André Fernández

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André Fernández

André Fernández

@producedbyandre

Founder, TOP MGMT. Talent management for creators who build culture. Brand partnerships, content strategy.

参加日 Mart 2010
2.9K フォロー中1.2K フォロワー
André Fernández
André Fernández@producedbyandre·
been at this for 2 days now 1k views on the gymshark campaign video today, still no money yet not stopping though
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André Fernández
André Fernández@producedbyandre·
los anuncios se están saliendo de control tiro de esquina para méxico… y hablando de refrescante, coca cola la chispa de la vida… pero el partido señores, el partido!
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José Morgado
José Morgado@josemorgado·
UNREAL defense from Sinner here. One of the points of the year
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André Fernández
André Fernández@producedbyandre·
YouTube is trying to make finding a creator as easy as buying a search ad. Good for brands and for big creators who already have the data. Bad for mid-tier creators with no one positioning them. The gap between "discoverable" and "invisible" just got wider.
Updates From YouTube@UpdatesFromYT

78% of viewers say YouTube has the most trusted creators for product recommendations. That’s why, at the YouTube NewFront, we introduced YouTube Creator Partnerships — the newest evolution of what most creators know as BrandConnect. Brands will be able to use this centralized platform powered by Gemini to find and partner with @youtubecreators.

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André Fernández
André Fernández@producedbyandre·
YouTube passed Disney, NBCU, Paramount, and WBD combined in ad revenue last year. Tubi is adding 16,000 creator episodes. The infrastructure is moving. The question for every creator is: who's positioning you for what comes next?
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André Fernández
André Fernández@producedbyandre·
This is why talent management is about to matter more, not less. Creators need someone building their career arc, not just their next brand deal. The gap between "TikTok famous" and "has a show on a streaming platform" is called development. Someone has to do that work.
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André Fernández
André Fernández@producedbyandre·
Tubi and TikTok just launched a creator incubator for long-form series. This is the clearest signal yet: platforms are becoming studios, and creators are becoming the talent pipeline Hollywood used to control.
André Fernández tweet media
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André Fernández
André Fernández@producedbyandre·
@AndrewJ626 Oscar viewership has been declining for years $100M in bets means $100M worth of people who now have a reason to watch
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Andrew J. Salazar
Andrew J. Salazar@AndrewJ626·
This is pretty disgusting man. It's really sad to see the film space be degenerated into the worst form of sports.
Variety@Variety

More than $100M has been wagered on this year’s #Oscars race across Kalshi and Polymarket: • The final tally for 2026 is projected to climb significantly higher before Sunday • Over $30M has been traded on Best Picture alone, compared to the $5.3M total in 2025 • Some contracts are tracking which celebrities will attend and which words will be spoken on stage (“ballet” is trading at 62¢ on Polymarket) wp.me/pc8uak-1lH0zN

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André Fernández
André Fernández@producedbyandre·
The content that performs best in 2026 isn’t the most produced It’s the most specific Broad appeal is dead Niche is the new primetime
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André Fernández
André Fernández@producedbyandre·
@starks_arq This. And the irony is the loudest critics will be the first ones to quietly start using it the moment their competition does
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Amir D
Amir D@starks_arq·
The AI haters are so funny. I’m starting to see that there’s a way deeper psychological issue here that has nothing to do with AI. Just to clarify, Spielberg says: “I’m against AI that replaces creative individuals” He doesn’t say a creative individual using AI to speed up their process. None of you AI haters are aligned with him on this take. You guys despise anyone who even touches AI. And i can promise you, they’re all going to use AI in their flows and even create full length AI movies. And when you say: “Nooo why????? I thought you loved me spielberg” he will say: “We didn’t replace the creatives. We replaced the workflow” Just adapt to the tech. Learn about the tools and stop being insecure about your ability to create. Any human can.
The Hollywood Reporter@THR

Steven Spielberg shares his thoughts on AI while at #SXSW2026: “I am not for AI who replaces a creative individual.”

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André Fernández
André Fernández@producedbyandre·
@THR The creative individual AI replaces is the one who refused to learn how to use it
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The Hollywood Reporter
Steven Spielberg shares his thoughts on AI while at #SXSW2026: “I am not for AI who replaces a creative individual.”
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André Fernández
André Fernández@producedbyandre·
@CepnikMaciej Sheinbaum ignored court suspensions on her own Judicial reform and nothing happened. She basically told the entire country that laws are suggestions. This is the result
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André Fernández がリツイート
Miguel Meza
Miguel Meza@MiguelMezaC·
Es un hecho: El Tribunal Electoral me sancionó por alertar que la abogada de El Chapo era candidata a jueza. Las sanciones: inscribirme en el padrón de violentadores, ordenarme pedir disculpas públicas y borrar mis publicaciones. ¿Por qué? Por decir que Silvia Rocío Delgado, exabogada de El Chapo, que apareció en el documental “narcoabogados del crimen organizado”, era una candidata riesgosa para ser jueza. Hoy solo voy a decir algo: - No voy a pedir disculpas, sin importar qué sanciones me quieran aplicar para obligarme. - No voy a eliminar nuestras publicaciones. - Vamos a redoblar nuestro trabajo para exponer la narcopolítica. Acá les dejo el video que quieren que elimine:
Miguel Meza tweet mediaMiguel Meza tweet media
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André Fernández
André Fernández@producedbyandre·
@BBVA_Mex @EloyLopezJ Sí, lo sé. Hice el reporte cuando sucedió, pero en la sucursal nunca pude cambiar mi cuenta porque los mismos gerentes estaban involucrados. Al final decidí abrir mi cuenta en otro banco.
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BBVA México
BBVA México@BBVA_Mex·
@producedbyandre @EloyLopezJ @producedbyandre Hola, buenos días, te atiende Jorge. No es obligatorio adquirir seguros o productos adicionales en nuestros servicios de sucursal, podemos reportar esta situación, ¿nos puedes contactar vía DM, por favor? (1)
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El Señor de los Seguros
El Señor de los Seguros@EloyLopezJ·
Va un dato no pedido: BBVA Seguros es la segunda aseguradora con más ventas en México y no tienen un solo agente de seguros en sus filas. 👇
El Señor de los Seguros tweet media
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