Andrew M. Laird

Marketing Deep Dive 🤿 Join @andrewmlaird & @Palmer88_ as they welcome @calebrebelo_ & @jordymaui from the @sportfun marketing team Tue 31st March - 7pm BST Live on YouTube 👇 youtube.com/live/zjVXiOVSy…

Oh, speaking of MFL, they've got an incredible offer right now: buy a new club and get $20 to spend on the site, which is enough to fund your entire team.

And if you use a referral link, you'll also get a free common player pack after you buy your club from the store (it also helps me!). app.playmfl.com/?referrer=F204…

Projected 11th. Finished 2nd. (would have won the league but conceded a 90th-minute equalizer in the last match of the season). And yet...WE'RE GOING UP! How can you not love @playMFL?

I think different targets for K League makes sense specifically because of the way BePro scores games versus Opta. The thresholds were done based on player fantasy scores that come from Opta. That does not apply to the K League. I do not think all Opta leagues should have different targets.

@DaithiSorare @andrewmlaird @Sorare Which should absolutely be avoided. Communication has to be very clear targets ONLY get changed because of the Bepro scoring. Better solution would probably be to talk with Bepro for them to align their system with Opta or to switch back to Opta

If you’re playing K League 1 on @Sorare, you aren’t just playing against other managers—you’re playing against a data provider that is significantly harder on players than Opta. The current Hot Streak thresholds are fundamentally "broken" for this league. 🧵👇

@Josibru97 @Sorare I actually don't have it, looking into it!

@andrewmlaird @Sorare Yes, massive. Show the data if you already have it

@DaithiSorare @Sorare Because I think it's irrelevant if they're not going to be used.

@andrewmlaird @Sorare out if interest, why not just compare it to the actual Opta data for the K League? Opta still covers the games, there's just a 24-48 hour lag but the data is there on sites like Fotmob

@danallenonline @SorareUsa @Sorare Meaning you can do multiple hot streaks within the same GW?

@andrewmlaird @SorareUsa @Sorare Big thanks for looking into this. What’s your thoughts on thresholds working in the same way as quick play but for a total teams score instead of individual players?

@Josibru97 @Sorare Massive?

@andrewmlaird @Sorare Completely agree. BUT it's not just in one direction! Possession won is one stat that always stands out for me. K-League players create massive points through that stat compared to other leagues

@Thorkinho @Sorare It's all here: x.com/i/status/20375…

@andrewmlaird @Sorare Thanks for the analysis, Andrew! I’d be interested to see the same figures for the J.League, which is a very tricky league when it comes to winning streaks but is also tracked by Opta

If you're curious about the specific statistical breakdown, here it is 👇

To keep the game fair, I believe @Sorare needs to: 1️⃣ Adjust K League 1 Hot Streak thresholds down to reflect the lower AA output. 2️⃣ Or, work with BePro to align definitions with Opta standards. The K League community is at a massive disadvantage. Let’s get this fixed! 🇰🇷⚽️