Ground Control Studios

We provided music supervision and European production coordination for this global ad for Nintendo to launch their first ever mobile game; Super Mario: Run! Just one of the many creative solution services we provide - this film was shot remotely, even before the pandemic.

What better way to showcase a product, than filming it being used by the acclaimed Kenyan National Running Team - astounding scenery, paired with some of the finest athletes in the world.

This film for Nike focussed on the minute details that make up the SU16 trainer - we wanted the features of the product to inspire the visuals, particularly the auxetic sole. These complex mathematical patterns have an internal structure that becomes thicker while under tension.

Throw back to a few years ago, we created these films for Camelot National Lottery, designed and directed at Ground Control. It’s the first day of September, yet, production on these films started in August to make sure we’d deliver in time for Santa to visit.

We want to show you some more 2D Animation pieces we've had the chance to work on - and we are particularly excited about this film for Nomel's. ​​Animation produced by Ground Control, with designs by Walnuts. Animation direction by Lobo, under the leadership of Genki Ito.

The Paralympics starts today - good luck to all the athletes, we’ll be following along closely. We had the privilege of working with Asics to deliver this film on the origins of Asics trainers, and promoting the benefits of physical exercise: thisisgroundcontrol.co.uk/asics/

Well-executed CG flame enhances this explosive Shu Uemura film . . . #shuuemura #flame #cg #cgart #graphics #computergraphics

Lightning arcs illuminate Detroit Electric . . . #data #visual #animation #3danimation #2danimation #concept #art #conceptart #conceptartist #light #lightshow #darkness #technology #detroitelectric #computers #computer #lightning #cgi #computergraphics #electric #electriccars

Factorials, Fibonacci and Fashion. Continuing our CG and maximalist design thread (see what we did there), this product superiority film for Nike was inspired by the mathematics we see in nature⁠ .⁠ .⁠ .⁠ #nike #nature #natureinspired #naturaldesign #maths #factorials #flower

Gareth Bale featured in our product superiority film for Adidas Climachill. Maximalist design and artistry driving the visuals. We had plenty of everything in this film. Let us know if you're interested and we’ll post some of the work in progress.

This week, we thought we'd show you some of the spectacular CGI we've worked on over the last few years - keep an eye out for posts on Instagram and Twitter every day this week… #CG #visual #animation #3danimation #2danimation #concept #art #conceptart #conceptartist #light

It's Friday 13th! #Friday13th

A quick pit-stop⁠ - more behind-the-scenes pictures from the JRA shoot .⁠ .⁠ .⁠ #eventing #showjumping

Without the client, agency or director on site, the JRA shoot proved to be a really interesting challenge - add in olympic athletes and world class horses, and you've got a lot on your plate! Maintaining communication at all times was the key to success.

Congratulations to Team GB for winning gold in the Team Eventing Competition at the Tokyo Olympics! Earlier this year we worked with the JRA, who maintain the courses used for at this summer's Olympics, on a film featuring Equestrian sports. thisisgroundcontrol.co.uk/jra/

Was so much fun working with @sorted on these videos with Sorted. Here's episode 2: youtube.com/watch?v=xTujdK… some of the best restaurants in Tokyo drinking some of the best sake. It was gold!

We've been quiet on twitter for ages, mainly being busy producing stacks of work which isn't even on our website yet. We'll be sharing more work over the next few weeks! watch out.

Latest work. Ep one launched last Sunday. It was super fun creating and making this happen in Japan. youtu.be/ATRARggn1L8

Visualising 'the game within the game' by FutureDeluxe for Betfair thru Saatchi & Saatchi thisisgroundcontrol.co.uk/news/betfair-t…

Find your balance with the latest FutureDeluxe film for Diadora ow.ly/Mc7330dM7iQ