Mike Rittelmann@MRittCGS
Every high school football program should have a coach on staff with the title of Recruiting Coordinator.
In today’s football landscape, recruiting has become a full time responsibility. College coaches want organized communication, verified information, and trusted relationships within a program.
That responsibility should not fall completely on the Head Coach.
Why every program should have one ⬇️
✅ Takes Pressure Off the Head Coach
Head Coaches already manage:
• Practices
• Game planning
• Staff management
• Parents
• Fundraising
• Administration
A Recruiting Coordinator helps handle:
• College communication
• Highlight film distribution
• Camp information
• Transcripts and measurables
• Player profiles and exposure
This allows the Head Coach to focus on leading the program.
✅ Builds Relationships With College Coaches
College staffs value programs that communicate quickly and professionally.
A Recruiting Coordinator becomes the main point of contact and helps build long term relationships that can benefit future athletes within the program.
Relationships matter in recruiting.
✅ Helps Parents Navigate Recruiting
Parents often have questions about:
• Camp invites
• Offers
• Timelines
• Social media
• Exposure opportunities
Having a Recruiting Coordinator creates trust and helps families better understand the process.
✅ Great Opportunity for Young Coaches
This is a tremendous role for a young assistant coach.
It helps develop:
• Networking skills
• Communication skills
• Leadership responsibilities
• Evaluation experience
• Relationships with college staffs and scouts
Many future college coaches begin by handling recruiting responsibilities at the high school level.
✅ Cost Effective Ways to Do It
Not every school has a huge budget and that is okay.
Programs can:
• Assign the role to a young assistant
• Use a volunteer alumni coach
• Have support from teachers or media students
• Use booster club help for graphics and recruiting materials
You do not need a massive recruiting department to make a major impact.
✅ Helps Players Gain Exposure
A Recruiting Coordinator can help ensure athletes do not get overlooked by:
• Sending film to colleges
• Organizing player information
• Communicating with recruiters
• Helping athletes prepare for camps and showcases
Exposure equals opportunity.
At the end of the day, a Recruiting Coordinator is not just helping players get recruited.
They are helping build relationships, support families, promote the program, and create opportunities for student athletes. 🏈
