Resh Sidhu

After four unforgettable years, I’m saying goodbye to @Snap. No playbook, just ridiculous ambition: hundreds of AR launches, 80+ talks, 60+ first-of-their-kind experiences. We took Spectacles from experiment to category and proved tech + craft can really coexist. Thank you Team Snap. On to the next chapter with a heart that will always be a little yellow. 💛

Basquiat’s Heads Get a Museum Show hypebeast.com/2026/1/jean-mi…

Art Basel Just Wrapped Up Its Inaugural Edition In Qatar hypebeast.com/2026/2/art-bas…

Speaking at @websummitqatar in Doha on @Snapchat , #AR, #AI, #Specs, and what’s next for computing alongside global keynote voices shaping culture, tech, and impact. The next era of computing won’t live in your pocket. It will live with you. if you’re in Doha, come say hello. 🚀

Introducing Specs Inc. Today, we’re establishing Specs Inc. as a distinct subsidiary within Snap Inc. Built to make computing more human, Specs blend digital experiences with the real world. Want to help build what’s next? We’re hiring. Learn more: newsroom.snap.com/introducing-sp…

If 2026 is the new 2016 … Consider this the biggest #ThrowbackThursday yet.

At my @CES panel on #AI wearables, the takeaway was simple: The breakthrough isn’t smarter AI. It’s computing that understands the world around you — and knows when to stay quiet. That’s the future we’re building with Specs. @Spectacles #CES2026 #Specs #Wearables #CreativeTech #AI #womenintech

@CES this year felt less about launches and more about direction. Smart glasses, AI, commerce, and culture all pointed toward tech that supports real life instead of interrupting it. With @Spectacles, the shift is clear: computing that understands context. Fewer screens. More presence. #CES2026 #Specs #Wearables #AI

This year's Lens Fest was bigger, better, and more influential than ever. But most importantly: our developer community got an IRL chance to build, create, and connect with one another.

Lens Fest 2025 wasn’t just a celebration it was a reminder of @Snap’s secret sauce: our developers. Ten years of Lenses. Millions of creators. One community shaping the future of AR, AI & spatial computing. We’re not just imagining the future, we’re building it, one Lens at a time. 💛 #LensFest2025 @LensStudioDev @Spectacles

Must-watch from @bilawalsidhu: The AI Primitives You Need To Know - From photogrammetry → Gaussian splats → hybrid workflows, this is the new creative stack shaping the future of media. #ai #spatial #design Watch here: youtube.com/watch?v=4NqhYr…

We work on the coolest AR projects @Snapchat and with the best brands @McDonalds - Bring ‘McDonaldland’ to Life in AR wersm.com/snapchat-and-m… via @WeRSM

McDonaldland is BACK🍟 This summer, @McDonalds + my team at Arcadia (@Snap innovation lab) turned 14,000+ restaurants into AR playgrounds—featuring 6 wacky AR games + live AR mirrors. See you inside McDonaldland 🔗 adweek.com/brand-marketin… #McDonaldland #SnapAR #ArcadiaMagic

Thrilled our session “Everything, Everywhere, All the Time: Creativity Unbound” is up for #SXSW2026! 🚀 With @WeAreRazorfish Anthony, @Adobe Chris & @Caltech Spiros we’re diving into AI, spatial tech & predictive design Vote here 👉 participate.sxsw.com/flow/sxsw/sxsw…

Thinking about the future? So is Snap co-founder and CTO Bobby Murphy. We found him at @ARealityEvent #AWE2025 and got his thoughts on Snap Spectacles. Apply for the Spectacles Developer Program and start building today: bit.ly/SpecsDevProgram

Here's the moment @comogard made the shot, live on stage in front of the audience at #AWE2025 using our Pool Assist Spectacles lens @SnapAR

Ori Inbar's opening keynote recording from #AWE2025 is now available on our YouTube channel. You can take a look and see how he kicked it off with a perfect pool shot! youtu.be/SxcPKN3Qs6M @comogard @Snapchat @Spectacles

BREAKING: the company behind Snapchat says it will launch fully standalone consumer AR glasses, called Specs, in 2026: uploadvr.com/snap-specs-con…

Missing #AWE2025? Here’s Scott Myers, our VP of Hardware Engineering, with today’s TLDR.

👓 Snap CEO @evanspiegel at #AWE2025: AR isn’t just tech—it’s a design philosophy. ✅ On-device LLMs ✅ Snap OS + WebXR ✅ Dev tools: 3D API, speech API, fleet mgmt ✅ Real-world use: translation, repair, learning, games @SnapAR, @Spectacles