WRITER

What does the next generation of agent infrastructure look like? At the @daytonaio Compute Conference, @waseem_s, co-founder & CTO of @Get_Writer sat down with @mattturck, VC at @FirstMarkCap, to make the case: not just running code inside sandboxes, but running entire agents, memory, models and all, inside fully isolated environments.

"It's north of 85% savings in terms of time and tasks that go away." — Matt Harker, VP Consumer Experience Transformation at @CloroxCo. Great piece in @FastCompany on our new product releases – Skills & Playbooks – and what Clorox is building with WRITER. The team transformed their approach to digital shelf creation from a manual, bottlenecked process to an easy button for updating thousands of SKUs across their retail partners every time a spec or season changes. Their company voice, legal requirements, and retail specs are all encoded into Skills. Now when a retailer changes their format or it's time for back-to-school season, they just update the Skill, re-run the Playbook, and it's done. That 85% time savings? Reinvested into the creative work that actually moves the brand. They're orchestrators now — running the system, not stuck in it. That's what happens when business teams — not just engineers — own the AI they use. Full story 👉 lnkd.in/eZyiCetQ

Your AI outputs assets in minutes. Your compliance team needs weeks. That's the gap. Skills in WRITER changes that. Build a Skill with your exact compliance review guidance. Natural language. Then attach it to a marketing asset review Playbook. Now every campaign asset auto-checks compliance before it ships. ✅ And this is just one example. Anyone can create a Skill. Capture your expertise once: your standard campaign brief format, the specific way you want AI to conduct competitive research, the messaging for next month’s product launch, and more. Make it available everywhere. Let AI agents execute with your team's actual standards. WRITER becomes an extension of your team that actually knows how you work. No individual feature solves for enterprise complexity on its own. But Skills that codify expertise + Connectors that work securely + Playbooks that orchestrate workflows = the system that empowers business teams while giving IT full governance. Recent releases within WRITER: Skills, presentation templates, My Work, and more: writer.com/blog/new-round…

Thrilled to share that we’ve been named to @FastCompany's 2026 Most Innovative Companies list - Enterprise category - for “building models and agents to get real work done”! 🏆 For our Global 2000 customers, AI innovation isn't about flashy demos or more copilots. It's about solutions you can trust with your brand, your business, your people, and your reputation. That’s why this past year, the WRITER team spent just as much time building granular controls, secure gateways, and audit trails as we spent designing advanced AI agents that can think, plan, and act like real teammates. It’s why we ground every output in your organizational DNA, and why our enterprise-grade LLMs are some of the most efficient and transparent in the industry. It’s also why our customers see ROI in months while the rest of the industry is still struggling to scale. Safe agents. Real work. Actual results. At WRITER, we’re empowering marketing, sales, and business teams to drive enterprise growth and a wildly more ambitious future. Thank you to Fast Company for the recognition, the incredible WRITER team who pushes our innovation forward every day, and huge congrats to our customers and fellow innovators who also made the list. We’re honored to be building alongside you. ❤️ fastcompany.com/most-innovativ…

Your team is automating more work. You're tracking time saved. But 2 out of 3 CMOs still aren't seeing AI returns. According to new Gartner® research, the issue isn't your AI strategy. It's what you're measuring. High performers measure something completely different: business outcomes. Customer experience effectiveness. Conversion rates. Revenue impact. Not hours saved. By 2028, only 10% of CMOs who prioritize time savings will secure the budget needed for strategic objectives. More on this right here: lnkd.in/eFhuQYKW

⏳T-3 days for our Agentic Enterprise executive series in London! 🇬🇧 As our CMO Diego Lomanto puts it: The CMO role is being rewritten from brand guardian to organizational architect. We’re SO excited to facilitate an unfiltered conversation on the future of GTM with a powerhouse lineup of innovators, including Colin Kelton (CMO, Vanguard), Amish Mehta (Director of AI and Agentic Commerce, Boots), Zsuzsanna Blau (Head of Global Marketing & CVM, VOIS), Sara Sheridan (VP Data & AI, Beauty Pie), and more! These leaders are 6 months ahead of the curve. They’re sharing the raw blueprints for what works, what doesn’t, and how they’re building for radical simplicity in the agentic era. Peep some of the sessions! 👀

Nobody does a web search for "hair loss treatment" anymore. They ask AI: "My hairline is receding. What treatments actually work?" If your site is optimized for keywords, AI assistants aren't recommending you. And publishers are seeing 30-70% traffic drops because of it. Benjamin Popper, our Director of Content, built a playbook that converts traditional SEO keywords into natural language queries for AI search. For a hair restoration company, it transformed 91 keywords across 5 customer personas — matching how real people talk to AI. Optimize for conversations, not keywords.

Gong ↔ Salesforce ↔ Snowflake ↔ Google Docs ↔ Asana ↔ Slack. Our sales team had 350 calls with CMOs this month. WRITER Agent just turned all of that into a complete persona guide in four minutes Pulled transcripts from Gong. Cross-referenced with Salesforce. Generated analysis. Drafted the doc. Updated all our systems. Scheduled the team sync. Zero human coordination required. This is what WRITER connectors actually do — marketing campaigns flow from data to shipped content. Sales intelligence becomes executed plays. GTM strategies move at AI velocity instead of org-chart velocity. Every action governed by existing RBAC. IT stays in control. Business stops waiting. 💪

Big news! WRITER is featured in @Inc, out on newsstands today! 🗞️ Earlier this year Ellen McGirt spent time with our team digging into the story behind WRITER and the category-defining vision for enterprise AI that our co-founders @may_habib and @waseem_s have been driving for the last five years. While the industry races to ship one-size-fits-all AI tools, we’ve taken a fundamentally different approach: building trusted frontier AI systems for the high-stakes reality of the world’s largest enterprises. As Ellen writes, "WRITER has evolved to establish a beachhead in agentic AI—autonomous agents that can handle complex business processes even in highly regulated industries—and has been on a tear ever since. Its agents function like human knowledge workers, automating work across silos and functions... [helping it] quickly build the gold standard for enterprise AI and a client list that's the envy of Silicon Valley." Huge thanks to @Inc team for capturing the "why" behind WRITER and our employees, customers, investors, and partners who are building a wildly more ambitious future of work with us. inc.com/ellen-mcgirt/m…

Most automation tools make you think like a developer. Map the logic. Connect the APIs. Structure the file system. We built Playbooks in WRITER to flip that. Now you just describe the outcome you want. WRITER Agent transforms it into a complete playbook—auto-connecting your knowledge graphs, files, and third-party apps. Then share it across your team. Duplicate it for similar workflows. Turn any successful session into a reusable playbook with one click. No prompt engineering or technical skills required. Just describe what you want done, and WRITER Agent will build the workflow within minutes!

The leadership playbook that got you the corner office is officially backwards. Most orgs are just using AI to become faster, more expensive versions of their old, clunky selves. Our CEO May Habib shares why it’s time to blow up the old playbook and her 3-step approach to AI success: 1️⃣ Design for radical simplicity. If a workflow step doesn't add real human judgment, cut it. 2️⃣ Redefine how people grow. Rewrite roles around setting direction and making judgment calls. 3️⃣ The goal isn't a 10% productivity tweak — it's about building businesses that were literally impossible a year ago May shares more on the “AI Leadership Reckoning” in @FortuneMagazine: fortune.com/2026/02/24/wha…

Field marketers: how many calendar holds do you create every time you book a flight? Ryan Schwary, our Field Marketing Manager, was creating two for every trip. One public for her team. One private with confirmation number and seat details. Flying multiple times a week and juggling timezones across the 🌍? That adds up fast. She built an AI agent that automates it. Flight details ➡️ Agent connects to Google Calendar ➡️ Creates both holds automatically ➡️ Handles time zones As Ryan says: "I'm constantly on the road. I'd rather focus on the events I'm traveling to, not the logistics of getting there."

Our team is doing a live walkthrough of how we use these in our marketing workflows on March 12. Worth joining for anyone curious about how it looks in practice → go.writer.com/writer-work-ma…

🙋🏻‍♀️Raise your hand if you’ve spent more time editing AI outputs to "sound more like your brand" than it would've taken to just write it yourself. That's... not the promise of AI, is it? We rebuilt Voice in WRITER to fix that. What's new: → Upload unlimited brand examples to train your voice → Test and refine across different content formats before you go live → Voice now applies during generation (not as a background rewrite) for better quality Create your CEO's LinkedIn voice. Your product team's voice. Your company's voice. Then watch your team create on-brand content from the first draft — no editing tax required. Skip the prompt engineering. Skip the editing rounds. Just start with content that sounds like you!

🌍 The Agentic Enterprise is coming to a city near you! The gap between AI potential and AI performance is massive. And most GTM teams are still stuck on the wrong side of it. We're bringing together an exclusive group of CMOs and GTM leaders for an intimate half-day experience across multiple cities where agentic AI stops being a concept and starts being a competitive advantage. Join us for: → Live product demos. Real tech. Measurable ROI you can see before you invest. → A tactical implementation roadmap built for your business. → Peer-to-peer stories from leaders who've already made the leap → Change management frameworks for building genuinely AI-native teams. → A network of likeminded leaders navigating the exact same journey. First stop: London | March 24 🇬🇧 go.writer.com/roadshow-2026-…

Curious how our team uses these features in real marketing workflows? We're walking through all of it live on March 12 → go.writer.com/writer-work-ma…

How many times has someone on your team cracked a perfect workflow — and then it died in their chat history? This month at WRITER, we launched One-click Playbook creation. You can now capture any successful session and turn it into a reusable Playbook your entire team can run 🔄 Also new this month: → Natural language queries to @Snowflake & @databricks (no SQL) → Custom connectors for internal systems via OpenAPI or MCP → Enhanced Voice tuning so every output sounds like your brand → Transparent citations in every AI-generated deliverable The goal has always been the same: don't just make one person faster. Elevate the whole team. 💪

Introducing the new ✨WRITER Partner Program✨– designed to give the organizations working with us the incentives, resources, and structured support to drive enterprise AI transformation. We’re curating a thriving ecosystem of solution providers, delivery leaders, and transformation partners passionate about quality, outcomes, and execution excellence. Together, we’re extending the enterprise's ability to transform itself through builders who are trained and supported like extensions of our own delivery teams. Today we announced a new partner portal and learning foundry to support our partners at every stage of their journey with us. The program has 3 tiers: → Activate: Platform access and structured enablement → Elevate: Co-sell and co-deliver with proven impact → Ascend: Shape the category through delivery excellence Not a network. A force multiplier. Huge thanks to our partner ecosystem for building this with us 🙌 Get more details about the new partner program (writer.com/blog/new-partn…) or sign up here: partners.writer.com/landing-page