Precima, a NielsenIQ Company

Harvey Ma, our SVP of Omni, Consumer, and Retail Performance, is leading off Groceryshop with an exploration of the future of online and brick-and-mortar retail. Some highlights 👇 (Thread | 1/4) 🖥️ No going back: E-commerce is now an established channel for CPG shopping.

@NielsenIQ @Groceryshop @precima

We're heading to @Groceryshop! Visit us at booth #303 to find out how to drive your #ominchannel growth strategy with a comprehensive view of sales and share across channels using our Omnisales solution. Learn more: s.nniq.co/6012yfiwK #Groceryshop2021

Access to actionable insights can help retail category managers offer superior assortments and provide a more personalized experience to shoppers, among other benefits according to research by Precima and @CoresightNews. Learn more: precima.com/insights/actio… #categorymanagement

Based on recent research from #Precima and @CoresightNews, the increasing penetration of e-commerce is the topmost challenge facing retail category managers, with 40% of respondents reporting it as “very challenging”. Read the full report: precima.com/insights/how-c… #foodretail

78% of respondents cite analytical thinking as a top skill for succeeding in Retail Category Management today and in the future. According to research from #Precima and @CoresightNews. Read the report: precima.com/insights/how-c… #retailanalytics #categorymanagement

Customer literacy, which includes localization and personalization, is one of the top 3 most important skills for retail category managers. Read the latest research report from #Precima and #Coresight to learn more: precima.com/insights/how-c… #categorymangement #retailanalytics

The acceleration of online grocery shopping behavior over the past year, coupled with changes in the make-up of in-store trips, has created a cascade of consequences for retailers per Brian Ross president, @Precima. precima.com/insights/why-o… #groceryretail #onlineshopping #Pricing

Personalized pricing in retail is advancing on 3 fronts – the omnichannel view, the external perspective, and the transformation of process. Where does your organization stand? precima.com/insights/prepa… #Personalization #Pricing #Groceryretail #omnichannel

From promotion selection to price and assortment management, most food/drug/mass retailers are ready to automate key category management processes according to new research. Read the #Precima report to learn more: precima.com/insights/how-c… #categorymanagement #Groceryretail

Actionable insights from an AI analytics platform empower Retail Category Managers to offer more personalized shopper experiences. Download the report: precima.com/insights/how-c… #Precima #Categorymanagement #AIAnalytics #retailanalytics

Our latest research reveals the main 3 challenges facing today’s Retail Category Managers in food/drug and mass retail. Read the #Precima, a Nielsen company and @CoresightNews report to learn more: precima.com/insights/how-c… #categorymanagement #groceryretail

Over the past year, the shift to digital in #grocery retail has challenged category managers. There are four key imperatives to enhance category management effectiveness today according to our latest research. Learn more: precima.com/insights/how-c… #categorymanagement

From promotion selection to price and assortment management, most food/drug/mass retailers are ready to automate key category management processes according to new research. Read the #Precima report to learn more: precima.com/insights/how-c… #categorymanagement #groceryretail

Personalized pricing in retail is advancing on 3 fronts – the omnichannel view, the external perspective, and the transformation of process. Where does your organization stand? precima.com/insights/prepa… #Personalization #Pricing #Groceryretail #Omnichannel

Actionable insights from an AI analytics platform empower Retail Category Managers to offer more personalized shopper experiences. Download the report: precima.com/insights/how-c… #Precima #Categorymanagement #AIAnalytics #RetailAnalytics

Our latest research reveals the main 3 challenges facing today’s Retail Category Managers in food/drug and mass retail. Read the #Precima, a Nielsen company and @CoresightNews report to learn more: precima.com/insights/how-c… #categorymanagement #groceryretail

Over the past year, the shift to digital in #grocery retail has challenged category managers. There are four key imperatives to enhance category management effectiveness today according to our latest research. Learn more: precima.com/insights/how-c… #categorymanagement

Using an analytical platform to access actionable insights from data was cited as the topmost best practice today by retail category managers, with 59% of respondents citing it as “important." Read the full report: precima.com/insights/how-c…

Based on recent research from #Precima and @CoresightNews, the increasing penetration of e-commerce is the topmost challenge facing retail category managers, with 40% of respondents reporting it as “very challenging”. Read the full report: precima.com/insights/how-c… #FoodRetail