Muzing

Gotta be a slow day for whoever gets passed the first sentence of the new definition of #museum. It captures everything except the attention of audiences @IcomOfficiel icom.museum/en/news/icom-a…

The cultural sector must transform itself to connect with people where they are. There's reason innovation comes from the outside. How can arts pros who have come up in a system that hasn't seen any meaningful innovation ever be expected to go against everything they know?!

#artisbeautiful vulture.com/2021/12/julian…

@TF1 reporting how museums are adapting to this technological age only to show how late they are to the party 🍾😒 The day #museums anticipate change and take a risk by acting on it will be the day they change the world. tf1.fr/tf1/jt-20h

Given the current societal context this is probably one of the most important data points for museums

Guess I’ll have to subscribe to know the answer but I think I have a pretty good idea of what it is… museumhuman.com/are-we-enterin…

Museums deserve credit for the work they‘ve done since COVID, but as long as reactivity outweighs proactivity then true industry-wide innovation will remain elusive. Anticipating change and acting on it isn’t courageous. It’s smart leadership.

71 years ago the curator of a Brazilian #museum understood that to resonate with young audiences museums need to offer an EXPERIENCE 😎 💪 Many individual museums have since made that happen 🔭 The #cultural sector as a whole isn't there yet #art @IcomOfficiel @ICOM_France

“This approach would directly target a captive and typically affluent demographic”and goes to show the economic importance of #cultural audiences 🎭🎨🤑 #art #arts #theater #economic #culture #muzing bloomberg.com/news/articles/…

"The Viennese are very open-minded" Question now is will they pay $4.99 a month for "painted nudes and risqué statues"... #art #nude #naked #Vienna @AlbertinaMuseum @Leopold_Museum artnews.com/art-news/news/…

This convergence of content and commerce should be of particular interest to museums 🤑 #art #culture #museum #money #muzing corporate.walmart.com/newsroom/2021/…

Where we connect with each other around our cultural interests is where we'll rediscover authenticity, positivity and optimism. 👉 muzing.org/app #art #culture #social #museum #muzing

More than curators, more than collections, more than programming, museums are an experience #art #museum #curator #exhibition #culture #experience #marketing #muzing

Imagine a #museum #marketing campaign around the *experience* instead of simply ‘exhibit title, image, start/end dates, repeat’ 🤔 Ex/ “The Georgia and George experience! Meet a friend at the @CentrePompidou for the Georgia O’Keeffe #exhibit then grab a table at the George.”

Muzing is as Muzing does 😎 What is Muzing? A #cultural network for audiences to share, discover and connect around the arts Why are we building #Muzing? Because #art is the path of least resistance between the anxious and lonely self and the #authentic and #optimistic self

#Museum collections are a significant public inheritance, (...) Inherent in this public trust is the notion of stewardship that includes rightful ownership, permanence, documentation, accessibility and responsible disposal. #ICOMCodeOfEthics 📘

Passion is contagious. Happy and passionate employees will over time do more for museums than all those marketing budgets combined. #museum #art #work #employee #passion #happiness

Museums must realize a rising tide lifts all boats to regain their place in the #social agenda 🚤 Promoting #museum programming is crucial and local. Promoting the museum *experience* is transformative and universal. #art #experience @IcomOfficiel @AAMers @TheArtNewspaper

👌 @MuseumModernArt

Quick observation: #France is a great place to build the foundations of a #startup (google 'indemnisation chomage en france' to see why). But sadly that incredible advantage is mostly lost in the growth #capital phase. Anyway, Muzing is awesome and Muzers are awesomer 😁