SafeGraph

We’re heading to Money20/20 USA in Las Vegas, October 26–29! We’ll be meeting with teams using places data to build better FinTech products, reduce risk, and unlock new markets. Heading there too? Let us know -- we’d love to set up a time to connect.

The October 2025 product release is here! Here's what's new: 122k junk POIs removed from US Data in key categories 🎯 Nearly 600k new places globally 🌎 47 new brands across 43 countries 🎉 The entire release notes for this month here: docs.safegraph.com/changelog/octo…

🚀 New Product Spotlight: See how SafeGraph Places Data helps marketing & sales teams automate lead gen, power CRM integration, and optimize territories for predictable growth. Read the blog: safegraph.com/blog/poi-data-…

Transaction data is only as powerful as the context behind it. @SafeGraph product/eng team keeps cooking 🔥 🧑‍🍳— this time with enhanced features that help payment processors, fintechs, and AI teams enrich messy merchant strings with precise POI context. If you’re working with merchant strings, this is a must-read. 🔗 safegraph.com/blog/product-s…

The July 2025 product release is here! Here's what's new: Nearly 400k new places globally 🌎 🌏 Simplified spatial hierarchy for US and Canadian malls 🛍️ 165 new brands across 60 countries 🎉 The entire release notes for this month here: docs.safegraph.com/changelog/july…

We’re excited to join @SnowflakeDB's “Connect Critical Business Data Faster” event! Join us to see how SafeGraph POI data powers real-world decisions → 🌍 snowflake.com/events/connect…

🎉 We’re launching a monthly product spotlight series! First up: how to filter POIs with precision using SafeGraph Category Tags + Amenity Data. Perfect for site selection, targeting, & AI search. Read the latest blog: safegraph.com/blog/product-s… #POIdata #locationintelligence #DaaS #AIsearch

Here's what's new in our June 2025 release: +9mm places globally 📈 🌎 Enhanced category_tags and amenity columns rolled out to retail POIs! 🛍️ New name_aliases column available for early testing and feedback 💥 The entire release notes for this month here: lnkd.in/eGetMrXj

Here's what's new in our May 2025 release: Major lift in US closed POI detection 🎯 Improved accuracy for select "sensitive" POI categories 🎒 ⛪ 86 new brands across 10 countries  🎉 The entire release notes for this month here: lnkd.in/ewnwhayA

Here's what's new in our April 2025 release: More than half a million new places globally 🌎 🌏 Shopping malls in US and Canada get a makeover 🛍️ 59 new brands across 15 countries 🎉 Read the entire release notes for this month here: lnkd.in/gPm8DGGn

Here's what's new in our March 2025 release: Major category_tags enhancements for eat/drink/accommodation Places 🍽️ 🍸 🏨 SEVEN new rich attributes for eat/drink/accommodation Places 🎉 +6.3 million Places and +9.9 million Places with Geometry 📈 🌎 Read the entire release notes for this month here: docs.safegraph.com/changelog/marc…

Our latest update makes places data more precise and actionable with improved category tags and new amenity data. Now, businesses can better filter locations, enhance search relevance, and refine personalization with details like delivery options, accessibility, payment methods, and ownership demographics. Learn more about the latest updates in our latest blog: safegraph.com/blog/improving…

🏀 March Madness is right around the corner! We put together a map of all March Madness stadiums using SafeGraph POIs to highlight key tournament venues. Recent enhancements to stadium category tags make it easier to accurately identify and analyze these venues, providing a clearer view of where the action is happening. Explore the map: safegraph.com/data-examples/…

Here's what's new in our February 2025 release: More than a million new US places 🇺🇸 Improved Geometry for major US airports and terminals ✈️ 30 new US brands 🎉 Read the entire release notes for this month here: lnkd.in/eK346u7D

Our Co-Founder & CEO, @RajeevGoel, is a featured guest on the @worldofdaas podcast today! Rajeev shares how PubMatic’s proprietary infrastructure drives our innovation & enables us to efficiently process over 780 billion ad impressions daily. Listen here: worldofdaas.com/p/pubmatic-raj…

The wait is over! Our Spatial Analysis in 2025 report is here 📖 Dive into the 5 key trends shaping geospatial in 2025, featuring insights from experts at SafeGraph, Global Water Security Center, Deloitte, KFC, and more. Get your copy now: hubs.ly/Q033wfYQ0

Here's what's new in our January 2025 release: New rich attribute! 💳 Sporting and Performance Art venues get a major makeover 🏈 🎤 🏀 💃 ⚽ 82 new brands spanning 42 countries 🎉 Read the entire release notes for this month here: lnkd.in/eykkTT6X

We're heading to NRF 2025: Retail's Big Show in NYC from January 12–14! If you're attending and want to see how places data is evolving the retail industry, let us know!