afaqs!

Ledure Lightings launches a new campaign with brand ambassador Ranbir Kapoor as ‘The Vibologist’, highlighting how the right lighting can transform mood and spaces. Ankit Gupta, Director at Ledure Lightings, says the campaign aims to shift focus from product-led messaging to emotional storytelling around lighting. More here:afaqs.com/news/advertisi… #BrandCampaign #RanbirKapoor #LightingDesign #MarketingNews #AdvertisingCampaign

Prime Video unveiled its 2026 India slate with nearly 55 titles, highlighting the growing global demand for Indian content. Leaders including Kelly Day, Nicole Clemens and Gaurav Gandhi emphasised scale, franchises and the global “travelability” of Indian stories. More here: afaqs.com/news/ott-strea… #StreamingWars #PrimeVideo #OTTIndustry #IndianContent #MediaBusiness #marketing #advertising

Nippon Paint India signs Punjab Kings as an official partner for Indian Premier League 2026, with its logo appearing on the team’s jersey sleeve. The partnership launch saw players Yuzvendra Chahal and Shashank Singh in attendance. More here: afaqs.com/news/mktg/nipp… #IPL2026 #PunjabKings #SportsMarketing #BrandPartnership #CricketBusiness

Delhi Capitals unveil a tiger-inspired jersey for Indian Premier League 2026, featuring captains Axar Patel and Jemimah Rodrigues. More here: afaqs.com/news/mktg/delh… #IPL2026 #DelhiCapitals #CricketMarketing #SportsMarketing #BrandCampaign #SunilGupta

Meet RJ Kisna Sports Broadcaster, Actor, and Singer-Songwriter speaking at DIGIES 2026. Join us as he brings his unique perspective on storytelling, sports, and digital culture in today’s evolving media landscape. More here: bit.ly/4lAcHjn 📅 March 26, 2026 📍 The Westin, Gurgaon #DIGIES #DIGIES2026 #DigitalMarketing #Content #Storytelling #awards #marketing

Zed Black rolls out the ‘Sab Shubh Hogi'’ campaign featuring Mahendra Singh Dhoni, highlighting its Pure Camphor and Bhimseni Camphor range during Chaitra Navratri. Anshul Agrawal of Mysore Deep Perfumery House says the brand is expanding into camphor and pooja essentials. More here: afaqs.com/news/advertisi… #BrandCampaign #MSDhoni #ZedBlack #Navratri #MarketingNews

Ajmal Dubai appoints Ranveer Singh as brand ambassador, launching the ‘Your Unseen Power’ campaign to connect with a younger generation of fragrance consumers. More here: afaqs.com/news/mktg/ajma… #BrandAmbassador #FragranceIndustry #RanveerSingh #MarketingNews #BrandCampaign #ajmaldubai #marketing

#afaqsCaseStudy: How Brooke Bond Red Label turned a simple cup of tea into a symbol of warmth, empathy, and togetherness across Indian homes. More here: bit.ly/41dkWbI #BrandStory #MarketingCaseStudy #TeaCulture #IndianBrands #StorytellingInMarketing #marketing #brand #redlabel

Nazara Technologies Limited to acquire a 50% stake in Bluetile Games and BestPlay Systems for $100.3M. Nitish Mittersain and Raymond A. Stauffer say the deal will boost AI-led game development and global scale. More here: afaqs.com/news/mktg/naza… #GamingNews #NazaraTechnologies #MobileGaming #TechDeals

We’re excited to welcome Nasheet Shadani, Founder & Creative Head, as a speaker at the 10th edition of afaqs! Digies Digital Awards & Conference. Join us on March 26, 2026, at The Westin Gurgaon for conversations shaping the future of digital marketing and creativity. More here: bit.ly/4lAcHjn #Digies #Digies2026 #DigitalMarketing #AdvertisingIndustry #Events #MarketingInnovation

Wellbeing Nutrition appoints Malavika Mohanan as brand ambassador for its Marine Collagen and Skin Fuel Glutathione range, highlighting the shift towards nutrition-led skincare. More here: afaqs.com/news/mktg/well… #BrandAmbassador #WellnessIndustry #SkincareTrends #BeautyNutrition #MarketingNews

FIFA partners with @YouTube as a preferred platform for the FIFA World Cup 2026, expanding digital coverage with creator-led content and wider access for global fans. More here: afaqs.com/news/digital/f… #SportsMarketing #FIFA #WorldCup2026 #YouTube #DigitalMedia #CreatorEconomy @FIFAWorldCup #BRANDING

That’s a wrap on the 3rd edition of afaqs! CommuniCon Conference! A heartfelt thank you to our esteemed speakers, partners, and enthusiastic delegates for making this edition truly memorable. Special thanks to Adfactors PR (Presenting Partner) and Teamology (Co-Partner) for their support. More here: bit.ly/4dB8ZE6 #CommuniCon #PRIndustry #CorporateCommunications #afaqsEvents #IndustryConversations #marketing #branding

@KIEOFFICIAL_ teams up with Chennai Super Kings and Kolkata Knight Riders for special collaborations in Battlegrounds Mobile India (BGMI). The partnership brings two campaign films and franchise-themed in-game content with the BGMI 4.3 update, launched ahead of the Indian Premier League 2026 season. More here: afaqs.com/news/mktg/kraf… #AdvertisingNews #Gaming #BGMI #IPL #BrandPartnerships #marketing #branding

@KIEOFFICIAL_ teams up with Chennai Super Kings and Kolkata Knight Riders for special collaborations in Battlegrounds Mobile India (BGMI). The partnership brings two campaign films and franchise-themed in-game content with the BGMI 4.3 update, launched ahead of the Indian Premier League 2026 season. More here: afaqs.com/news/mktg/kraf… #AdvertisingNews #Gaming #BGMI #IPL #BrandPartnerships #branding #marketing

#PeopleSpotting: Himanshu Verma joins @bharatpeindia as Head – POS Business. More here: afaqs.com/people-spottin… #appointment #leadership #bharatpe #join #FintechMoves #BharatPe

A big thank you to our esteemed jurors and outstanding winners for making CommuniCon Awards 2026 a remarkable success. Your insights, innovation, and excellence continue to elevate the standards of PR and corporate communications in India. We’re grateful to everyone who made this edition truly exceptional. More here: bit.ly/41cJ0LR #CommuniCon | #CommuniCon2026 #marketing | #publicrelations | #pr | #corporatecommunications | #corpcomm | #publicrelationsagency | #prprofessionals | #awards | #pragency | #prawards

From celebrity gossip to everyday conversations, Ozempic is quickly moving from prescription drug to cultural phenomenon. As cheaper Semaglutide generics arrive in India, the country could be heading toward its own weight-loss revolution. More here: afaqs.com/marketing/indi… #HealthTrends #Ozempic #WeightLossDrugs #HealthcareIndustry #ConsumerTrends #advertising

#afaqsCaseStudy : 'Pepsi and Bata are leading the charts, discover what marketers are exploring in these case studies.' More here:bit.ly/4bPT7fQ #casestudy #bata #pepsi #marketing #marketingstrategy #branding

At afaqs! CommuniCon Awards 2026, Adfactors PR dominated the winners’ tally with 18 metals, leading a night that celebrated standout work in PR and corporate communications. More here: afaqs.com/afaqs-live-eve… #CommuniCon #PRIndustry #CorporateCommunications #AdvertisingNews #BrandReputation