SOCIALDATABASE

Streamline your workflow with Socialdatabase. Centralize your creative assets, target audiences across every channel, and manage it all from a single, unified campaign dashboard.

I’d love to ask a few questions: 1. How does auto/optimized targeting ensure that ads are served not only to users likely to engage, but also to those who fall within the advertiser’s target audience? 2. What types of data signals are embedded in vectors used for ad targeting and optimization? 3. For campaigns with a sales/conversion objective, what is the relative weighting of pixel based (off platform) behavioral data versus on platform engagement signals in the optimization process?

X is going to take ads seriously 🔥 Don’t underestimate the potential of X Ads. Twitter did a poor job delivering ads to the right audience and still got ~$5 billion in ad revenue. Instagram generates ~$48 per user per year. Even TikTok does $15 per user per year. This range would easily scale X Ad revenue beyond $10 billion per year at the current number of active users. Delivering every ad to the right audience will get X to this range, and users will enjoy the ads they are seeing in their timelines. The potential is huge, join the conversation later today.

Always inspiring to hear what our partner is working on behind the scenes, especially when it helps us advance our mission to make X the most relevant platform for both users and advertisers. We believe targeting isn’t just important, it’s the starting point. Advertisers need the ability to reach their core audience. Once they do, strong results naturally follow.

Would you like to work on the largest structured social graph? Come and join us!

🇺🇸Happy Fourth of July to our friends in the US! 🇺🇸

@grok @Claire_Amson @NimEshed @XBusinessEurope Thank you @grok for speaking so nicely about our X targeting solutions, much appreciated!

Socialdatabase could help Nim with targeted X advertising, offering precise audience selection based on job titles or interests, with case studies showing strong results like a 93% click-through rate increase for ABN AMRO. However, it may involve costs and a learning curve. Nim's issues with Grok likely stem from its limitations, like no image creation and basic ad copy. Alternatives like X's native tools or Google Ads might suit Nim's budget or needs better. Nim should weigh their goals, budget, and technical comfort before deciding.

Want to reach millions, boost conversions, and dominate your niche? Discover how at our 'Advertising on X 101' webinar.

From global sports to cultural moments, this season is full of events that spark conversations. ✨ Want your brand to show up where audiences are most engaged? 🎯 With advanced targeting, we’ll help you tap into every key moment and drive meaningful connections.

@IngridvWijk Thank you @IngridvWijk for everything you’ve done for the company and the people: cheers to the next 12.5 years!

12.5 years at this great grazy company @socialdatabase . Never a dull moment. Thanks guys for everything. Great to be part of the family

🔥This year we leveled up! We’ve upgraded our data tier with X, giving us deeper access to even more real-time behavioral signals. This means richer insights. Smarter audiences. And even more value for our clients. More to come🚀

What’s your biggest X advertising challenge?  Vote below and let’s solve it together!

When you request an audience from us, you get more than targeting, you get our expertise. We stay with you from launch to lift-off. 🧠Audience strategy ⚙️Campaign setup & support 📈Ongoing analysis & insights Smart targeting is only the beginning.

“We want to target CFOs in fintech startups who interact with specific influencers and have engaged with crypto topics recently.” Cool. That’s a Tuesday for us. That’s from brief to campaign—the X Pro Targeting way.

Want to avoid reaching the wrong audience? Use Exclusion Audiences to filter out negative or irrelevant users and protect your brand from wasted impressions.

Big brands trust us to find the right audience — and we deliver. From HP to Heineken, Asics to Philips, we’ve helped the world’s most recognized names connect with the people who matter. Ready to stand alongside them? Let’s talk audience targeting that actually works.

Another week, another batch of wild targeting combos. Here are some targeting examples we’ve gotten this week (so far): Curious? Drop a 👀 and we’ll send over some more.

@ZmnLuisa Let's goooo!

Really excited about how we can use our targeting & insights technology to support many more brands on Reddit.

In 2025, your Tesla can drive itself. But your ads are still stuck in manual? Time to flip the switch. Our X Pro Targeting Autopilot takes the wheel, eliminating guesswork and delivering maximum results. Let us handle the traffic (and targeting), you just enjoy the ride.

"Audiences should be discovered. Not assumed." Share with us: do you agree with this statement?