Redseer Strategy Consultants

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Redseer Strategy Consultants

Redseer Strategy Consultants

@Redseer

Redseer Strategy Consultants is a leading strategy consulting firm. Founded in 2009, Redseer works with new-age consumer-focused businesses.

Bengaluru, India Inscrit le Haziran 2009
1.1K Abonnements1.8K Abonnés
Redseer Strategy Consultants
Quick commerce is reshaping F&B distribution. It accounts for 4% of India’s Food FMCG today and is projected to reach 18% by 2030. Brands investing early are securing shelf space before it becomes significantly more expensive. Read more:na2.hubs.ly/H04D23f0
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Reflecting a shift from discovery-driven buying to immediacy-led purchases, quick commerce platforms are gaining share over horizontals - making the former the default channel for online BPC. na2.hubs.ly/H04yX6n0
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The demand for online home services is mostly metro-centric. But India's next 50 cities are catching up fast. To establish trust with this new base, platforms will have to address some crucial questions: na2.hubs.ly/H04rvyf0
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Gated community ad channels in India are largely undermonetised. The potential market in FY2026 alone is $275Mn, of which platforms have barely scratched the surface: na2.hubs.ly/H04vcDp0
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While informal service providers command the trust of the majority of the home services market, the picture is steadily changing. In this article, Rohan explores the shift, and the questions that organised players must answer to capture their share. na2.hubs.ly/H04r3TS0
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Indian consumers want clean-label, nutritious ingredients that let them feel like they cooked. Because to them, that feeling is the point. For brands, this is a $50bn opportunity hiding in plain sight, opines Mrigank Gutgutia for this @livemint story.
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India’s online NARTD (Non-Alcoholic Ready-to-Drink) market expanded ~50% YoY, supported by deeper quick commerce penetration and impulse-led purchase. Thanks to their instant availability & one-cart bundling on quick commerce, more consumers are adding these to their baskets.
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The leading player in value-led commerce commands 10% market share, stands third only to legacy marketplaces, and is growing at twice the rate of online retail. Value-led commerce isn't a segment anymore - it's THE direction.
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Once fragmented and largely informal, India's home services market is evolving into an ecosystem that seeks to deliver on quality, consistency and reliability. How are consumers shaping the contours of this market? na2.hubs.ly/H03_n3j0
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Quick commerce might be widening its footprint with dark stores - but that alone does not offer the complete growth story. Only a few mature metro dark stores operate above break-even, while non-metro stores grow along a different curve. Read more: na2.hubs.ly/H03NQsQ0
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If the words 'ride-hailing apps' conjure images of Tier-1 office-goers in AC sedans - this may surprise you. Growth in India's ride-hailing space is being driven by short, affordable and frequent rides - with non-metro demand overtaking metro cities: na2.hubs.ly/H03NQnd0
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"...the likelihood of contributing to sustainable revenue is strong once the affordable trial period is over.” Our TMT expert, Mukesh Kumar, weighs in on India's response to freemium subscriptions of ChatGPT, YouTube and Perplexity: na2.hubs.ly/H02k7rG0
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Quick commerce enables you to unlock a nearly 3x revenue uplift through premiumisation. Speak to our experts, Kushal and Nikhil, to chalk out a winning strategy for your brand: na2.hubs.ly/H02dXYq0
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Instant home services are shifting from one-off fixes to lifestyle essentials. Cleaning, pest control, at-home care & renovations make up 50% of India’s $60B market — prime for platforms that deliver speed + quality. Read more : [na2.hubs.ly/H01xw-n0)
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Quick commerce is becoming customers’ go-to for everything, offering brands a 2.5–3X growth chance by 2026. Join our webinar “Quick Commerce Decade: How Can Brands Win?” to learn how. Register: na2.hubs.ly/H01scWW0
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E-commerce marketplaces continue vying for the top spot as the Festive Season 2025 is well underway. As a fortnight of the festive sales concludes, what lessons can brands draw from consumer trends so far? Redseer expert Nikhil Dalal explores: na2.hubs.ly/H01qHD-0
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India's 3PLs shift to sustainable, efficient models. As large players consolidate, mid-scale vendors gain ~$10B opportunity with multi-partner strategies. What’s next for new entrants in India’s evolving e-commerce? Mrigank Gutgutia weighs in: na2.hubs.ly/H01kHh10
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