Advertising Week

We’ve teamed up with @ProjectWW for a networking breakfast + panel for senior marketers looking to build meaningful connections. Hear how brands are tapping ultra‑influential niche communities to drive cultural relevance. Apply to attend ↓ bit.ly/4t3UQEi

This session, presented by @madebymonks_, brings together experts from sport, culture, and entertainment to explore how content, technology, and insight combine to drive fan engagement in live, fast‑moving environments. bit.ly/4bEE1so #GreatMindsThinkUnalike

In partnership with @ObserverUK, join us and Nico Sarti as he explores why trust is essential in making culture truly resonate, and how context gives ideas meaning, drawing on the philosophy of The Observer. bit.ly/4757Kcv #GreatMindsThinkUnalike

We’re thrilled to reveal the official shortlist for The Future is Female 2026. This is a celebration of bold, innovative women redefining marketing, advertising and tech. Meet the shortlist: bit.ly/3NflF9h #GreatMindsThinkUnalike

Creator rates are rising while performance lags. Brands still price partnerships by follower counts. This session explores what client teams see and how predictive modeling is reshaping negotiations. Presented by Fohr. bit.ly/4sr0pNa #GreatMindsThinkUnalike

Be part of this session in collaboration with @SnapChat, with all the sports events, Snapchat groups will be where the real‑time reactions unfold. This panel explores the power of fandoms and the opportunities for advertisers. bit.ly/4lBWR7O #GreatMindsThinkUnalike

Old video metrics don’t cut it. Join us, in partnership with @LinkedIn, as we unpack how the platform is redefining video impact, moving beyond vanity metrics to sustained attention and measurable business results. #GreatMindsThinkUnalike

In collaboration with Fortune, Advertising Week Europe is proud to unveil The Great Minds List, a new salute to the disruptors, visionaries, and change-makers rewriting the rules of marketing and advertising. Get to know The Great Minds List: bit.ly/4sTE3n9

In collaboration with @Teads, we break down a multi‑market study on the Connected TV HomeScreen and the guidance it revealed for upper‑funnel impact. We’ll explore how format, length, and design choices drive measurable outcomes. bit.ly/4bw5aNT #GreatMindsThinkUnalike

This conversation, in collaboration with @PayPal takes a closer look at how Boohoo leveraged the platform to reach new shoppers. They will walk through results, tech behind the format, and agentic commerce. bit.ly/4sWxK2j #GreatMindsThinkUnalike

Keep the pace with us and @Strava and learn why consumers are scrolling less and moving more. Insights on how active communities reshape culture, create experiences, engagement & ROI. Don't forget to join AW Europe x Strava for a morning run on Mar. 25: bit.ly/4uwipa5

Join us for an unfiltered discussion presented by Propeller, where senior journalists break down how they evaluate pitches and offer practical advice to strengthen your media relationships. More on the session: bit.ly/472CmeO #GreatMindsThinkUnalike

Measurement shapes how podcast campaigns are sold, evaluated and scaled. Join us with @SoundsProfNews on what publishers hear most from buyers, which metrics accelerate budget decisions and how priorities shift from pitch stage to ongoing optimization. #GreatMindsThinkUnalike

Join this panel in partnership with @TheTradeDesk and explore how data and measurement can reconnect the funnel, empowering marketers to drive outcomes more effectively across the entire customer journey. Learn more: bit.ly/3PgmkHZ #GreatMindsThinkUnalike

Come and discover how to level up your marketing approach in this session presented by @campfireagency_, where we’ll explore how to make people care about your brand by moving beyond “big name” influencers to a high‑volume creative model. #GreatMindsThinkUnalike

Join LinkedIn’s Head of Marketplace Innovation, Mimi Turner, as she introduces Buyability as the operating model for the AI era, showing how to build the collective confidence of the buyer group. Presented by @LinkedIn. #GreatMindsThinkUnalike

This session, presented by @CintGroup, explores why a cohesive global measurement strategy is essential. Learn how to measure performance consistently across very different regions. More info: bit.ly/4dhxW7t #GreatMindsThinkUnalike

Messaging isn’t just a channel it’s a cultural space where connections happen. Discover how brands can turn conversations into meaningful moments that build loyalty and relevance. Presented by @Meta See session here: bit.ly/4sFydFF #GreatMindsThinkUnalike

Sean Tindale, Head of Brand at LEGO Education, joins Amanda Edelman, General Manager of Chicago & COO of the Gen Z Lab at Edelman, to explore how LEGO Education is approaching AI. Tune in for practical insights at the intersection of brand & education. bit.ly/3Pjve7w

The sound‑off era is over, audio is reshaping media. Join us with @Spotify to explore new research on why sound earns attention, emotion and trust, and why audio+ is now essential for brand impact. Don’t miss how Spotify is leading the next wave. #GreatMindsThinkUnalike