Luigi Senese

Gojiberry AI just hit $2M ARR. A few months ago we were at €0. This is the second SaaS I've built. The first one I sold at €500K ARR. This time, we moved faster. Here's exactly how we did it, so you can do it too. The core principle that changed everything: We used our own tool to grow our own tool. Gojiberry AI finds high-intent leads and engages with them automatically. We run it on ourselves. It works insanely well. Here's the full breakdown: 1) Outreach (the engine) - LinkedIn: 5 accounts, 30 connection requests + 30 DMs per account per day. Only targeting warm leads showing real intent. Connection acceptance rates and reply rates are insane when you do this right. - Cold email: 6,000 emails per day. 295,000 sent in 90 days. 900+ opportunities created. 41 domains, 123 inboxes, plain text only, no links, no images, 2-3 email sequences max. Total infra cost: ~$600/month. The offer is always the same: a valuable blueprint. No pitch. Just value first. 2) Inbound (the compound effect) - LinkedIn: 6 posts per day across 6 accounts. 6 days/week = lead magnet content. 1 day/week = founder story. Last 7 days: 788,187 impressions. - Reddit: 14.8M+ views in 12 months. The trick: warm up the account, post 3x per week, tell real stories, offer blueprints, and never debate the haters. - YouTube: Long-tail SEO content targeting competitor keywords. It's starting to rank. - SEO: 50K visitors/month and growing fast. 3) Paid (we're just starting) - 3 LinkedIn influencer posts/week (~$500 each). - Facebook retargeting + acquisition Scaling paid ads aggressively right now. 4) Demos 5–8 per day. ~70% close rate to free plan. Mostly sales teams. What actually worked: → Using our own tool on ourselves (this alone is a cheat code) → High-intent outreach > cold outreach. Every single time. → Lead magnet posts on LinkedIn that generate thousands of comments. One post added $5K MRR in under 24 hours. Cost: $0. → Replying to every single comment. → Speed. Every delay kills momentum. We removed friction from every step of the funnel. → AI helping us do 10x more than we ever could alone. What's not working: - We need to delegate. We're currently hiring a founding sales to help us scale to $10M ARR (feel free to reach out if you know someone 😇 ) The path from €0 to $2M ARR is not glamorous. It's 18-hour days, boring repetitive work, testing things that fail, and doing it all again tomorrow. But if you do the right things every day, good outreach, real value, fast follow-up, it compounds. And one day you wake up and you're at $2M ARR. The goal now: $10M ARR. LFG. 🔥 PS : we're about to launch a 0 -> $1M ARR GTM course. Want to receive it? RT + comment GTM below.

@vitaliidodonov That’s so true

I run a $30M ARR startup. My biggest hack is not taking any meetings before lunch. Mornings = for building. Afternoons = for people. A simple rule, but one that's made a huge difference.

@matt_building93 @alexwtlf I see you’re a lawyer though 😅

@alexwtlf wallacefinance.io - we're integrating discord and whatsapp to share strategies. Already on the app store, coming to Android this week!

what are you building this week? Share your product👇 (35k+ views last month)

@matt_building93 @alexwtlf Highly regulated industry in EU, isn’t?

@cezarfloroiu @alexwtlf Great value prop. Like it

@alexwtlf A silly little site that tells you what to give up to find time for the thing you keep postponing 🙀 butidonthavetime.com

@TatBanerjee @alexwtlf Real-time assistant is big. Good niche IMHO

@alexwtlf Transcribe, interpret, and summarise your meeting. In real time. videotranslator.ai (p.s. it's listed on vcodinglist!)

@BatsouElef Fantastic! wind at your back

@ItalianMate Thank you so much Luigi! (I just reached 30 sales!)

In 19 days, my ebook: 🧾 got 29 sales 💰 revenue $229 💫 9 reviews and all of them are 5/5 stars That makes me so happy! Thank you for the support. Stay tuned, a giveaway is coming 😏 eleftheriabatsou.gumroad.com/l/xgrowth

I'm convinced that the biggest vertical SaaS companies of the AI era will not be vertical. They will be horizontal AI harnesses that let the customer build the vertical themselves. For my entire career, vertical SaaS meant the software company learned the industry and built product/marketing specific for it. The moat was domain knowledge, and the vendor was the expert, and the customer was the user. The harness era flips it. Inference has disrupted the moat. The customer is the expert... again. The vendor's job is not to know the industry. It's to build the rails the customer assembles their own software on top of. The industry is about to split in two. The companies that own the rails, payments, identity, compliance, data, become infrastructure. The companies that owned only domain knowledge become a feature on someone else's harness.... There is no third outcome. Vertical SaaS was built on the premise that the vendor was smarter than the customer about the customer's own business. The premise was always weirdly insulting and now it is also obsolete.

@codewitholgun @BatsouElef 👏

@BatsouElef findutils.com - tools for everyone for free.

Time to promote your product. 🚀 Share your product URL!

@damnsirius @BatsouElef I like it

@BatsouElef see how much you've actually used AI so far: howmuchiai.xyz

@iamtanzil_ @BatsouElef Good one!

@BatsouElef jiro.build Vibe code the website you imagined using pre-made AI-ready designs.

@nikolak47 Great story mate and wish you to grow strong on X

For all those coming across this post, I’d like to properly introduce myself. My name is Nick Velovski. I’m the co-founder and CEO of HeyReach, a bootstrapped SaaS company we built into a $13.8M ARR business in under 3 years. And along the way, I built a pretty strong community on LinkedIn building in public. Now I want to put that energy into expanding it to X. When I was attending university back in my home country (Macedonia), the dream everyone sold us was simple: Study hard, get a safe job, work in a nice office. I, on the other hand, wanted to be the architect of the office. So me and my co-founder got to building. Before HeyReach, we worked on a Reddit automation company called Howitzer. > at 22, raised $500K for it. > hired 15 people even though I’d never even attended a job interview in my life > learned how to build a company while still feeling like a kid. The business model eventually collapsed and reddit's lawyers shut the business down in the summer of 2022. That failure ended up being the exact blessing we needed and pushed us into building HeyReach, which started as a last shot and turned into the company that changed my life. Since then, we’ve grown it to: - $13.8M ARR - 5,400 customers - ~70% net margins - FULLY bootstrapped What I’ll be writing about on this account: - bootstrapping SaaS - building in public - founder lessons from failure, pivots, and near-death moments - outbound, LinkedIn, and GTM systems - product, hiring, and company-building - building from places most people underestimate My journey to where I’m at wasn't “clean” by any means. It took persistence, failure, & standing up and trying again and again until it hit. I’m here to share it all. The clean, the messy, the pivots, the strategy, and help anyone who’s in a similar position grow to their highest potential. If that sparks your interest, I recommend hitting the follow button. LOTS more to come.

@nikolak47 Agree buddy

2 years ago, I was working 12 hours a day. HeyReach was stuck at $6k MRR and couldn't grow at all. then I decided to travel more, meet people, learn from smarter than me who have done it, give a good amount of focus to my life, health, wellness, happiness. the moment I did it, my company started growing like crazy. what I learned from this: > being stuck in the office for 12 hours didn't help my company grow > staying in Macedonia didn't give me access to where the world is going and how tech is evolving > taking care of myself directly impacted the success of the business. remember: you, your health, your happines, your network - are your primary and most important "startup". Your job as a CEO is not to be stuck in the office. Your job is to find the best people, make sure they have all the resources, empower them, and lead the direction where things are moving. you should hunt for knowledge, resources, network, opportunities, and bring & share them with your team.

🚨 Anthropic's own team just showed how to actually use Claude Code properly. 30 minutes. free. the person who created Claude Code. watch the workshop. bookmark it. worth more than every $500 course you almost bought. you've been using Claude without knowing 40 of its commands. Then read the guide below.

I'm giving away the Claude Code skills we use to manage $300k/mo in ad spend at ColdIQ. 4X ROAS on $1M+ spent. Ivan, our head of growth, built them off 300+ hours running ad campaigns for our clients. They run Google, Meta, and LinkedIn ads from the terminal in plain English: → bulk edits across platforms → custom audiences from CRM lists → creative fatigue detection before CTR dips → bid adjustments at scale → performance audits across periods Reply "ads" and I'll send the full repo. Must be following.

@pierreeliottlal @romanbuildsaas LISTEN

I’ve locked in 50+ B2B influencers over the next 3 weeks to promote my Saas. Early results are already looking very strong. Next step: I’m doubling down with warm outreach, using our own product to send ultra-personalized messages based on real buying signals and what each prospect is actually doing. This is where things compound. If you want the full list of 200+ B2B influencers I’ve curated, share this post and comment “LIST”. I’ll send it straight to your inbox.

@nikolak47 @heyreach_io Absolutely right! I may come back in a month for a while and would love to meetup

if you are a remote worker, there’s literally 0 reasons why to not be in Bali and spend your money here. Since I came here: > my productivity increased 300% > @heyreach_io grew by $3M in 3 months > life quality increased indefinitely > work-life balance is unmatched > health & happiness are ∞ > my cost of living is 2x less than in Europe, and 5x than in US the networking here is also extremely amazing. out of every place I have visited, only San Francisco can top in the networking game. the people I met here are probably the highest quality of people I have ever met. … why more people are not moving to Bali? 🤷‍♂️

@antonosika I’m in!

Engineering and product leaders in Stockholm and Europe, you are sorely needed for European sovereignty. Startups are working hard to build enduring global companies from Europe. Their products are often platforms that fundamentally enable humans to solve societal problems with AI. This decade, the technology that cements global power structures is being built. I believe Europe has lots to offer the world in terms of values and long-term thinking. These values propagate when Europe stays relevant by developing platforms the world relies on. If you help, you are significantly improving the chances that European-built platforms flourish, and become something that coming generations will use and talk about. It's good for you too. You will get ownership stakes in the company you build. You will learn new skills, skills that do not become obsolete as AI fundamentally removes the need to write code. The journey will likely connect you with people who unlock opportunities you didn't realize existed, and with likeminded people that will stay friends with you for the rest of your life. If you are a European builder, founder, CTO, or CEO that like to have impact, I believe one of the most responsible things you can do is to work at a European startup with global traction. Lovable specifically is right now looking to fill product and engineering leadership positions, both for our existing product and our next product line. Email europe@lovable.dev if you want to explore this. Ideally add a few bullets about yourself and why you care.