Hello Starling

We are incredibly proud to have been part of such a brilliant night. Congratulations to the finalists, winners, and all of the phenomenal women of Wales. Da iawn, pawb. #wiw26

We're very excited about tonight's awards with @businessinWal. Good luck to all finalists and a special mention to the category we're sponsoring: Media Champion. Good luck to Beth Fisher, Ffion Morgan, and Gwen Crabb.

👀 We're looking for a Media Planner and Buyer: 💰 A salary of up to £35k (open to negotiation) 📅 40 days of annual leave plus bank holidays 👌 4 days work for 5 days' pay 🌎 Hybrid working 👁 Eye care 🏥 Healthcare 💫 Plus other great benefits eu1.hubs.ly/H0sxV4d0

On International Women’s Day, we're reminding you that women aren’t a segment. They’re half the population, as diverse and complex as any audience. The best campaigns don’t stereotype; they research, test, learn and find the right people, whomever they may be. Happy IWD!

Equality, fairness, honesty, and compassion. We can all fall short sometimes, but it's in pledging our commitment to these values that makes change happen. That's why we're proud to have made the Cardiff Equality City Pledge. Learn more at eu1.hubs.ly/H0sc6cY0

Dydd Gŵyl Dewi Hapus 🏴󠁧󠁢󠁷󠁬󠁳󠁿 🌼 Happy St. David’s Day 🏴󠁧󠁢󠁷󠁬󠁳󠁿 🌼 We hope that your day is full of daffodils and Welsh cakes!

All ears on James 👂 Check out the new episode of the BusinessIn pod, where James got the chance to sit down with Dan to talk about the evolution of media: eu1.hubs.ly/H0rWqBg0

As the media agency that works with Attention Seekers, we hope that today, the attention is all on you! 💛

In a world of dashboards and algorithms, it’s easy to forget that one of the most powerful channels we have doesn’t rely on a screen. So, we celebrate World Radio Day today by playing a selection of stations in our office to get us into the weekend spirit. #worldradioday

It's great to receive this kind of feedback from the lovely brands we work with. It's the kind of feedback that gets us out of bed in the morning to do what we do best: Media planning and buying that gets results 💪

The over-50s are one of the UK’s most powerful consumer groups, but they’re often treated as a single audience. We’ve updated one of our most popular blog posts to explore how brands can reach this audience more effectively in today’s media landscape. eu1.hubs.ly/H0rDf630

There’s a part of the media industry most marketers never see. It’s called Principal Media - a model where agencies buy inventory in bulk and then resell it to clients with undisclosed margins. Want to know more about Principal Media? Check out our guide: eu1.hubs.ly/H0rtdsP0

Do you know an inspirational woman? We all do, right? As the headline sponsor for the inaugural Womenin Wales Awards, we're encouraging you to nominate inspirational women who are changing lives, breaking barriers and making Wales proud. Nominate today: eu1.hubs.ly/H0rtbpX0

"In 2026, the best marketing teams are shifting from platform metrics to commercial signals. That doesn’t mean abandoning digital measurement; it means upgrading the scorecard so it reflects outcomes, not just activity." @hellostarling_ Read more: businessin.wales/from-vanity-me…

When it comes to digital ads, there’s a challenge advertisers face that is seldom talked about…. Ad fatigue 😴 In this article, we explore 5 tips for avoiding ad fatigue and how to prevent it. eu1.hubs.ly/H0rg2qJ0

Every new bit of marketing tech triggers the same fear: that automation will make creativity, media planning and budgets, obsolete. But when it comes to AI, here’s what we think 👇 eu1.hubs.ly/H0rg4kV0

Wet weather tends to discourage visitors from exploring outdoor attractions, but with the right strategies, tourist attractions can use advertising as a powerful tool to maximise visitor numbers even during poor weather conditions. eu1.hubs.ly/H0rg3gB0

🍔 Advertising restrictions on products high in fat, salt and sugar (HFSS) have been discussed for several years, but that delay is now over. Not all media channels are affected equally. Some will face significant limitations. Others remain unchanged. eu1.hubs.ly/H0qHVW60

Welcome 2026! Croeso 2026! We wish you all a very happy, healthy and prosperous 2026! 💛

From us, to you, merry Christmas 🎅 Nadolig Llawen! 🎄