Psyberware

Ad platforms are incentivized to increase their bottom line. We're here to help you increase yours.

Going to #Shoptalk? Reach out and let's get nerdy about ecommerce advertising. 🤓 You've got problems? We've got solutions. You've got ideas? We've got ears... and an ample budget for coffee and beer. Let's talk!

"First Phase in Revamping an Ad Account" is an excerpt from "Launching B2B Ads: A Merchant Case Study". Full presentation: youtu.be/fhU-cB-LWhM | Speaker: @psybermeg

Don't confuse ROAS with ROI. Profit is what you want, and here's how to get it... psyberware.com/blog/what-is-t…

"Enrich Your Product Data for Better Ad Performance" is an excerpt from "Paid Ads: Strategies During an Economic Downturn". Speaker: @DavidDeppner | Full presentation: youtube.com/watch?v=egzWcT…

Combining smaller or compatible ad campaigns in strategic ways can improve the performance and grow your overall profitability in the long run. psyberware.com/blog/how-to-st…

Target ROAS bidding can be one of the most profitable ways to optimize campaigns... but only if you do the math right. psyberware.com/blog/why-retur…

The Business Track is off to a great start this morning at #MM26FL. And hey, look, we're sponsoring it! We won't be taking the stage this year, so catch @DavidDeppner and @psybermeg during the breaks if you want to chat about all things ecommerce advertising.

Don’t miss out on an opportunity to take a dive into AI-driven search advertising. It's not too late to sign up for this workshop we're presenting with @ContentCucumber on Feb 4, 2026 at Meet Magento Florida. Seats are limited. Register here: forms.gle/idoiBvVFWeDBa6… #MM26FL

Last chance to save 50% on a Google Ads account audit. Set yourself up for success in 2026!

"Conversion Tracking That Browsers Can't Block" is an excerpt from “Ecommerce Advertising for Profitable Growth”. | Speaker: @DavidDeppner | Full presentation: youtube.com/watch?v=ijacxX…

Improve results and bypass ad blockers. Ask us about server-to-server conversion tracking! psyberware.com/blog/how-cooki…

@psybermeg Full presentation: youtu.be/fhU-cB-LWhM

"The Biggest Driver of Advertising Success" is an excerpt from "Launching B2B Ads: A Merchant Case Study" (link in comments). | Speaker: @psybermeg

Unlock hidden growth in your Google Ads account! No sales reps. No pressure. Privacy guaranteed. Offer subject to availability. Contact us for details. #Magento #AdobeCommerce #shopify #bigcommerce

@DavidDeppner Full presentation: youtube.com/watch?v=egzWcT…

"Fix Product Disapprovals for a Quick Boost in Ad Results" is an excerpt from "Paid Ads: Strategies During an Economic Downturn" (link in comments). Speaker: @DavidDeppner

If you don't advertise on your brand keywords, you're giving your competitors a huge gift: your customers. psyberware.com/blog/should-yo…

Full presentation: youtu.be/fhU-cB-LWhM

"Add Product Attributes to Boost Search Matching" is an excerpt from "Launching B2B Ads: A Merchant Case Study" (link in comments). | Speaker: @DavidDeppner

Speaker: @DavidDeppner

Full Presentation: youtube.com/watch?v=ijacxX…

"Structure Ad Campaigns for Better Results" is an excerpt from “Ecommerce Advertising for Profitable Growth” (link in comments).