PSYKHE AI

The biggest #personalization challenge within ecommerce today: balancing discoverability and intent.

@AnabelMald0nad0, Founder & CEO, @PSYKHE_AI, Beth Esponnette, Cofounder, unspun, and Jeremy Lardeau, Vice President, Higg Index, @apprlcoalition, and Christina Iskov, our Head of Innovation and Academy, will contribute to:

@amandanat Preaching to the converted! ;)

Ecommerce brands have tons of data on their customers. Yet I'm constantly shocked by the lack of personalization in their marketing. 3 examples and ideas to steal:

"NYFTLab's New Cohort Showcases the Innovations the Big Brands Want"---Since 2014, NYFTLab has given brands, department stores and others a pipeline to fresh tech and innovation. Here are the businesses they chose for the next cohort." via @wwd wwd.com/business-news/…

New Podcast Alert! Join us on @wnpodwithumindi at we discuss AI with @PSYKHE_AI Founder & CEO @AnabelMald0nad0 Listen here: @applepodcast shorturl.at/qEOS2