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Just announced at #CinemaCon:
Infinity Vision — A new certification for premium large format theaters designed to signify to audiences the biggest, brightest, and most immersive cinematic experiences.
Infinity Vision sets a new benchmark for theatrical presentation, certifying auditoriums that meet rigorous technical standards, including a focus on:
•The largest screens for maximum scale
•Laser projection for superior brightness and clarity
•Premium audio formats for fully immersive sound
Beginning with the September 25 re-release of Marvel Studios’ Avengers: Endgame and followed by the December 18 release of Marvel Studios’ Avengers: Doomsday, audiences will be able to seek out Infinity Vision-certified screens and see the film on the grandest possible scale.
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