pros - 33 page whitepapers that over-market & under-deliver - Industry events that feel like an adult's version of detention - Company social that's run by a PR person - Sterile branding that treats people like transactions - Overly aggressive email marketing that feels like a fly circling your head that never leaves What B2B marketing needs to be: - Founder/exec social that's high specificity, high voice, low sales - Destination email newsletters that become a go-to read for the ICP - Creators-in-residence pumping out in-niche social/video content - 301 (data/expert-driven) blog content that is SEO-informed, not driven - Co-hosted video podcasts between industry experts/friends - Paid marketing campaigns with high trust, in-niche creators - Unhinged company social thats informed, but not boring AF - Unique IRL experiences that are made for people not professionals - Supreme-style momentum marketing around product drops - Slack communities for the ICP that becomes their go-to community to get ahead professionally The future of B2B marketing is: 1) Creative 2) Open to taking risks 3) Value-first, sales second 4) Multi-channel 5) Design-obsessed 6) Personality-driven 7) Conversational (aka human) @storyarb is going to help create this future. Does this look like a multi-offering agency? Does it look like several businesses under a single holdco? I’m not not sure. But what I am sure of is that a massive gap exists in the market between where B2B marketing is & where it needs to be. And there are not enough great solutions to close this gap, otherwise the gap wouldn’t exist. The challenge here won’t be “is the opportunity big enough?” The challenge will be “can we execute successfully?” If you want to help build the future of B2B marketing, storyarb is hiring for several roles: - Content creators - Account managers - Content strategists Link below 👇

We built a new Attendee Analytics product at @goafterwork that lets you ask questions about your event data It helps you understand: retention, NPS, demographics, attrition, ROI and creates charts to explain the information. If you want access, answer the poll and ill DM you!

Its time - demo day is here @alifdotbuild. Huge s/o to my co-founders Afra Nehal and @AnujanAsokkumar for pushing us hard at @goafterwork and building every week. Good luck to all my batch mates!!

@rareZuhair @alifdotbuild WOW now that’s a transformation we love to see

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✨NEW FEATURE ALERT✨ You can duplicate your events on @goafterwork! This was an important update because lots of planners asked us if they could duplicate events Planners plan similar events in multiple cities and need a way to replicate those events platform.goafterwork.com

Serendipitous run in with our awesome investor @ericbahn and he gave us some cool new @HustleFundVC swag at @SHACK15sf!!

We have global users! Active users from the US + Canada, but also users from France, Pakistan, the UK, Netherlands, India, Finland, Germany, Cameroon + more , are using us to plan events Building a global event management system was always top of mind for us at @goafterwork

Writing marketing content for my events was always. so. hard. That's why we created the "Marketing" tab on @goafterwork to help build any type of marketing content for any event youtu.be/_nAIqCXCzjc?fe…

We are in alif’s batch 0

@mmogasbe @jefielding Thanks for the tag! Check us out at platform.goafterwork.com

I cohosted an event with a big tech company. It was a simple lunch for 50 but required 30 emails, 2 spreadsheets, 1 prep call and 10 people planning. This is why big companies fail - they forget that they were once scrappy startups. This type of over engineering of small decisions will be their ultimate downfall.

It’s @goafterwork making generating talks list so much easier for us community managers! Community Manager friends, ditch google docs and use @goafterwork!

time to become the number 1 AI event platform. let's do this. @_buildspace

This is the DEAL of the year 🥳🥳

Check out our platform overview below for a closer look at how to manage your events on AfterWork! youtu.be/_VArT6VkC44?si…

Check it out!!!

Curious to see what @goafterwork's platform does? Check out the shots of our platform below! We *magically* create all of the different event components for you - from venue/vendor recommendations, generating tasks + agendas, to building out expense reports & marketing content!

IMO: Event teams & Community builders >>>> all other customers. ✅Open to trying new tech ✅Excited about innovation ✅Feedback oriented Here are a few tidbits from our fav early beta customers at @OpenAI, @HubSpot, @Pinterest, @MindsDB & more

@tojulius @goafterwork is!!

@zoykskhan 🥳🥳🥳

Angel & pre-seed investors are the most helpful when building your startup. @goafterwork has investors from ton of industries (proptech, healthtech, legal, events, marketing, etc). I sent out an investor update and 60% of them responded with resources, intros, and advice!🥹