ASG

At ASG, our campaigns make that real connection with the women that help communities prosper because our agency is owned by, led by, and staffed by women. We’re proud of our role helping women power progress and celebrate our teammates that help make it happen.

We’re honored that our CEO Josiane Martinez was awarded LGBTQ+ Business Leader of the Year at the First Annual LGBTQ+ Business Awards held by the Massachusetts LGBT Chamber of Commerce. Her leadership helps our team power progress to uplift the communities our clients serve.

The progress that we make for and through our clients doesn't "just happen." Our team members make it happen. Each of the people on the ASG team helps build trust, shift behavior, and deliver results for the communities we speak with. Thank you, everyone.

We don’t just look back, we build forward. At ASG, we invest in Black futures through community-led campaigns, health equity work, and authentic partnerships. Black brilliance continues to shape our strategy, our culture, and our commitment to justice.

We look forward to a new year of driving progress through our clients' work in 2026. By shedding light on the best of the programs in Massachusetts, New England, and beyond, we can go into the new year facing the bright light of tomorrow.

In the midst of so many holidays during this time, ASG wants to celebrate our successes and growth over 2025. Our impact is our clients' impact is our team's impact. Thank you to everyone we work with. Happy Holidays.

ASG partners with education partners from kindergarten to colleges, helping education support professionals power student success. ASG worked with Roxbury Community College to build interest in their Smart Building Technology program by showcasing RCC students. #AEW2025

Congratulations to the over eight businesses achieve their women-owned and minority-owned certifications through the Merrimack Valley Planning Commission's first Merrimack Valley Minority Certification Cohort!

ASG is Hiring! We're looking for at full-time salaried New Business, Proposal & Pipeline Manager to help us power progress for more corporations, nonprofits, government agencies, and the communities they serve. Apply now at: linkedin.com/jobs/view/4318…

Our CEO Josiane Martinez spoke about Supplier Diversity Programs at the MA LGBT Chamber of Commerce Powering Progress Through Partnership Business Conference. ASG helps create opportunities for people across the spectrum to create a world that respects everyone.

Beyond heritage month: How Latino voices are leading America forward (Sponsored by @discoverasg) bizjournals.com/boston/news/20…

One of the cornerstones of our ability to take our clients from message to movement is Brandon Bowser, our Associate Director of Community Engagement. We're proud to have him on our team to make meaningful real-world connections that make an impact for our audiences.

ASG helped the City of Boston talk about the Community Choice Electric program. ASG created a campaign for Hispanic & Latino and mainstream audiences that connected insights with action. Learn how we inspired 15,000 residents to take action: discoverasg.com/resources/city…

After a challenging preliminary election campaign, we are proud to celebrate the work of the volunteers on Mayor Michelle Wu re-election campaign. We're excited for the future of the city's residents after our work with the Mayor.

It was our pleasure to deepen the connections with our partners at NBCUniversal at their "Unforgettable 2026" event. We can't wait to showcase our clients' messages at wildly popular events like the US-hosted World Cup on Telemundo and the 2026 Olympics on NBC.

At ASG, we meaningfully speak with audiences to drive progress. It's what's in our hearts, heads, and hands. When your message reaches Latinos, it brings critical information to folks whose stories create and inspire American culture.

Today, all this month, and always, ASG supports and celebrates our team members, partners, clients, and friends who are lesbian, gay, bisexual, trans, queer, intersex, ace, and all those who can find their pride this month. Happy pride.

Today, ASG observes Juneteenth — a day of reflection and remembrance of freedom, resilience, and progress. Wishing everyone a meaningful Juneteenth. #juneteenth2025

Find out what @SeeRCC, @UMassBoston, @BHCCBoston and more say helped double down on their community impact in the light of increased pressures from federal budgeting and policy. bizjournals.com/boston/news/20…

ASG understands how hard higher education institutions work to support their communities. Discover how these organizations are amplifying their impact—by leveraging state programs, harnessing smart data, and doubling down on multilingual access and cultural relevance. bizjournals.com/boston/news/20…