Allyson Witherspoon

One Drive Changes Everything. Introducing #ThrillDriver! Great to work on this with @NissanUSA, @TBWAChiatNY, @brielarson, @Realeugenelevy, @DanaiGurira, and @DaveBautista. youtu.be/Bu56KAaIcac

One of my favorite brand activations this year - smart audience discovery and creative strategy by Nissan & @witherspoon. Admirable discipline not to overly brand it and develop something enjoyable for this audience. Results are validating the approach. marketingbrew.com/stories/2023/0…

CMO @PaulSuchman sits down with @NissanMotor Corporation Global CMO Allyson @Witherspoon at the New York International Auto Show to discuss the role audio plays in the auto industry, what works best for building brand awareness and driving action, and more. #NYIAS

@witherspoon of @NissanUSA and @angelazepeda of @Hyundai sat down with @jasonstein to talk about a range of marketing strategies from TikTok to the power of live sports to reach consumers #NYAutoForum

@witherspoon of @NissanUSA joins us at the #NYAutoForum to explain the marketing strategies at Nissan to reach customers through activation campaigns and highlighted their "photosynthesis" commercial

Designed to thrill, even at a standstill.

Nissan will become the first brand to integrate “TikTok Now” feature into a campaign autonews.com/marketing/how-… @witherspoon @TheJetOnTNT @NissanUSA #MarchMadness

To all the women in the driver’s seat, we see you. #InternationalWomensDay #IWD2023 #EmbraceEquity

Don’t worry, @brielarson. We made you a mini #NissanARIYA. (With heated seats to keep you toasty in there😉)

Nissan's FOUR-HOUR-LONG AD is getting a pretty universally positive response on YouTube thanks to its excellent lofi music curation: bit.ly/3xfpAqN

Happy Birthday to 2015 Heisman winner @KingHenry_2! The @AlabamaFTBL star led the Crimson Tide to the 2015 national title with 2,219 yards and 28 TDs and is currently enjoying his fourth 1,000-yard season for the @Titans.

Day 17 - #SandersSponsors is giving one last nod to @NissanUSA - I love getting to be in the #HeismanHouse each year and I love the cars - OBVIOUSLY. So retweet this ad and follow me for a chance to win. @okstate @bakermayfield @KingHenry_2 @DeVontaSmith_6 @K1

Congratulations #Nagireddy and the @NissanUSA team for being named a finalist for #CTO of the Year by the @nashtechcouncil 2023 We are rooting for your success! 🙌 @Nissan @witherspoon @NissanMotor @tech_mahindra ntcawards.com/award_years/20…

@NissanUSA @_bryce_young Check out Allyson Witherspoon @witherspoon, with that Heisman pose!

@jpmaheu Thank you for all of the support over the years. 💙

💙💙💙 to my twitter family

Passing of the TD torch 🔥 @EddieGeorge2727 x @KingHenry_2

Can @DeVontaSmith_6 catch it? Hint: the answer is yes. It’s always yes. #NissanHeismanHouse

Nissan proudly supports and stands with you on the road to living your most thrilling life authentically. #PartnersofProgress #NationalComingOutDay

A word from The King 👑

Nice throw @TimTebow. And I thought the only strikes you got were in baseball 😬 #NissanHeismanHouse #NissanPartner @NissanUSA

I ❤️ this! @KingHenry_2