FSEA

📊The 2025 Trend Tracker results are here! Two Sides' latest report reveals consumer preferences about paper, packaging, and sustainability in a digital world. 🌎📝 👉Download the report - it is available for free to members: pulse.ly/3ladvrprw9 #ConsumerTrends #TwoSides

Direct mail is going through a golden period of success, with its ability to grab the attention of the consumer, compel them to open, and guide them towards action. Read more in our The Page_ Newsletter. pulse.ly/tkymy0zgdr #directmail #paperfacts #paper #mail

Did you know paper has a high recycling rate and is diverted from Canadian landfills more than any other material? Paper fibres made up the largest share of diverted materials, accounting for 36% of all waste diverted from Canadian landfills in 2023. Get more #PaperFacts now! pulse.ly/0thk8rsnzu #paper #recycle #recycledpaper

Did you know the U.S. pulp and paper mills have decreased water use per ton of product by 8.3% since 2005, and by more than 50% since 1975? Get more #paperfacts here: pulse.ly/lbkv2rcgca #paper #recycle #sustainable #paperindustry

Paper has a circular lifecycle – it’s renewable, recycled more than any other material in the U.S. waste stream, and mostly produced using renewable, bioenergy. We are busting the myths around paper and its sustainability. Get the facts: twosidesna.org/mythsandfacts #SustainablePaper #PaperFacts

Breaking and separating fibers during recycling can impact the paper’s durability, brightness and printability. Learn more about the balance between virgin and recycled paper fibers! twosidesna.org/two-minutes-wi… #paperfacts #recycling #paperindustry #recycle #sustainable

Today is International Day of Forests. We celebrate U.S. forests, which are renewable, natural resources continuously replenished through sustainable forest management and natural regeneration. pulse.ly/yi5dqbzd2g #internationaldayofforests #forestry #forestmanagement

Join the Movement: Tell Your Sustainability Story with Two Sides North America! In an era where digital solutions are seen as inherently sustainable, the print, paper and paper-based packaging industries play a crucial role in shaping environmentally friendly practices. Learn how you can help share our industry's sustainability successes! twosidesna.org/join-the-movem… #print #paper #printindustry #sustainable #antigreenwashing

Electronic communication is often presented as a “green” alternative to paper. While companies erroneously present a reduction in paper use as environmentally friendly, they fail to consider the full lifecycle impacts of the digital alternative. Read more in our blog. twosidesna.org/environmental-… #ewaste #paperfacts

Unplug, unwind, and reconnect with nature on National Day of Unplugging! Dive into a captivating book, unleash your inner artist, or hit the trails and soak in the beauty of the forests. Ditch the screens and embrace the power of paper. #paperfacts #unplugging #paper #booklover #lovepaper

The paper and mailing industries have long been proactive in implementing sustainable practices that not only mitigate environmental concerns but also contribute positively to our planet’s health. Read more on our blog. twosidesna.org/challenging-th… #directmail #mail #paperfacts #paper

Companies that make unsubstantiated #Greenwashing environmental claims not only mislead consumers but also seriously threaten the economic security of more than 2 million men and women in the North American paper, printing, and mailing sector whose livelihoods depend on paper. pulse.ly/edji30v6ba

Digital communications is not always the more sustainable choice over paper. The increased reliance on devices compounds the overall environmental impact of the electronics industry. With 62 billion kg of electronic waste generated worldwide in 2022, only 22.3% of this was officially documented as properly collected and recycled. Visit our website to learn more. pulse.ly/bzkgnfqz6v #ewaste #paperfacts #paper #paperindustry

Paper is recycled more than any other material in the U.S. municipal solid waste stream. Did you know the recycling rate for cardboard - or what the industry calls corrugated - was more than 71%-76% in 2023? Get more #paperfacts! pulse.ly/yksrreff7i #cardboard #paper #recycling

U.S. forests are a renewable natural resource and are not shrinking. Each year, U.S. forests grow approximately two times more tree volume than is harvested, with a net average annual increase in growing stock of about 25 billion cubic feet. Learn More: pulse.ly/pewcirmdky #forestmanagement #paperfacts #forestland

When harvested responsibly, trees continue to serve multiple functions, and nearly every part of the tree can be used. As our members know, one of the most significant ways we use trees is through the production of paper, which is crafted from the residuals of wood that might otherwise go to waste. Read more about the life cycle of a tree! pulse.ly/r3q3nxhfo2 #forest #paperfact #paperindustry

Print and paper products are a highly sustainable choice for communications, marketing, knowledge sharing, information security, and product transport and safety. Get the Facts about print and paper! pulse.ly/vwmdxwovvp #paperfacts #paperindustry #printindustry #sustainable

Ready to Bust some Myths? When it comes to the sustainability of print and paper, it is important to separate the facts from the myths. Learn more pulse.ly/s9ost0ma5s #paperfacts #paper #packaging #printindustry #forestry #sustainable #recycle

Learn more about greenwashing as Jules Van Sant, Executive Director of Two Sides North America, discusses its impact on the paper, print, and paper-based packaging industries. pulse.ly/tjnlriaeqh #greenwashing #antigreenwashing #paperfacts #paperindustry #packaging

Books bring new worlds to life and transport us on exciting adventures. In a world deluged by tech, National Read a Book Day encourages us to silence the noise and turn the pages for a while. #DYK print books are Gen Z’s number one preferred book format?pulse.ly/8wnae00nkg