Drew Levin

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Drew Levin

Drew Levin

@drewlevinn

Founder @sideshift_app | ex-ML @columbia | Helping Gen Z make 💰 & consumer founders go viral

New York, NY Katılım Ağustos 2021
342 Takip Edilen3.3K Takipçiler
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Drew Levin
Drew Levin@drewlevinn·
We spent $50,000 on this video. Announcing @sideshift_app — you’ll never have to worry about capturing mindshare again.
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Drew Levin
Drew Levin@drewlevinn·
Companies are really raising 30M and spending 15M on spamming tiktoks
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hashmoney
hashmoney@gethashmoney·
Nobody has separated the ideation layer from the execution layer in creator economy. Billo, SideShift, Insense they all assume the person who thinks of the concept is the same person who films it. It is just not like that
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Drew Levin
Drew Levin@drewlevinn·
We see a direct correlation between revenue and ugc views for all apps under 10M ARR
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Drew Levin
Drew Levin@drewlevinn·
25% more brands have already desposited money to @sideshift_app this month than last month and its only May 19th
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Drew Levin
Drew Levin@drewlevinn·
Partnership ads and Spark behind ugc videos that have above 10% engagement is completely cracked. You can spam tiktoks and run paid behind the winners and create infinite money
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Drew Levin
Drew Levin@drewlevinn·
Clipping and UGC are not compatible they are adjacent but completely different
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Drew Levin
Drew Levin@drewlevinn·
I have seen some of the biggest consumer products add millions of ARR in their first week doing ugc yet some people try to claim it doesnt work. they just have no idea what their doing
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Drew Levin
Drew Levin@drewlevinn·
You know you have pmf when your competitors pay for your platform to acquire your users
Drew Levin tweet media
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Drew Levin
Drew Levin@drewlevinn·
SideShift is launching the best way to attribute UGC very very soon
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Mert
Mert@mert_0_0_·
@drewlevinn Totally Drew, what markets you think benefits from UGC the most?
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Drew Levin
Drew Levin@drewlevinn·
The number of active companies hiring ugc creators has doubled on SideShift in the past 3 months. In a year ugc will be as big as influencer marketing
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Drew Levin
Drew Levin@drewlevinn·
It’s that simple
George Lampropoulos@GeorgeLampro20

@sideshift_app using sideshift to market sideshift. Masterclass on dogfooding your own product. Their attention to detail is unmatched too, once you sign up you get a text message that feels like it was personally sent to you. Attention to detail is insane. 10.4M views btw 👇

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Drew Levin retweetledi
Joseph Choi
Joseph Choi@JosephKChoi·
Suno is going crazy on tiktok rn, they hit #1 on app store with 188M views in just April playbook is actually really simple > one format: "text to song" > example vid below: 1. cutting fruit visual hook + 2. place funny text on screen 3. turn it into song with the product (suno) = 11M views / 1M likes > format is inherently viral, no need for influencers. they use small UGC creators from sideshift > repeat the format x1000 videos > format works so well that they built the text-to-song feature into app > users naturally make the format to participate in the trend, for free viewers see tiktoks, join app, users make tiktoks. infinite distribution loop
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Oliver Manilow
Oliver Manilow@ManilowOliver·
A year ago we had a broken business model and an app that didn't work now we have over 1,000 B2B customers and we just took our first company retreat to Mexico you can really just do shit
Oliver Manilow tweet media
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Drew Levin
Drew Levin@drewlevinn·
5 days into the month and creators have already earned over 1 million dollars on SideShift
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Drew Levin
Drew Levin@drewlevinn·
When you have to ban Nigeria and Pakistan it means you are scaling
Avi Patel@avipat_

We have removed Kled from the Nigerian app store and IP banned the entire region. The first thing I would like to say is I have nothing against Nigeria. I have a ton of friends from this region and these were some of our earliest app adopters. Genuinely, thank you all for the support. Kled has been up and running and out of beta for 4 months now. We have paid out hundreds of thousands of people for their data, and our users have uploaded over 1 billion assets onto our platform. After several months of uploads we found that Nigeria had a ≈95% fraud rate. Instead of real, usable data, users were uploading pictures of black screens, duplicate photos, internet generated images, AI generated images, etc. at an unimaginable scale. In comparison, Malaysia, Indonesia, and the Philippines have a less than 10% fraud rate across 10x the userbase size. Our fraud system is fast to catch these issues but the level of complexity of these schemes is getting out of hand. This weekend we were flooded with thousands of fake Japanese passports and identity cards with Nigerians photoshopped onto them in our KYC system. That was the final straw. As a startup we can't afford to eat the costs of that data overhead, so we temporarily removed the app from the region while we improved our fraud detection and banning system to quickly filter out bad actors when the time is right. On top of all of this, every time we make a post there is someone asking us to bring the region back within seconds. We hear you, but it's gotten out of hand. We've made this decision with great care. We love everyone who has genuinely supported Kled from Nigeria, and we hope to return when the time is right. -Kled Team

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Nick Lawton
Nick Lawton@nicholasnlawton·
HIRING engineers in NYC Come build with us Reshaping the creator economy
Nick Lawton tweet media
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