Change Research

Campaigns can’t afford guesswork. 🎯 Change Research delivers: ✅ Fast, reliable polling ✅ Hard-to-reach voices ✅ Tools from custom polls to AI modeling 230+ campaigns in 43 states trusted us in 2024. Yours could be next. 👇 📩 changeresearch.com/methodology-ac…

🏆Honored to share that the Change Research Portal won Best Use of Technology in Research at the 2026 Reed Awards. Grateful for this recognition from Campaigns & Elections. hubs.la/Q046M5HN0

3 in 4 Americans think the government is hiding something about Epstein. ◾ 77% of Americans say the Epstein investigation should continue. That includes 64% of Republicans. ◾ 75% believe he was murdered to protect powerful people. (nearly identical rates across Dems & GOP)

New polling: 🔹79% oppose birth control limits 🔹72% oppose IVF restrictions 🔹80% support paid family leave 🔹71% support childcare funding, including a majority of Republicans Full findings at hubs.la/Q045FHNW0

Our Principal Analyst Courtney Kronenberg breaks down voter attitudes toward candidate wealth: 🚩 Being a billionaire: red flag for 2 in 3 independents ✅ Being working class: green flag across the spectrum Read more: hubs.la/Q0434yjx0

The SAVE America Act just passed the House 218-213. We polled on this exact issue a year ago. 48% of Americans worried certain groups would struggle to get required documents. Our data: hubs.la/Q0434HQC0

Presidents Day reminds us why this work matters. Every poll we run, every survey we field, every data point we analyze is ultimately about understanding the relationship between Americans and the people who represent them. Happy Presidents Day from our team to yours.

Our Principal Researcher, Lauren Goldstein, in The New Republic on why Democrats shouldn't just chase poll numbers: "Embrace the power that you have to make the things you think should matter matter, because you have the ability to do that." hubs.la/Q0434h8L0

It's Valentine's Day weekend, so naturally we're talking about red flags. Candidate red flags. Over 80? Major red flag It's Valentine's Day weekend, so naturally, we're talking about red flags. Candidate red flags.

Penn Station + Dulles renaming debate got us curious: Should sitting presidents get federal stuff named after them? Our Jan poll: ◾ 42% no, not sitting presidents ◾ 18% only after leaving office ◾ 15% yes ◾ 14% yes, but only w/ congressional approval

AI had a big Super Bowl ad moment. But Americans are more worried than excited. Big concerns: 🔹 AI bots posting content online (80% concerned) 🔹 AI realistic images/videos (76%) 🔹 AI political content/ads (73%) 🔹 AI-written news (71%)

Voters want experience, not political royalty. Change Research surveyed 1,588 likely voters to understand political red or green flags: ✅ Governor experience = green flag 😐 Total outsider = mostly neutral 🚩 Political dynasty/family connections = red flag (across parties)

Black History Month is a time to listen. We asked Black Americans about their priorities: 🔹 Racial equity & justice: 36% 🔹 Inflation/cost of goods: 34% 🔹 Healthcare costs: 30% 🔹 Housing costs: 30% 🔹 Government corruption: 26% 🔹 Insurance costs: 25% hubs.la/Q042n2-_0

Bad Bunny headlines the Super Bowl halftime show Sunday. Our data shows the generational divide. More likely to watch: 🔹 18-34: 30% 🔹 35-49: 21% 🔹 50-64: 17% 🔹 65+: 12% hubs.la/Q041Z9FT0

Democrat won Texas state Senate seat in a district Trump won by 17 points, a 31-point swing. Our data shows what voters want in candidates: ✅ Working class: 67% green flag ✅ Veteran: 55% green flag ❌ Billionaire: 52% red flag ❌ Served in govt 10+ years: 33% red flag

Goverment corruption is the #1 issue for voters: 36% (Jan 2026), ahead of inflation (27%) + immigration (22%). ✅ 76% back a full ban on congressional stock trading

Dec 2025 Compass Poll: 56% oppose goverment oversight of social media (32% support). As the TikTok ownership fight wraps up, the public is drawing a line between security concerns and content regulation. Data by age/party/usage: hubs.la/Q040BSM_0

Americans are split on ICE overall, but clear on where they don’t want enforcement. 📊 New national data: • 52% view ICE unfavorably • 49% say most agents abuse power • 75% oppose raids at schools, churches, hospitals (n=1,759) Full report: hubs.la/Q040BSlT0

Voter priorities are shifting headed into 2026. ⬆️ Gov’t corruption: 37% (Nov) → 31% (Dec) → 36% (Jan) ⬇️ Inflation: 39% → 30% → 27% ⬇️ Healthcare costs: 29% → 23% → 20% 📊 Real-time insights. Monthly updates. hubs.la/Q03_QsTr0

Polling once shows where voters are. Progression testing shows how they think. Our ballot progression testing shows how voters move from first impression to informed to final decision. hubs.la/Q03_NgZ30

Trump’s base is relatively solid on foreign policy. The middle is not. From our December tracking poll: Overall: 44% approve, 52% disapprove of Trump’s foreign policy. Among Independents: 30% approve, 66% disapprove