Big Wams | Wamide A. (pronounced wa-me-day)

I’ve never held the same job title twice. In fact, I’ve switched career paths 5 times, all before 30 I started off in frontend development, then transitioned to consulting, moved on to business operations, switched to strategy/business transformation, and now in partnerships.

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@AkinMoses1 🤣🤣🤣 unintended consequences

Perspective can change. On Monday, a FibreOne modem in my living room had been reclassified as a decorative piece. Yesterday, the FibreOne team reached out and sent technicians to fix it. A pleasant surprise, as the post was more acceptance than a call-out.

Dear founder, If you are looking to train your marketing team and improve reporting and data driven growth marketing. Drop a “Hi” in my DM. I have something just for you

@tosinolaseinde Ah not 10k all at once. I pace throughout the day

Pls I have a question. When you guys do your 10,000 steps in the morning are you tired afterwards? I’m feeling a bit tired o 😭.

@deborah_fashida @Sweeegu 👏🏽👏🏽👏🏽👏🏽👏🏽

I got selected for the 2026 IEEE systems council engineering undergraduate scholarship 🤭 Only two people were selected!!

@lauradang0 Would love to

I’m going to start a partnerships/growth group chat for startups! DM if you wanna join :))

@suzannaprophecy 💯💯💯

I love to mentally map every piece of content to revenue, even when it looks like pure vibes on the surface, and sometimes I get a lot of " Suzanna, can we just do brand work,” and I get it. But I think even brand work should have a revenue function attached to it. Here's how I think about it. Reach content. This is the stuff that puts you in front of new people. Looks like brand building, and honestly, it is, but the revenue function is pipeline expansion. You're widening the pool of people who could eventually buy. Education content. This teaches your market something about the problem you solve. The revenue function here is qualification. You're helping people recognize they have the problem you fix. The ones who see themselves in your content are the ones who eventually raise their hand. Trust content. Behind the scenes, case studies, and social proof. The revenue function is conversion. This is what takes someone from "interesting company" to "I want to talk to these people." Most startups underinvest here. Activation content. direct asks, CTAs, offers, demos. The revenue function is obvious. This is where you close, but it only works if the other three layers have done their job first. So the next time someone says "that's just brand work," you should be able to say exactly what that brand work is doing in your revenue chain because there's no such thing as content that doesn't connect to revenue. There's just a need to draw the line.

@Ayoolafelix I know Wave when I see it. Oh and kudos to you!

I hate that our ecosystem is so moneycentric but in the interest of opening our minds to possibilities. 👇🏾 This is playing btw, as I have not been consistent and I know people who make more consistently.

@sarahookr ✅✅

Choose problems and people, not brands or timelines.

@jofranco Ouuuu. Love this Jo. I’m currently learning Portuguese (I only speak English and Yoruba), so I’m looking forward to everything Translated ☺️

This is what being stubborn looks like 😂. youtu.be/48WmMsQeY8g

@OdunEweniyi 🥳Congrats to you and the team, Odun❤️❤️❤️. To the next 10/20/30 years 🥂

I’m so proud to work with and lead such a talented team. Grateful to our investors, partners, customers and friends. It continues to be an honour Please watch “We Owe You The Next 10 Years”, my keynote from our celebration Thank you for 10 years and here’s to the next 10! 🥂💙

@BukkyOA Oree😂🤭

This long weekend gave me an insight into what working full time as a career coach may look like. This is what I think: My 9-5 is easier. ☺️

Guess what, people, I'll be hosting a Masterclass this April, and it gets even better! It's been fully paid for by @creditdirectltd, so it's completely FREE (not charging that ₦750k yet). Please retweet, bookmark this, and stay tuned for more information. Can't wait!!

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@Meedeey 💯💯

So many lessons from planning and executing my first of several masterclasses that needs to be documented. But one thing, these events are not as easy as they look from the outside. Curating the experience took way more than I ever imagined. I really duff my hat to everyone who does this regularly.

@0xCharlota Loveeeee!!

Looking back at my junior years, most of my mistakes weren't in the design work, they were in communication. After 10+ years of designing, I still sometimes have to remind myself to use a dead simple formula after every client interaction. I call it: "Got it, on it." Every email, every Slack message after a conversation with stakeholder, two things: 1. Confirm what just happened (got it) 2. Tell them what you're doing next (on it) (honestly, i was debating if i should post this Working Note... this tip seems to be way too simple!! but then i realised I still sometimes forget to do it, so here we go) Examples: After a moodboard review: "Thanks for the great feedback on the moodboards. Next up, I'll start working on brand concepts over the next few days." After a direction is picked: "Confirming we're locking in this website direction. I'll start building in @framer over the next 2 weeks and share first sections for review in ~5 days." It sounds almost too basic, but the people you work with should never have to wonder where things stand. There's no such thing as over communication! (that's the hill i'll die on) (🎰I had fun with vibecoding for this one Working Note! built a little slot machine with @framer where you can spin and get a random "Got it" + "On it" combo. Go try it, steal a sentence for your next client email. Link below!)

@jasonfried @belsito That’s dope. My gut tells me I need to work at Basecamp/Hey soon🤌🏽

@belsito Something like that.

Jessica has worked in more places, run more teams, and seen more conditions than I have, so I'm not discounting her personal experience. Chaos does seem to reign in many companies, and corporate calendars can look like you're losing at Tetris. It seems especially bad in tech, which is fascinating given how much the tech industry promotes products that are supposed to help people manage all the work. However, to play the other side here, and give some credit and cover to executives who don't find themselves constantly staring at an organization on the edge of a catastrophic wildfire... I'd say a huge list of urgent things first thing every morning signals deep organizational disfunction. If that's the status quo, woah! It absolutely does not have to be.

Like!!! I was struggling by myself trying to make meaningful income from my side business for 2 years. Paid for coaching this year and I’ve already made twice what I made the whole of last year (and Q1 isn’t even over) I rate it like mad.

@thedigitamaven @Meedeey 😩😩😩

@Meedeey His response to everything was “God will do it”. Zero initiative.

Last week, I scheduled a consultation call with a potential client and on the day of the meeting, I was really tired. I had just returned home from my nursing job about 1hr to the call. I had read the brief but headache wouldn’t let me function well. I was starting to panic.