Robbie Ferguson | Immutable

3K posts

Robbie Ferguson | Immutable banner
Robbie Ferguson | Immutable

Robbie Ferguson | Immutable

@0xferg

Co-founder @immutable, thiel fellow. Bringing a billion people to web3 with games.

🦇🔊 Katılım Eylül 2009
1.1K Takip Edilen57K Takipçiler
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Robbie Ferguson | Immutable
Ubisoft’s @MightMagicFates is now live! This is a huge moment for us. On Immutable Play, a studio with 200m+ users has now launched one of the largest & longest-running franchises in the world: >millions of global players >40 years of IP >developed by the studio behind Assassin’s Creed, Just Dance, Far Cry, + more And above all else, it's also incredibly fun. Inevitable.
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Robbie Ferguson | Immutable
the winning thesis for web3 gaming is less about betting on the 1/1,000,000 game but making sure we have superior infra in place for games' growth + payments + monetisation so that it becomes irresponsible for them to want to build anywhere else
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Robbie Ferguson | Immutable
Our biggest referrals program ever is currently live on Immutable Play, and it is absolutely cooking: - x35 drop in CPA vs prior benchmarks - x2 increase in record for new users in the weekly draw
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Robbie Ferguson | Immutable
$70 billion a year is spent by games on ads, but they're essentially flying blind after Apple's ATT privacy changes Immutable Passport fixes this with universal onchain player IDs, so there's no more fuzzy, fractured attribution
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Robbie Ferguson | Immutable
Your grandchildren will spend x10 more time playing games than you do. All of these games will run on invisible web3 rails. Most of them will be on @Immutable.
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Robbie Ferguson | Immutable
The @0xPolygon Hub on Immutable Play continues to cook.
Immutable@Immutable

Olderfall Season 4: Reforge & Conquer is LIVE on Immutable Play! A featured title of the Immutable "Polygon Hub" with @0xPolygon @Olderfall just dropped its biggest season yet. Battle Pass with exclusive limited-edition NFT weapons. Burn & Merge your gear. New quests live now on Immutable Play. Burn & Merge Forge: Scrap weapons for crafting resources, or forge three into one higher-rarity weapon. Battle Pass: Exclusive seasonal NFTs, vitals, Armor chests. 60-day season. Season 4 starts today. Reforge your power. Play now: play.immutable.com/games/olderfal…

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Robbie Ferguson | Immutable
Post CLARITY Act, it'll be too expensive for AAA games not to onboard to web3 tools: 1) payments: 30% appstore fee -> ~1% on stablecoins 2) attribution: ATT-broken tracking -> onchain player IDs 3) growth: rented meta ads -> owned loyalty rewards So simple it's almost boring.
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Robbie Ferguson | Immutable
The CLARITY Act will make the last decade of growth in gaming look like a joke. gm
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Robbie Ferguson | Immutable
The Immutable X + zkEVM merge is more important than people realise not only have we consolidated +70% of all web3 games into one place but all the user data they need to grow @Immutable will be the system of record for every game in the world
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Robbie Ferguson | Immutable
We’re on the precipice of an entertainment category gold rush Expect the no. of teams building games with ai x web3 to grow exponentially Meanwhile, Immutable is supplying the shovels
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Robbie Ferguson | Immutable
so you're telling me the CLARITY Act only has one more hurdle to get past, then: 1. certain video game tokens exempted from being digital commodities 2. AAA studios have a clear path to launch tokens
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Robbie Ferguson | Immutable
expect weirder games the reason hollywood keeps making mediocre sequels is because they can’t justify risking a $100m production budget on something unknown you see the same thing with massive game franchises now, though, ai is slashing dev costs by several orders of magnitude which will invite riskier bets and probably make games a lot weirder
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Robbie Ferguson | Immutable
Big month: - signed 2 multi-million user franchises - DOUBLED our record for users in the weekly rewards draw - merged 2 of the biggest gaming chains in the world - took a 200m+ user AAA studio to GDC
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Robbie Ferguson | Immutable
global mobile game downloads hit 50.4 billion last year with the number of quality mobile titles in our pipeline, the bear case is that only 1 or 2 achieves mainstream success capturing just 1% of the market would mean +500 million downloads
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Robbie Ferguson | Immutable
underappreciated bull case for the entertainment economy: ai won't just increase the no. of games that'll be built, but also how many games we'll play more automation V more leisure time V more user hours
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Robbie Ferguson | Immutable
the most expensive mistake a game studio can make right now is assuming web3 rewards are a gimmick and not a multiplier
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