
Purpose is a process. Not a one time thing. 👏👏
Ogilvy@Ogilvy
Regardless of well-intended initiatives, embedding genuine CSR into a brand’s ethos doesn’t happen overnight. Read "Making Brands Matter For the Generations to Come" by Stephanie Bakkum & @AKocheilas to learn more: bit.ly/2l4e28t #AgencyVoices #TuesdayThoughts
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