Harrison Acha ⚡️

It's live. After analyzing 50+ Shopify stores doing $100k+/month, I packaged everything into a playbook. Increase your AOV by 15-20% without spending more on ads. Here's what's inside: 🧵

Questions? Reply here. Whether you buy or not, I'm happy to answer questions about AOV optimization. (And if you found this thread helpful, a retweet helps other store owners find it 🙏)

Get it here: aovboost.co If you implement Section 5 (free shipping threshold) and don't see a 5% AOV increase in 14 days, email me for a full refund. I'm confident this works because I've seen it work 50+ times.

It's live. After analyzing 50+ Shopify stores doing $100k+/month, I packaged everything into a playbook. Increase your AOV by 15-20% without spending more on ads. Here's what's inside: 🧵

If you run a Shopify store, I'll reply to this tomorrow with the link. If you want to support an indie maker launching their first product, a retweet would mean the world 🙏

Tomorrow I'm launching on: - Twitter (this thread) - Reddit (r/shopify, r/ecommerce) - Indie Hackers - 3 Facebook groups Goal: 10 sales in first 48 hours. Let's see what happens.

Building a $47 digital product in public. Launch is tomorrow. Here's what I learned about pricing, positioning, and actually shipping:

The pricing mistake everyone makes: Setting bundles at "round" discounts. ❌ 3-pack: Save 20% ✅ 3-pack: Save $23.40 Specific savings feel more real than percentages. $23.40 > 20% in the customer's mind.

Weird AOV insight: Showing product reviews at checkout decreases AOV. Why? Reviews create doubt at the worst possible moment. "Wait, let me read reviews before adding this..." Then they abandon cart. Reviews belong on product pages, not checkout.

The 80/20 of AOV: 80% of AOV lift comes from: - Free shipping threshold - One cart upsell - Post-purchase offer 20% comes from everything else. Stop overcomplicating it. Master those 3 things first.

Most stores think AOV & conversion rate are enemies Wrong They're partners when done right Bad AOV tactics hurt conversion: - 5 popups - Aggressive upsells - Confusing bundles Good AOV tactics boost conversion: - Free shipping incentive - Helpful recommendations -Social proof

The mistake costing 6-figures/year: Treating all customers the same. Customer who spent $25: Show low-ticket upsell Customer who spent $100: Show premium upsell One-size-fits-all = leaving money on the table. Segment. Personalize. Profit.

Controversial take: Free shipping thresholds work better than free shipping always. Why? Thresholds give customers a goal to hit. "Free shipping always" = no incentive to add more "$15 away from free shipping" = clear action to take Humans love closing gaps.