Licensing International

"What should you do when licensing agreements and revenue don't line up? Learn more: #licensing #brandlicensing" licensinginternational.org/news/when-lice…

What happens when licensing agreements and revenue don't line up? Find out here: #licensing #revenue licensinginternational.org/news/when-lice…

The growth of TikTok’s “BookTok” community has reshaped publishing, bringing with it legions of new fans and opportunities for licensing. Learn more: #tiktok #booktok #romantasy licensinginternational.org/news/booktok-p…

Tabletop suppliers are targeting licensing for niche brands as they battle to offset tariff-related price increases. Learn more: #Licensing #HomeDecor licensinginternational.org/news/niche-bra…

Bag charms and keychains aret increasingly being added to backpacks, luggage, and even dog collars. Learn more: #keychain #charm licensinginternational.org/news/fandom-fo…

Chinese manufacturers are focused on international consumer electronics brands' recognition for expansion. Learn more: https: #electronics #consumerelectronics licensinginternational.org/news/legacy-co…

The pricing (and quality) gap between mass market and premium beauty products continues to narrow as sales increasingly shift online. Learn more: #beauty #makeup #skincare licensinginternational.org/news/the-beaut…

Instead of opening new stores, retailers are expanding by focusing on wholesale distribution. Learn more: https: #retail #wholesale licensinginternational.org/news/retail-br…

The home textiles category is focused on appealing to Gen Z consumers as the younger generation begins to buy homes. Learn more: #homedecor #licensing licensinginternational.org/news/home-text…

Product suppliers are weighing the increase of wholesale prices in response to rising manufacturing costs tied to global conflict. Learn more: #retail #shipping licensinginternational.org/news/suppliers…

Sports fans are demanding more interactive, customised experiences delivered across multiple platforms. Learn more: #sports #licensing licensinginternational.org/news/the-shift…

France Licensing Day & Licensing International Awards will return to Paris for its 4th edition on June 30, 2026. Learn more: #FranceLicensingDay #awards licensinginternational.org/news/france-li…

There are significant licensing opportunities in the pet category, including across grooming products, toys, leashes, and apparel. Learn more: #pets #licensing licensinginternational.org/news/pet-foods…

Brands like Mad Beauty are launching new licensed lines inspired byThe Devil Wears Prada ahead of the film's anticipated sequel. Learn more: #TheDevilWearsPrada #licensing licensinginternational.org/news/mad-beaut…

With mergers and acquisitions on the rise, intellectual property is becoming more important than ever before. Learn more: #IP #Brands #Licensing licensinginternational.org/news/the-impor…

Brand licensing deals at theme parks are evolving in response to significant consolidation. Learn more: #ThemePark #SixFlags #WarnerBros licensinginternational.org/news/83924/

Disguise is launching new costumes inspired by the hit movie KPop Demon Hunters, including pet costumes. Learn more: #KPop #KPopDemonHunters licensinginternational.org/news/disguise-…

Millennials and Gen X account for 60-70% of home goods spending, but suppliers are also focused on appealing to Gen Z. Learn more: #GenZ #Millennial #HomeGoods licensinginternational.org/news/home-good…

Learn how to effectively use licensing data across every team in your business: #licensing #data licensinginternational.org/news/why-licen…

After years of spotlighting energy drinks, beverage suppliers are focusing on low- or non-caffeinated options. Learn more about the factors driving this trend: #energydrink #licensing #foodtrend licensinginternational.org/news/the-buzz-…