Crowd Control
7.6K posts
@CrowdControl
😈 THE app that lets your viewers take control 🎮 Make ANY stream interactive with In-Game & On-Screen effects 🖥️ Works everywhere - Twitch, YouTube, TikTok
The economic environment in the streaming space has been in a bad place for a number of years now. On a macro- level, high interest rates make money harder to access, and finding investors is even harder. More specifically, the effects of the gaming industry layoffs and the impact of the economy on creators (and their audiences) means that everyone is tighening their belts more and more. (A reason why Twitch is making it possible to make money from day one - without being able to withdraw it. Every bit helps.) Having multiple sources of revenue are key for both creators and services in the space if they want to survive the months and years ahead.
a lot of creators are about to realize that “popular” and “sustainable business” are very different things. the reality is this space has conditioned creators to expect enterprise-level infrastructure for $0, and eventually that model breaks somewhere.
we spend so much time thinking about the space, nailing @CrowdControl's monetization model and keeping it real to streamers that monetization is the only way we can survive. yeah sometimes we wish we were bigger or growing faster... but i think... i think we got something right.
