Supermetrics

🇧🇷 São Paulo, see you tomorrow! We’re heading to CMO Summit 2026! If marketing data still feels scattered, slow, or hard to act on—let’s fix that. Join Maurício Penha’s roundtable or swing by Booth 031 👋 We’ll be talking about how to: • bring your data together • see what’s actually driving performance • move faster with confidence Come say hi.

Your marketing data, now in Claude ⚡️ We’re going live this Thursday, March 26th, with Supermetrics founder Mikael to show you what that actually looks like 👀 No dashboards. No exports. Just answers. If you’ve been curious about using AI to actually understand your marketing performance (not just summarize it), this is for you. We'll share something extra for those who join live 🎁 Sign up now and join us live! bit.ly/3Nmuj5X

What if your marketing data could answer you back? Now it can — inside @claudeai We’ve been building a new way to bring your data into the conversation—so you can go from “what happened?” to “what should we do next?” This is just the beginning. More to come next week 👀

We’re excited to be back at @measurecamphel as a sponsor this year! 🙌 If you’re attending on March 28, come say hi to the Supermetrics team! Stop by our booth to: • Chat with our experts about marketing data & analytics • Join our raffle • Grab some fresh Supermetrics swag See you at the Helsinki Region Chamber of Commerce! 👋 Learn more about the event: helsinki.measurecamp.org

You've nailed your reporting. But what happens after the dashboard? 🤔📊 Join us on March 31st for a deep dive into our newest product innovation, where we'll show you how to move beyond insights and turn your data into real marketing impact. Sign up here 🔗 bit.ly/4uxQ9Uu

🇧🇷 Brazil, we’re coming. We’re heading to CMO Summit 2026 to talk about one thing: turning messy marketing data into decisions that actually drive growth. Find us at Booth 031 👋 Find the full event agenda here 🔗 cmosummit.com.br See you in São Paulo!

Spoiler: ROI isn't fully provable. You know the drill — every quarter, same question from the C-suite. Every quarter, same headache trying to answer it. You're not alone. 40% of marketers say proving ROI is their #1 challenge, according to our 2026 Marketing Data Report. The fix isn't better attribution. It's changing how you think about measurement altogether. We broke it down on the blog 👉 bit.ly/3P4rM0w

Stronger analytics = better results. Most marketers agree. Most teams still don’t trust their data. If analytics is on your 2026 priority list, the Supermetrics Marketing Data Report 2026 is required reading.💡 Get the full report 🔗 bit.ly/46BFiia

The 2026 Marketing Data Report is live! Based on insights from real marketers across brands and agencies, this year’s report explores how teams are preparing for AI — and what’s actually driving smarter measurement. If you want to understand where marketing is headed — and what leading teams are doing differently — start here. Download the full report 🔗 bit.ly/4azNAJR

@shiqin @googlecloud From “give me a week” to “give me a sec” 🤭

@googlecloud @Supermetrics Marketing agencies: 'How long will this report take?' Me with Gemini + Supermetrics: 'Hold my coffee.' ☕💨

Demo: Gemini Enterprise orchestrates a complex workflow by invoking the @Supermetrics agent. Watch the model parse a user request, query live Facebook Ads data, and generate a context-aware report instantly ↓

Everyone has a theory about 2026. Will AI fix marketing? What’s really slowing down strategy? Why is activation still so hard? We wanted answers. So we asked marketers, crunched a lot of data, and got clear signals. The 2026 Marketing Data Report goes live tomorrow. Be ready.

@ChrisLloyd__ @funnel The future is flexible, and so should API/MCP access be as well 😉 Glad to hear it's exactly what you needed, more cool product updates coming up!

@Supermetrics now includes API/MCP access on all plans. Previously it was reserved for Enterprise. Clearly adapting to the new reality of using our own AIs as an interface Thank you! This is what I wanted but couldn't get from @funnel.

The biggest glow-up of 2025? Marketers’ data skills ✨ Data blending searches are up 223% YoY. Custom fields? Up 126%. Marketers aren’t just pulling predefined data reports anymore. They’re actively customizing and shaping their own reports. See how reporting evolved — and what’s driving it — in Supermetrics Wrapped 2025 on our blog 🔗 bit.ly/48yBsYx

a marketer's brain today, as told in emojis: 💡📈😵‍💫🔍📊🧯

2025 was the year we showed up. Everywhere. 43 events. 17 countries. Thousands of conversations... and we’re just getting started. Catch the full story (events, product updates, brand highlights) in Supermetrics Wrapped 2025 🔗 bit.ly/4q2OIuf

take a moment to be proud of how many campaigns, insights, and decisions you guided this year. marketers keep companies moving. 🫶

Half of all marketing data searches still start with two platforms. Facebook Ads and Google Ads account for 53% of all data searches — while Google Analytics remains key for seeing the full funnel. See what this says about how marketers worked in 2025 in our newest article: 'Supermetrics Wrapped 2025: The data, the product, and the momentum behind Supermetrics' biggest year yet' 🔗 bit.ly/3KSqwMh

Traffic matters. But money talks louder. Cost searches grew 34% YoY, while sessions grew just 7%, indicating a clear shift among marketers toward efficiency, performance, and business impact. Dig into the data behind the shift on our blog for Supermetrics Wrapped 2025 🔗 bit.ly/4rRK4Rx

A year of momentum, milestones, and marketing intelligence in motion. From product breakthroughs to community moments around the world, 2025 reshaped Supermetrics in more ways than one. This is Supermetrics Wrapped 2025. Full story on our blog 🔗 bit.ly/48HYmNf