PPC Live

This puts nonprofits at risk of losing valuable ad support critical for their outreach and fundraising efforts. Read more 👉 bit.ly/4mDH87U #GoogleAdsSupport #GivingIncorrectAdvice #AdGrantCampaigns

By extracting this data at scale via the Google Ads API (GAQL) and storing it in a data warehouse, teams can calculate marginal ROAS across all campaigns and rank them by efficiency. Read more 👉 bit.ly/3GxGid0 #PpcLive16 #SpeakersUrgedMarketers #AdManagers

And another North of England representative, Ritika Sharma joined us from Birmingham and loved finally meeting some of the best in the industry and loved the great talks and atmosphere Read more 👉 bit.ly/3J3PIOC #PPCChat #PPC #StanardShoppingCampaigns

Once you know which search terms are bringing in good results, it’s a good idea to move those keywords into a campaign. Read more 👉 bit.ly/448MHVo #DynamicSearchAds #ImproveCampaignPerformance #RealSearchBehavior

Measuring campaign success based on actual customer growth. Read more 👉 bit.ly/4lNqrXT #BiggerPicture—LongTermGrowth #CustomerAcquisitionCost #CustomerLifetime

Businesses struggling to scale Search campaigns: AI Max can unlock new query opportunities Read more 👉 ppc.live/ai-max/googles… #TraditionalKeywordStrategies #AiMax #SearchWorks

Key topics included defining real business growth, examining top-line and bottom-line performance metrics, and differentiating between branded and generic user searches. Read more 👉 bit.ly/4oKAnD0 #DrivingRealGrowth #ActionableInsights #GoogleAds

Stop guessing, start winning: predicting winning products with PMax & Search – Inderpaul Rai Read more 👉 bit.ly/4jNVwsM #TalksDelivered #PpcPrivacyFirstWorld #AbbiePootsUnlocking

The PPC KPIs That Actually Matter in 2026: Lead Gen & Ecom - mailchi.mp/ppcliveuk/the-…

AI Agents in PPC: Who’s Responsible When the Account Gets Burned? [PPC Live - 7th May] - mailchi.mp/ppcliveuk/ai-a…

@BorisBeceric Happy birthday Boris!!! 🥰. We are so grateful for your dedicated support!

Spent the weekend in a theme park with the kids. It was also my birthday. 😊

It is crucial for niche advertisers to make sure they’re advertising to the right people, even when it comes to search campaigns. Read more 👉 bit.ly/45vYU7I #PaidSearchAds #IncreasingConversionEfficiency #NicheIndustries

Amy shares insights on common mistakes in PPC campaigns and emphasizes […] Read the full article: PPC Live The Podcast – The F*ck Ups that led to Triumphs ▸ bit.ly/4sUqUKM #LatestEpisodes #PpcLive #GuestsShare

One of the biggest pros of LinkedIn Lead Gen Forms is that they are very easy for the user to fill out. Read more 👉 bit.ly/4m0Dh4O #LinkedinAds #LeadGenForms #B2BBusinesses

So, calculating your MQL to SQL conversion rate over a single month may generate a warped view. Read more 👉 bit.ly/3Er7hpU #MeasuringBottomFunnelMarketing #B2C—UsingConsistentMeasurement #CaseStudyDownload

Ameet emphasises that a “conversation started” isn’t meaningful unless it delivers the same or better close rates as existing primary actions. Read more 👉 bit.ly/3KJ7RCr #PPCChat #PPC #GoogleSRolloutProcess

How to Actually Get Hired [PPC Live - 30th April] - mailchi.mp/ppcliveuk/chat…

Performance Max campaigns are a hot topic right now. Read more 👉 lttr.ai/Aqn5E #UnderstandingBusinessData #MaintainingFoundationalPractices #StrategicPlanning

✅ Boosting brand awareness: Human posts build trust faster and deeper than traditional brand messaging. Read more 👉 lttr.ai/AqniW #BoostBrandCredibility #PracticalTips #MarketingLivesInteresting

While it's still early days, it seems to be an evolution of broad match and Smart Bidding, potentially blending in elements from Performance Max but focused exclusively on Search. Read more 👉 bit.ly/4ffzkGD #PpcLiveCommunity #ReportingMixedResults