Performance Comms

If you work in the automotive sector, you can't have missed the retro resurgence that is in full swing. @Ross_Pinnock takes a nostalgic drive down memory lane to consider which much-loved models from the 70s, 80s and 90s he would like to see reborn. performancecomms.com/blog/second-co…

Now proudly employee-owned 🎉

The Performance team recently travelled to the Genesis Scottish Open to assist in creating a hole in one film showcasing how to ace the 17th hole and win a car for both player and caddie - definitely worth a trip next year for any golf pros out there! bit.ly/3A2Gvho

Google has updated its News algorithm to increase the weighting and visibility of local news sources so that they appear at the top of searches along with the nationals. This means traffic and importance of local sites will increase again, making regional relationships key to PR

A study has found that Roker and Seaburn beach are thebest for EV drivers. Easily reached from 8 of the UK's major cities, the local areas boasts 13 different fast chargers for holidaymakers who want to top up their car as they top up their tan! #beach #holiday #EV

As OEMs look to add more 'smart' functionality to their vehicles, this battleground between who owns that technology is going to be an interesting story to follow cnbc.com/2022/07/22/app…

Smashed it! The team took on the Seven Sisters Walk and came out in one piece! In 4.5 hours we walked 14 miles over 7 cliffs and climbed 2,000ft. Made harder by the fact it was 27 degrees. Please donate to @BenSupport4Auto which is a brilliant cause! justgiving.com/fundraising/Pe…

33 problems with the current media makes for depressing reading... visualcapitalist.com/problems-with-…

Performance is back on the #charity #fundraising!! We are raising money for Ben, the #automotive charity that looks after everyone associated with the industry. Read all about it in the link and please donate! justgiving.com/fundraising/Pe… Photo by Margarita Perepecho on Unsplash

Struggling to switch off from your emails on holiday? The team at Visit Iceland have set up an 'OutHorse your email' service for visitors so they can spend more time admiring the view, than thinking about work. Original, engaging and fun - we loved this! bit.ly/3nmAYMw

Everyone at Performance works incredibly hard, but we know how to have fun as well! If we aren't comparing outstanding work, we’re battling it out over rounders, table tennis, regular pizza parties, a Thursday drinks fridge and afternoon teas 😊

We love to pave the way to new and exciting ideas. The team in Dubai have been doing just this, travelling across to Saudi Arabia for a 3-month campaign to launch the region's first-ever off-road navigation rally exclusively for female drivers, which was a brilliant success!

Recent research has shown that drivers of electrified vehicles are less stressed than drivers of petrol and diesel cars. Top of the list of reasons why people felt less stress was the quiet and refined drive that is offered by an electric vehicle.

SEO is quickly becoming more ingrained in PR and is an important part of our strategy plans here at Performance! Creating high-quality news stories that encourage backlinks to our client’s sites, we add #SEO value, constructing them as experts that appear at the top of Google

Did you know having a picture of a dog in your dating profile can generate 5% more matches? Enter Tinder, which on the back of this research opened 'The Bark & Spark', a pop-up pub that enables like-minded dog lovers bring along their pooch along to wingman the first date.

Looking for the best tunnel in the UK to enjoy the sound of your car? The team carried out a first of its kind study, revealing the best road tunnels in the UK for motorists to enjoy the sound of their cars, with Penmaenback tunnel in North Wales topping the list!

The Performance team has come together to play their part in collecting donations for the ongoing Ukraine crisis, organised by George. It was great to see how everyone came together for a very important cause.

The Dubai team helped launch a unique program designed to inspire young female leaders in the automotive world. Students were invited to a completely female-led exhibition, as well as a 3-month mentoring scheme. It was so successful that it is being rolled out on a global basis.

Record levels of engagement at Linkedin driven by Post Covid recruitment boom? socialmediatoday.com/news/linkedin-…

"Think carefully before tweeting" is the advice journalists are getting which is good advice for all. Encouragement to delete old tweets feels slightly disingenuous though... niemanlab.org/2022/05/think-…