Perspectus Global

Journalists urge PRs to 'stop relentless chasing' amid COVID-19 crunch! Our latest research looked at the shifting media landscape during the pandemic, and the effect this had on journalists and the way they work. #PR #research prweek.com/article/1715263 via @prweekuknews

.@PRCA_AMERICAS launched its inaugural US PR Census in collaboration with @USCCenter4PR and @PRWeekUS. If you're a PR pro in North America, spare a few minutes and take the survey: ow.ly/MAQ050I0Bph | @Perspectus_

.@PRCA_AMERICAS has launched its inaugural US PR Census in collaboration with @USCCenter4PR and @PRWeekUS. If you're a PR pro in North America, spare a few minutes and take the survey: ow.ly/MAQ050I0Bph | @Perspectus_

MD of @Perspectus_ Global and @gingercomms, @HarrietScottie, speaks to PRmoment about how the prolonged PR pitch process is putting unnecessary pressure on agency employees: buff.ly/3HPJooc #PR #PublicRelations

"The pressure on agencies to win new business is a big problem that needs to be addressed." @Perspectus_ MD @HarrietScottie writes for @therealprmoment on how the prolonged PR pitch process is putting unnecessary pressure on agency employees. prmoment.com/pr-research/ho…

Our CEO and Co-founder Harriet Scott explains why the prolonged PR pitch process is putting pressure on agencies on @therealprmoment : bit.ly/3BpSpSV #PRindustry #PublicRelations

Bye #DryJanuary!

UK #PR agency people! We're delighted to be working with the PRCA on its new Agency Barometer project. We want to take a snapshot of the industry and the UK economy. If your role involves budgeting, finance, HR or directing accounts, fill in our survey! surveys.gingercomms.com/?&id=3b2df88b2…

All research powered by us! Looking for insights for your next PR campaign? Email us at info@perspectusglobal.com #Surveys #PR #Marketing #Research #Insights

Would you travel to space? #Space #Research

UK #PR agency people! We're delighted to be working with the PRCA on its new Agency Barometer project. We want to take a snapshot of the industry and the UK economy. If your role involves budgeting, finance, HR or directing accounts, fill in our survey! surveys.gingercomms.com/?&id=3b2df88b2…

It's time to have your say! #PR #PRAgency #HaveYourSay

We're very happy to have been the research partner for this White Paper commissioned by @ACSO_UK This report provides insight into the British legal system and insurance. #whitepaper #Insurance #Legalsystem perspectusglobal.com/project/britai…

Our survey findings making the nationals. Despite pub snack selections becoming increasingly sophisticated, in March we discovered that the humble pork scratching still remained Brits top bite! #Insight #PubSnacks #Trends theguardian.com/food/2021/sep/…

Our MD @HarrietScottie talks to @PRCA_HQ about the evolution of news-gen and her history in the industry helping it develop. Read her top 5 tips on how to make research led PR work well in the link below! #PR #Research #News #ThoughtLeadership prca.org.uk/Evolution-surv…

Why research needn't be scary in 2021! Read our latest blog post to find out how we can help make research quick, easy and fun. #MarketResearch #Data #Insight #Marketing perspectusglobal.com/2021/08/19/why…

To mark #NationalAfternoonTeaWeek, here's data from our poll which proved without doubt that the jam should always comes before cream when having a cream tea. 52 percent of those surveyed said jam first, compared to just 25 percent who liked a creamy bottom layer! #Research

If the quantitative stats give you a skeleton of information and shape of a market or opinion, qualitative research helps put the flesh on those bones. And it allows you to take a deep dive into a sea of information and find the pearls that you are looking for. #Research

Want help measuring the success of your social, marketing or PR campaign? We have a range of cost effective evaluation tools that can help you evaluate any aspect of your campaign in terms of consumer sentiment and behaviour! info@perspectusglobal.com #Research #Marketing #PR